article thumbnail

5 Ways to Achieve Employee and Customer Retention

Retail TouchPoints

Once a workforce is engaged internally, that same engagement can be reciprocated externally, increasing customer satisfaction and brand loyalty. One study shows that 80% of the American workforce feels stressed as a result of ineffective company communication. Prioritize open two-way communication.

article thumbnail

How bonuses and incentives help customer retention 

365 Retail

What is customer retention? Customer retention refers to a company’s capacity to convert purchasers into repeat customers, preventing them from purchasing from a rival. Why is customer retention crucial for businesses?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Technology Fuels Customer Experience and Brand Value

Retail TouchPoints

At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.

article thumbnail

Taking Returns into Your Own Hands with Self-Service

Retail TouchPoints

With return policies differing from brand to brand, it can be exhausting for customers to keep track and often leads to more hassle than reward. A recent study from Happy Returns reported that 86% of shoppers check a retailer’s return strategy before buying, yet many retailers have been tightening return policies to try and offset losses.

article thumbnail

Can Location Intelligence Make (or Break) the Holiday Shopping Season?

Retail TouchPoints

It’s equally important to hold fast to some tried and true tactics to keep existing loyal customers. Studies show that loyal customers are more likely to make repeat purchases, which ultimately drives revenue. This ensures that loyal customers will be able to use their program rewards or offers with both brands equally.

article thumbnail

How to Make Sense of the Complex Modern Grocery Retail Landscape 

Retail TouchPoints

Grocers that convince customers to become loyalty card holders, for example, will achieve levels of customer retention that restaurants don’t often see. With that loyalty card, customers can find personalized offers in-store that ease and enhance the shopping experience. Hyper-personalization is also on the rise.

Retail 241
article thumbnail

The Future of Retail and AI

Retail TouchPoints

Prior to the pandemic, many grocery and CPG brands had started piloting AI-driven technology or autonomous features in stores. They can even optimize in-store merchandising by studying conversion rates based on a mix of products in the same area. How the Retail Industry is Using AI to Adapt to Pandemic Challenges.