Remove store-spaces
article thumbnail

A Customer Experience is a Full Journey: Making the Most of it Through People Tracking

Retail TouchPoints

Rethinking how they move and flow will improve all qualities of a store experience without intruding on anyone’s privacy. Questions every retailer should be considering include: How long are customers dwelling in a certain spot? What are they doing in-store? Shoppers of the experience were 1.5X

article thumbnail

How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

With ecommerce reshaping the landscape, physical stores have a unique opportunity to borrow a few strategies from tourist destinations and become experiences beyond the mundanity of walking up and down aisles. Combined with creativity and data-driven insights, experiential retail opens up endless possibilities. Over half of U.S.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Solving the Shopping Mall ‘Identity Crisis’ with Community Data and Careful Curation

Retail TouchPoints

Designing Around the ‘Mall Community’ The core trend inspiring landlords and developers to rethink malls design and overall experience is the evolution in where and how people live. Looking at communities and environments through this anthropological lens can help ensure that spaces align with consumer needs and expectations.

article thumbnail

3 Ways to Use Data to Improve In-Store Experiences

Retail TouchPoints

Retailers have access to troves of data: data about their customers, their products and their business. But despite earnest proclamations that consumers expect seamless brand experiences, these data and the insights they generate are resting in disparate systems and used by siloed teams.

article thumbnail

A Roadmap to Outsmart Bad Bots and Protect Customer Experiences This Holiday Season

Retail TouchPoints

While many holiday shoppers favor online experiences to avoid waiting in endless checkout lines or battling over parking spaces, many now face competition from a new challenger: automated bad bots. A Roadmap to a Bad Bot-Free Holiday Shopping Experience. However, don’t assume all bots are bad; some automation makes tasks easier.

article thumbnail

Google, Accenture Deepen Relationship to Help Retailers Harness and Optimize Their Data

Retail TouchPoints

Google Cloud and Accenture are expanding their strategic partnership with a series of new initiatives to help retailers modernize their businesses and transform store operations. Current customer Albertsons Cos. and all of those have a data and analytics element, which is what we’re helping them figure out.”

article thumbnail

Data Transparency Crucial for Consumer Trust in Connected Journeys

Retail TouchPoints

Retail TouchPoints (RTP): What are the most important connected store trends for retailers to focus on? How can you make the experience as seamless as possible? Through personalization, which dovetails into buy online, pick up in-store, I can use that kind of concierge or white glove experience. Sometimes it’s complex.

Consumer 261