Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. trillion by 2026, more than doubling its current value.

Social Media 285

Social Media Beauty and Health Multichannel eCommerce 285

Retail TouchPoints

NOVEMBER 3, 2021

To offer simple product recommendations — such as “customers who bought this item also bought this” — is simply not going to cut it anymore. Customer expectations are at an all-time high, and if you are unable to deliver in line with the expectation, chances are likely someone else will. Getting Closer to Your Customers.

Recommendation 147

Recommendation Customer Retail Social Media 147

Retail TouchPoints

MAY 15, 2024

Expedia media teams also will support advertisers by tapping into existing partnerships with a network of more than 60,000 partners, such as Netflix and Disney+. “Our travel media network targets travelers at various touch points on the journey with highly relevant travel content, driving conversion.

Travel 190

Travel Social Media Books Recommendation 190

Retail TouchPoints

APRIL 17, 2024

Consider the application in ecommerce where gen AI-powered chatbots redefine customer interactions. Here, gen AI intervenes, enriching catalogs and enabling a more comprehensive customer experience. By empowering search engines to not just index data but enrich it dynamically, retailers can retain customers on their platform.

Social Media 278

Social Media B2C B2B Customer Data 278

Retail TouchPoints

NOVEMBER 30, 2021

Commercial email open and click rates are on the decline, SMS/text marketing is simply offensive to customers, display ads are outright ignored, and impending privacy legislation and removal of third-party cookies will make retargeting nearly impossible. when the customer is actually shopping a given store).

Social Media 223

Social Media Marketing Customer Recommendation 223

Retail TouchPoints

APRIL 24, 2023

Shopping Creator Recommendations In-Store With creators helping to close the gap between brands and customers, creator-guided shopping will influence consumers through all aspects of their discovery journey — including in-store. Let’s take a look at what retailers need to consider when reaching Gen Z and millennial shoppers.

Social Media 260

Social Media Electronics Accessories Clothing 260

Smile.io

AUGUST 25, 2023

Loyalty programs are one of the best ways to build your brand community—the ultimate retention tool for businesses in any industry. From a branded explainer page, clever VIP tier names, and on-theme language such as “Rewards Designed For You”, customers know the loyalty program is closely aligned with the brand values.

Customer Loyalty 78

Customer Loyalty Beauty and Health Customer Food and Beverages 78

Retail TouchPoints

DECEMBER 13, 2023

With shoppers gravitating toward more sustainable beauty products, brands should consider offering options that best fit their customers’ needs. Sustainable beauty considers the environmental impact of the beauty industry and the health and well-being of both the individual and the planet. Additionally, glass is infinitely recyclable.

Beauty and Health 214

Beauty and Health Social Media Consumer Customer Loyalty 214

Omnisend

JANUARY 8, 2024

Reading Time: 8 minutes A common misconception about repeat customers is that they only respond to crazy discounts. While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Use Omnisend’s powerful email and SMS marketing to create a superior customer experience.

Customer 88

Customer Customer Retention Social Media X-cart 88

Kissmetrics

APRIL 21, 2021

Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever. They usually huge followings on social media and are brand advocates as well as niche promoters. Let’s explore how you can create this type of campaign.

Social Media 307

Social Media Clothing Recommendation Fashion 307

Retail TouchPoints

MARCH 25, 2021

The change will be a reckoning for the advertising industry.”. The key to collecting consumer data without turning customers off is transparency and a value exchange. It’s all about a balance between good personalization and knowledge of your customer and [those customers’] very reasonable expectations around privacy,” said Anderson.

Retail 264

Retail Consumer Social Media POS 264

Retail TouchPoints

APRIL 4, 2023

government to the general public, more people are closely scrutinizing the actions of social media giants. Pinterest’s still relatively new CEO, Bill Ready, is doubling down on the platform being a positive environment in the increasingly toxic social media universe. “I From the U.S. That is, until now.

Social Media 285

Social Media Recommendation Consumer Marketing 285

Kissmetrics

JANUARY 21, 2021

The Clubhouse app is the newest social media network taking the internet by storm, one exclusive invitation at a time. Even Silicon Valley has jumped in on the hype, valuing the social media app at $100 million and receiving a reported $12 million investment from venture capital firm Andreessen Horowitz.

Social Media 311

Social Media Recommendation Other Download 311

BigCommerce

SEPTEMBER 12, 2017

25% sell through Facebook (40% on social media as a whole). Effectively targeting a ready-to-buy audience requires solid data and statistics on your customers. Customer location at time of purchase. One in ten customers admitted to buying something online after drinking alcohol. Ecommerce trends by city-size.

eCommerce 420

eCommerce Beauty and Health Social Media Customer 420

Retail TouchPoints

JULY 1, 2021

No, of course not; we still need them in place for various legitimate reasons, i.e., ensuring drug companies do not take advantage or lie to their customers or overstep consumer privacy civil rights. The marijuana industry is currently under strict and complicated regulations regarding how and where it can advertise.

Customer Loyalty 180

Customer Loyalty Customer X-cart Customer Retention 180

Retail TouchPoints

JULY 10, 2023

These first movers near universally are noting the gigantic opportunity to transform their business, from operations to customer relations and retention. Retailers have a vast amount of data about customer shopping behavior and purchase history. Companies are racing to adopt it. And there’s plenty of money at stake.

Merchant Services 273

Merchant Services Shipping Costs Retail Social Media 273

Wiser

NOVEMBER 13, 2023

Leveraging the potential of store associates to become product advocates opens up a new dimension for retailers to connect with their customers organically. Associates, well-versed with the store’s offerings and ethos, can truly embody the brand and foster a genuine connection with the customers.

Social Media 148

Social Media Retail Events Recommendation 148

Retail TouchPoints

JUNE 10, 2022

Those younger generations are very eager and willing to spend their money digitally through online platforms and social media. They expect you to be able to meet their customer behaviors in unique ways, so you better know your customer, particularly at that age demographic, and not make it a one-size-fits-all experience.

Social Media 264

Social Media Channel Technology Travel 264

Groove

DECEMBER 23, 2020

Integrating social marketing efforts with social selling will help to convert followers into customers. As you create and implement your mobile strategy, we recommend keeping an eye out for these trends: Anticipate Omni-Channel Shoppers. Connect Social Marketing to Social Selling. Understand the Audience.

Mobile eCommerce 370

Mobile eCommerce Mobile eCommerce Social Media 370

Smile.io

OCTOBER 3, 2023

The pet industry has undergone several changes in the past few years, but none more notable than the premiumization of pet supplies. Customers view their pets as part of their family and who wouldn’t want the best for their family? The pet food industry alone is expected to grow 52% to $135 billion by the end of the decade.

Supplies 63

Supplies Beauty and Health Social Media Accessories 63

365 Retail

FEBRUARY 7, 2024

While all the hype is one generative AI, natural language processing (NLP) is one area that immediately impacts modern industries. With its speed, NLP AI can analyze massive amounts of data and metrics from all online sources, including websites, social media, customer forums, and more.

Games 52

Games Technology Social Media Improvements 52

Smile.io

OCTOBER 6, 2023

The electronics industry is only getting bigger. Billion (USD) in 2022. ” With this growth and increasing competition, loyalty is essential for retaining customers and acquiring new ones to stay ahead of your competitors. It should walk customers through every detail of its loyalty program, including FAQs.

Electronics 62

Electronics Social Media Accessories Customer Loyalty 62

Kissmetrics

JUNE 21, 2021

After all, why wouldn’t you want customers to rave about your business to friends and family? From a potential buyer’s perspective, if your existing customers are happy enough with your company to recommend it, that speaks volumes about your business. It’s not just about getting customers, though.

Social Media 285

Social Media Reference Recommendation Books 285

Smile.io

OCTOBER 18, 2023

Virtually every brand in every industry has some form of offer to turn your one-time purchases into a monthly subscription.  million active subscribers and discovered that the average subscription customer held over 4 total subscriptions—a 14% increase since 2021.   Recharge analyzed 15,000 ecommerce merchants with 8.5

Subscription 53

Subscription Social Media Merchant Services Reference 53

Groove

AUGUST 20, 2020

Run a giveaway on social media. This also applies to returning customers. Be transparent upfront about the shipping details to avoid customer frustration and, instead, increase trust. Target high-intent customers by displaying promotional banners in the site search box. Run A Giveaway On Social Media.

eCommerce 243

eCommerce Marketing Social Media Gifts 243

Retail TouchPoints

DECEMBER 21, 2023

After all, “conversion rate optimization” is one of the more common catchphrases in today’s retail industry. Instead, it’s the combination of conversion, average order value and customer lifetime value that matters. Social media? That’s because neither revenue nor profit is a function of conversion alone. B2B or B2C?

Payments 249

Payments Retail Shipping Costs Social Media 249

Smile.io

SEPTEMBER 6, 2023

From new wellness brands and fitness trends (hello cold plunge and backyard saunas) to the latest supplements, the health and wellness industry has grown exponentially in the last few years. billion in 2023.  The nutrition and supplements industry has become a very competitive place, both in retail and online.

Subscription 81

Subscription Social Media Shipping Costs Reference 81

UpSellIt

OCTOBER 21, 2021

New customer acquisition is a beautiful thing. By leveraging personalized solutions and targeted conversion strategies, beauty brands can shine through the saturated marketplace and turn undecided shoppers into loyal customers. The beauty industry is rooted in how a product interacts with the user’s senses. Leverage Incentives.

Customer 123

Customer Recommendation Social Media Presentation 123

Kissmetrics

MAY 27, 2021

By using one or several of the following tips, you give your store a better chance of getting noticed, winning new customers, and having a great weekend. Smaller brands often stick to social media. I recommend combining the two via a paid ad campaign on social media. Run a Flash Sale.

Social Media 267

Social Media eCommerce Events Recommendation 267

Groove

JANUARY 5, 2022

From social media platforms like Facebook, Instagram, Twitter, TikTok and YouTube to Google Shopping, there are a ton of ways to increase reach, visibility and brand awareness while growing your ad revenue. Here are some platforms we recommend exploring and implementing as part of your eCommerce advertising strategy this year!

Merchant Services 370

Merchant Services PPC Social Media Shipping Costs 370

Ecommerce Platforms

NOVEMBER 17, 2022

You’ve built your ecommerce store , found customers who enjoy your products, and accelerated operations, until…you hit a plateau. There’s no worrying about receiving a slightly too cooked (or too rare) burger because it’s so standardized and built on delivering exactly what the customer expects. Look no further. Go to the top.

Social Media 249

Social Media Merchant Services Shipping Costs eCommerce 249

365 Retail

DECEMBER 21, 2021

It’s no secret that the retail industry experienced incredible disruption over the past year. From the rise of online shopping and its impact on in-store sales to the increasing importance of technology and security, we spoke to a few retail experts about what those in the industry can expect to see next year and beyond. .

Social Media 104

Social Media Retail Payment Services Subscription 104

Ecommerce Platforms

JULY 25, 2022

In this Shopify Starter plan review, we explore the differences between this plan and the rest from Shopify, by touching on facets like pricing, features, and customer support. . Keep in mind that this is one of the best rates you can find to add ecommerce functionality to a website, or to strictly sell through social media.

Shopify 211

Shopify Payments Merchant Services Payment Services 211

Optimizely

APRIL 4, 2019

Done right, social media influencers can help you build consumer trust in your brand. It’s not the brand itself telling you how amazing it is, but rather the opinion of someone who is an industry expert, your peer, or even a friend. Increase social media followers and engagement. for every $1 spent.

Social Media 370

Social Media Channel Fashion Recommendation 370

Groove

SEPTEMBER 26, 2023

Each tool brings its own unique set of capabilities, ranging from intelligent video editing and automated captioning to advanced video analytics and personalized video recommendations. This can be useful for eCommerce merchants who want to create product videos or social media videos that highlight specific products or features.

Merchant Services 195

Merchant Services Social Media eCommerce Presentation 195

Groove

SEPTEMBER 26, 2023

Each tool brings its own unique set of capabilities, ranging from intelligent video editing and automated captioning to advanced video analytics and personalized video recommendations. This can be useful for eCommerce merchants who want to create product videos or social media videos that highlight specific products or features.

Merchant Services 195

Merchant Services eCommerce Social Media Presentation 195

RETAIL MANAGEMENT SOFTWARE

FEBRUARY 20, 2023

The retail industry is continuously evolving and adapting to new technologies and trends. And it generates natural language responses when receiving input from a user, making it potentially useful in a variety of business applications where a human-like conversation with customers is desirable.

Customer Experience 99

Customer Experience Retail Customer eCommerce 99