Retail TouchPoints

NOVEMBER 11, 2022

The new Snapchat Lens was developed by CGTrader and featured Fatboy’s latest line of outdoor furniture. The catalog-powered shopping Lens let Snapchatters “try out” furniture in their own settings and share those AR-enhanced pictures and videos with friends on the social platform.

Social Media 196

Social Media Outdoor Customer Experience Retail 196

Retail TouchPoints

FEBRUARY 17, 2023

The “coach” or CEO develops a road map or game plan to achieve the goal, which in retail is providing the ultimate customer experience, every day of the year. The best retail teams train each day to keep sharp and connected to the company and to the customer. and it is working.

Games 239

Games Social Media Retail Outdoor 239

lateshipment

JULY 13, 2023

Customers make well informed decisions before buying a product. People get influenced by social media a lot. Social media has become an integral part of their business strategies, influencing purchasing decisions of consumers by a staggering 73% ( Oberlo ) Why instagram specifically?

Social Media 130

Social Media Outdoor Consumer Marketing 130

Optimizely

FEBRUARY 28, 2020

The list of athleisure brands is lengthy and constantly growing, with names like Outdoor Voices, Lululemon, and Athleta leading the pack (among many, many others). Here at Zaius, we’ve been following Outdoor Voices’ journey for quite a while. use #doingthings when they’re sporting Outdoor Voices apparel. they’re so great.

Outdoor 195

Outdoor Customer Experience Social Media Clothing 195

Omnisend

DECEMBER 15, 2023

Product advertising is a marketing strategy that attempts to create product demand through promotions across channels, such as email, SMS, television, print, ads, radio, and social media. It involves identifying customers’ needs and tailoring market-ready products to meet them. Why is product advertising important?

Outdoor 145

Outdoor Social Media X-cart Channel 145

Retail TouchPoints

JUNE 14, 2023

As the pandemic fades and the thermometer climbs, more and more people want to get out and find an escape from the pressures of inflation — and outdoor spaces are positioned to provide great, flexible experiences that can fill the bill.

Events 216

Events Technology Outdoor Retail 216

ESW

APRIL 24, 2024

LONDON – April 9 – Performance outdoor apparel brand KUIU has extended its global Direct To Consumer (DTC) and marketing reach into 37 international markets in partnership with ESW , the world’s leading DTC ecommerce company.

Payment Services 78

Payment Services Outdoor Payments Apparel 78

Optimizely

JUNE 13, 2019

Customers can be a mystery at times. Why did one ecommerce customer buy ten pairs of sandals in a month? And why does another loyal customer only ever buy products from one specific line and nothing else? There are many different types of customers affinities, including: Fans of a particular brand. First-party data.

Customer 270

Customer Outdoor Social Media Customer Loyalty 270

Retail TouchPoints

SEPTEMBER 16, 2021

The questions now are twofold: At what point will the ability to buy products and services on social platforms become so frictionless and ubiquitous that every new feature update is no longer noteworthy? and What do retailers, brands and social media platforms have to do to get there? Many [social] purchases are very organic.

Consumer 278

Consumer Social Media Retail Multi-channel 278

365 Retail

DECEMBER 11, 2023

SportsShoes.com has announced 10 new appointments within its brand marketing, social media and design teams to support the online retailer’s ongoing business growth and development strategy. Established in 1982, the online retailer offers more than 17,000 products from 150 global running and outdoor brands.

Social Media 65

Social Media Marketing Outdoor eCommerce Software 65

Kibo

FEBRUARY 19, 2021

In an attention-starved world, customer engagement is crucial to commerce success. From social media ads to billboards, consumers today receive upwards of 10,000 messages per day. In turn, they realize benefits throughout the customer lifecycle. An effective engagement strategy helps customer acquisition efforts.

Customer 118

Customer Social Media Live Chat Merchant Services 118

Retail TouchPoints

JANUARY 28, 2022

Defined as data customers are willing to give to brands/retailers in return for discounts via a loyalty/rewards program or email, zero-party data is an oft-overlooked form of data collection thanks to its simplicity, but is now having a moment that will likely turn it into a permanent fixture in retail marketer’s toolkit.

Gifts 232

Gifts Shipping Costs Social Media Outdoor 232

Ecommerce Platforms

NOVEMBER 17, 2022

You’ve built your ecommerce store , found customers who enjoy your products, and accelerated operations, until…you hit a plateau. There’s no worrying about receiving a slightly too cooked (or too rare) burger because it’s so standardized and built on delivering exactly what the customer expects. Look no further. Go to the top.

Social Media 249

Social Media Merchant Services Shipping Costs eCommerce 249

Optimizely

OCTOBER 22, 2020

Loyalty programs have come a long way since Betty Crocker first introduced its box top coupons in 1929, ushering in a new era of modern customer loyalty. Neither do they need to have a brick and mortar store so that their customers could redeem their box clippings in person. belong to at least one loyalty program, and a typical U.S.

Payments 367

Payments Customer Loyalty Customer Retention Outdoor 367

Retail TouchPoints

NOVEMBER 10, 2020

One key is leveraging social media to its fullest. Retailers also can take advantage of the increasing integration of social media and shopping platforms, which let shoppers make purchases as they scroll their favorite social networks. Delivery Delay Woes Can be Handled with Transparency and Honesty.

Shipping Costs 246

Shipping Costs Social Media Gifts Shipping 246

Kissmetrics

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. They’ve designed high-end customer experiences for companies like Red Bull, Microsoft, IBM, and Hilton but they also work with smaller boutique brands as well. But thankfully, you don’t have to.

Marketing 361

Marketing Social Media SEO Workshop 361

Optimizely

SEPTEMBER 3, 2019

Because Joybird offers made-to-order, custom products, the furniture can take a long time to ship and deliver — months in fact. However, Joybird doesn’t just leave customers waiting forever and wondering when their furniture will arrive. Best Social Strategy: Outdoor Voices. Best Direct Mail: Joybird.

Marketing 218

Marketing Outdoor Social Media Magazine 218

365 Retail

MAY 24, 2022

The retailer-shopping-channel partnership will see The Range livestream product demos from Ideal World’s TV studios on social media channels such as TikTok, Instagram and YouTube, as well as live TV. Now you can buy from The Range at over 200 stores, in-store via kiosks, on the website and via TV and social media.

Social Media 122

Social Media Outdoor Demo Channel 122

Kissmetrics

APRIL 1, 2021

The image-heavy platform is the fifth most-used social media network in the world, with over 1.2 Additionally, the company plugs its rental cottage in the bio, adding more opportunities for loyal customers to spend money on the brand. The brand shares plenty of recipes and UGC on its site and social media platforms.

Small Business Retail 285

Small Business Retail Social Media SEO Books 285

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Instead, they often put all of their eggs in the new customer acquisition basket.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

Optimizely

JUNE 14, 2018

This is exactly why you need to take control of your brand identity and communicate it clearly and consistently to your customers. When you create a strong brand identity, it’s more likely to resonate with your buyers and help your customers recognize your unique value proposition. Get clear on your brand identity.

Marketing 249

Marketing B2C Clothing Outdoor 249

Retail TouchPoints

MARCH 11, 2021

Some of the resistance to safety precautions was that shoppers wanted socialization and wanted to get back out, so there is a tremendous amount of demand in the marketplace. ”. Shopping centers are perfectly positioned to meet this demand for socialization, provided they have the right experiences in place to welcome customers back.

Outdoor 235

Outdoor Fulfillment Events Department Stores 235

Sailthru

JUNE 26, 2018

To thrive in the age of Amazon, sporting goods and outdoor brands brands must recognize that they have an edge. outdoor and sporting goods market is a big one, worth $120 billion. Sporting and outdoor brands can stay ahead. Contextualize Your Customers Like RevZilla. Amazon accounts for less than 5% of those sales.

Outdoor 68

Outdoor Sporting Goods Shipping Costs Seminar 68

Retail TouchPoints

JULY 11, 2023

Football fans expect an exciting competition and amazing experiences if they visit the stadium, just as retail customers expect personalized experiences and quality products. AI can help retailers intercept at-risk customers. Data analytics is a powerful tool retailers can use to deliver better shopping experiences.

Payments 167

Payments Payment Services Retail Social Media 167

Retail TouchPoints

NOVEMBER 11, 2022

The participants in Path Ahead Ventures have launched a wide variety of outdoors-focused products, from apparel to experiences, and so it makes sense that each company has its own needs. Then I thought, ‘Okay, here is what we’re telling our customers. This makes sense.

Apparel 179

Apparel Marketing Retail Outdoor 179

Kissmetrics

JUNE 14, 2017

Your customers are everywhere. They are learning about your products from display ads, researching your brand on social media, and signing up for your email campaigns to get the latest product updates. That’s why it’s important to map out how your business engages with customers across several channels. Image Source.

Channel 226

Channel Customer Jewelry Customer Data 226

Retail TouchPoints

MAY 12, 2021

When the pandemic took hold, Seattle-area Town & Country Markets (T&C) went to work ensuring their customers still felt safe and well-cared-for. The survey spanned a combination of qualitative and quantitative metrics, providing valuable information about the revised customer experience. What We Learned.

Social Media 197

Social Media Improvements Information Outdoor 197

Kissmetrics

MAY 3, 2021

More to the point, how does a brand story create that trusting feeling that customers crave? The core reason why your story should be personality-driven is so that it will provide someone real for customers to trust. Careful customers are asking “why should I buy from you?” Use Your Story to Connect with Your Customers.

Improvements 342

Improvements Social Media Presentation Outdoor 342

Retail TouchPoints

FEBRUARY 23, 2022

Now that nearly everyone carries a phone with a digital camera and apps for sharing content across global social media platforms, people are increasingly becoming adept photographers and image-makers. Your differentiators will win you work and customer loyalty, and photography can bring them to life for your audience.

Retail 246

Retail Outdoor Mobile Social Media 246

Optimizely

DECEMBER 12, 2017

A focus on customer feedback. It’s not just for outdoors enthusiasts and fitness gurus: it’s for a mechanic during his work day, a chef who needs a ring that can stand up to the dirtiest kitchens, a firefighter who can’t wear metal on the job. How do you create a more personalized and custom experience for your buyers?

eCommerce 300

eCommerce Outdoor B2C Social Media 300

Retail TouchPoints

APRIL 6, 2022

Retailers today are searching for the perfect blend of brick-and-mortar retail and ecommerce synergies, yet this formula is different for every brand, location and customer. These warehouses often felt sterile and unapproachable for customers, offering cheap prices but no real experience.

eCommerce 285

eCommerce Arts Department Stores Shipping Costs 285

BigCommerce

AUGUST 29, 2017

Instagram influencers make sense if you’re a particularly visual product or looking to build your following on social media, and can be especially effective when paired with instagram ads. For an outdoor apparel company, it’s natural to partner with hunting, fishing, and camping influencers.

Marketing 417

Marketing Customer BigCommerce Other 417

Kissmetrics

MARCH 3, 2021

Consider this geotargeted Uber ad for arriving tourists: Geotargeted ads may be useful when you want to: Boost foot traffic: Brands can send mobile ads, coupons, or notifications to attract customers to their brick-and-mortar locations. Many would also enjoy visiting outdoor pop-up shops as they wander. Boost Brand Awareness.

Marketing 315

Marketing Outdoor Consumer Mobile 315

Omnisend

APRIL 26, 2023

Sell more and build better customer relationships with Omnisend. The business owner examined the market, identified a gap, and created a solution that resonated with their ideal customers. If your product can make the lives of your target customers better, then it will be easy to convince them to pay for it.

Small Business Retail 158

Small Business Retail Payment Services Social Media Payments 158

Optimizely

JUNE 10, 2020

It can cost 5x more to attract a new customer than to retain an existing one, according to Forbes. And, with new ecommerce brands seemingly popping up daily, it’s essential that brands focus on building loyalty within their customer base. So, how do you differentiate your brand and create serious customer loyalty?

Customer Loyalty 195

Customer Loyalty eCommerce X-cart Outdoor 195

BigCommerce

NOVEMBER 28, 2017

Automotive retailers saw the highest average order value ($235.10) , followed by retailers within the Sports & Outdoors ($143.50) and Home & Garden ($103.60) categories. Influencer Marketing & Social Media Engagement. Sports & Outdoors. Sports & Outdoors Cyber Week 2017 YoY GMV. Desktop: 57%.

BigCommerce 415

BigCommerce Merchant Services Food and Beverages Small Business Retail 415

Retail TouchPoints

JUNE 24, 2021

According to a recent Raydiant survey, 46% of customers still prefer to shop in-store, but 48% have replaced products they typically buy at physical stores for online competitor alternatives. Retailers must assess their brand story and find ways to use technology creatively and thoughtfully to form new ways of engaging customers.

Retail 149

Retail Social Media Leisure Multichannel 149