Kissmetrics

FEBRUARY 17, 2021

Of course, you can create urgency with your PPC ads through good copy, but there’s also a way of customizing your ads, so they show a countdown timer. A study from Experian found that emails inducing a sense of urgency had a 59 percent higher transaction-to-click rate , and a countdown timer is a great way to do this in a highly visual way.

PPC 280

PPC Shipping Costs Social Media eCommerce 280

Inflow Insights

JANUARY 15, 2020

Identifying your key “marketing levers” is an approach every eCommerce business can pursue. We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Using industry studies as a point of reference doesn’t help you decide on the best action (i.e. Pay-per-click (PPC).

PPC 162

PPC eCommerce SEO X-cart 162

FastSpring

DECEMBER 18, 2020

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. As of 2019, B2B ecommerce sales globally have surpassed $12 trillion in revenue. What is B2B Ecommerce? Why B2B Ecommerce is on the rise. What Is B2B Ecommerce?

B2B 148

B2B eCommerce Payment Services SEO 148

Inflow Insights

OCTOBER 14, 2021

If you want to develop powerful B2B eCommerce strategies to attract and convert your customers, you’ll need to invest in a few key areas. However, if you want significant ROI for your business-to-business company, you need to focus on search engine optimization (SEO), pay-per click advertising (PPC), and conversion rate optimization (CRO).

B2B 107

B2B eCommerce Marketing eCommerce Marketing 107

Inflow Insights

JANUARY 26, 2022

But many eCommerce businesses miss a crucial aspect when offering phone ordering: tracking that data and using it to inform their entire digital marketing strategy. Just look at this client , who saw a 74% increase in PPC revenue after implementing tracking solutions!). Why Integrate PPC Call Tracking?

PPC 115

PPC eCommerce Multi-channel SEO 115

Kissmetrics

NOVEMBER 6, 2020

But that’s nothing close to the number of products vying for your potential customers attention and credit cards on the e-commerce site. Other essential things like proper store setup, products’ listing optimization, brand-specific creatives, PPC management, and others must go into the equation. million sellers.

Marketing 230

Marketing PPC SEO Social Media 230

Inflow Insights

AUGUST 11, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. But what it’s not too early for is your eCommerce holiday email marketing campaigns. Most online marketing — like PPC and paid social — is intrusive.

Marketing 144

Marketing eCommerce Social Media X-cart 144

Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. The 9 eCommerce marketing strategies below are tailored toward medium to large businesses, but they will also work for a small business, too.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Ecommerce Platforms

MAY 2, 2018

If you're one of those people with a passion for building your very own online enterprise with the help of an ecommerce store, then this is the right place. The following is a list of the top ecommerce podcasts to help get you started on the journey to passive income. Ecommerce Minute. Ecommerce Paradise.

eCommerce 187

eCommerce Small Business Retail Online Retail eCommerce Marketing 187

ROI Revolution

APRIL 12, 2023

With so much uncertainty in today’s ecommerce landscape, many businesses are cutting back on marketing – and neglecting their long-term business growth in the process. Don’t neglect the upper funnel 30% of PPC performance is driven by brand messaging and awareness. An impending recession. Rising inflation rates. Supply chain strain.

PPC 78

PPC Social Media Shipping Costs Supplies 78

Omnisend

APRIL 27, 2021

Fashion ecommerce is an ever-expanding industry that is not only susceptible to change, but embraces it proudly. In fact, marketers can learn a lot from the revolutionary fashion ecommerce trends driving a booming $2.5 If you want to get on top of the footwear ecommerce world, you need to know the top trends. trillion industry.

eCommerce 78

eCommerce Fashion Apparel Shopify 78

Omnisend

MAY 18, 2021

In fact, according to an in-depth study by the National Retail Federation, 2019 experienced a 700% increase in the purchase of CBD-based products. Here, we examine the newest CBD eCommerce trends retailers should learn before selling in the coming years. What Is CBD Ecommerce? The Top CBD Ecommerce Trends.

eCommerce 78

eCommerce Marketing Food and Beverages eCommerce Platforms 78

Kissmetrics

FEBRUARY 4, 2021

We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. The agency has deep roots in earned and paid marketing, leading companies to grow through social media, video, SEO content, and more. Want to know more?

Marketing 275

Marketing SEO eCommerce Social Media 275

Store Growers

OCTOBER 12, 2016

I use a lot of ecommerce benchmarks in my work. Quick word about the data: I’ve tried to focus on high quality data from studies with a large enough sample sizes. Quick word about the data: I’ve tried to focus on high quality data from studies with a large enough sample sizes. Traffic sources (by visitors).

eCommerce 144

eCommerce PPC Mobile Channel 144

Inflow Insights

FEBRUARY 25, 2021

Social media has become a big player in the world of PPC advertising. However, when you’re a paid social marketer, it can be challenging to quantify your campaign results into overall business outcomes. . Facebook gave us an answer: the Facebook Brand Lift Study. What is a Facebook Brand Lift Study?

eCommerce 90

eCommerce PPC Social Media Information 90

Inflow Insights

APRIL 3, 2020

Powerful B2B eCommerce marketing strategies get developed through a process of continual improvement in a number of different areas. In this post, we’ll show you 11 online marketing strategies that B2B eCommerce stores should take advantage of. B2B eCommerce SEO Marketing Strategies. #1: Get in touch.

B2B 78

B2B eCommerce Marketing eCommerce Marketing 78

Shopping Signals

OCTOBER 26, 2016

To help us fully understand this concept, let’s dig into a cool case study that shows us how one successful ecommerce website utilizes such a tool to improve their business. Gabriella is the ecommerce Manager at the TheGivingKeys.com , an ecommerce website with a unique product, and an equally unique back story. “So

eCommerce 75

eCommerce PPC Shopify Social Media 75

BigCommerce

FEBRUARY 1, 2018

There are a lot of ecommerce resources that are publicly available. Let’s say that you are a solopreneur that has to handle emails from customers, packaging and shipping products, and marketing via your social media networks. Need some simple graphic design help for a logo, PPC banner or social media ad?

Social Media 374

Social Media BigCommerce Blog Shipping Costs 374

Inflow Insights

FEBRUARY 25, 2021

Social media has become a big player in the world of PPC advertising. However, when you’re a paid social marketer, it can be challenging to quantify your campaign results into overall business outcomes. . Facebook gave us an answer: the Facebook Brand Lift Study. What is a Facebook Brand Lift Study?

eCommerce 78

eCommerce PPC Social Media Information 78

GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. With the disruption of COVID-19, new trends have emerged, and the eCommerce landscape is transforming. As the role of customer experience expands in B2B eCommerce, brands are investing heavily into personalization. Watch the Webinar.

B2B 146

B2B eCommerce Customer SEO 146

Inflow Insights

SEPTEMBER 13, 2021

In this blog, we’ll tell you everything you need to know about micro conversions in the eCommerce space, including: What micro conversions are and why they’re important Which micro conversions your online business needs to track And how micro conversions should be a part of your holistic digital marketing strategy.

Marketing 109

Marketing Shopping Carts PPC Social Media 109

Ecommerce Platforms

OCTOBER 10, 2022

And given the prevalence of the modern digital ecommerce platform, it’s never been easier to start being a merchant yourself. High-quality ecommerce platforms are abundant. However, there are all sorts of studies that point to the health benefits of CBD. Fortunately, we live in the digital age. The Health Benefits of CBD.

Merchant Services 197

Merchant Services Payment Services Payments Shopify 197

Kissmetrics

AUGUST 18, 2020

It’s no surprise that nearly 80% of marketers consider PPC profitable and beneficial for their businesses. . There’s a reason PPC agencies exist — managing countless moving parts, and continuous algorithm updates take time. To make matters worse, choosing the best PPC company for your business presents a new set of challenges.

PPC 313

PPC Social Media Multi-channel Mobile 313

Inflow Insights

JULY 29, 2019

Most people would gauge the success of any agency (including answering who the best eCommerce agencies are) by their size and revenue. My goal was to build a $10 million eCommerce marketing agency — and build it fast. How Can We Become One of the Best eCommerce Agencies? A few years ago, I thought that too. Schedule a call here.

eCommerce 103

eCommerce PPC SEO eCommerce Marketing 103

Store Growers

MAY 16, 2019

Away is a US-based direct to consumer ecommerce business that sells travel luggage. They achieved this market share by building very strong word of mouth (fueled by their own PR efforts), social media and content marketing. So when we look at it from a PPC perspective, their domain choice was a good one. Grab it here!

Shipping Costs 130

Shipping Costs Travel Books Marketing 130

Lemonstand

OCTOBER 16, 2018

Social media platforms have been growing in popularity every year. While it all sounds like sunshine and daisies, social media often gets a bad rap when it comes down to sales. Social media sales don’t happen, right? And Instagram is much more than just a notable, buzz-worthy social media platform.

eCommerce 83

eCommerce Social Media Merchant Services Multi-channel 83

Ecommerce Platforms

DECEMBER 20, 2021

From top-down optimization of your affiliate programs to setting up multi-touch attribution or SEO-optimized links or tracking social media performance, affiliate management services providers help brands increase their reach and awareness with a cost-effective approach.

Merchant Services 104

Merchant Services Management eCommerce Multi-channel 104

Inflow Insights

JULY 8, 2019

In this guide, you’ll learn the best practices for tracking inbound phone calls to your eCommerce store. The challenge for eCommerce stores is figuring out how to track ROAS accurately without knowing what ads or other marketing sources their calls are attributed to. What is Keyword Level Call Tracking (PPC Call Tracking)?

PPC 61

PPC eCommerce Multi-channel SEO 61

BigCommerce

JUNE 6, 2017

I was once asked what the very first thing I’d do if I were to launch a brand new, startup ecommerce business. Both are ecommerce companies, but they focus on different verticals. InSkin Media studied U.S. According to an Infolinks study, 86% of U.S. Show personalized ads in social media feeds (33%).

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

BigCommerce

MARCH 23, 2017

For ecommerce businesses, there are few better advertising tools and channels out there than Google and Facebook. PPC advertising is equal parts art and science. According to a CPC Strategy study , optimized Google Shopping campaigns in Q4 2016 averages a 542% ROAS. Of course, with so much opportunity comes a cost.

PPC 408

PPC BigCommerce Recommendation Apparel 408

Inflow Insights

APRIL 17, 2020

Tracking content decay particularly matters for eCommerce companies because when it’s happening to your most important or highest-converting pages, it can tie directly to losses in revenue. Note: We’ve been helping eCommerce companies with their SEO for over a decade. Our Recent Testing Using ClickFlow’s Content Decay Tool.

eCommerce 89

eCommerce SEO Article Other 89

Inflow Insights

JANUARY 12, 2021

When we talk to eCommerce brand owners about Facebook Ads and Instagram Ads, we hear the same two questions over and over again: “What creative works best?” “How eCommerce brands, stores and business owners deserve a Facebook advertising partner that will go full-tilt in discovering the answers to these questions for each unique partnership.

Events 154

Events Consumer eCommerce Gifts 154

BigCommerce

NOVEMBER 2, 2017

How to Drive Ecommerce Traffic and Convert Customers. Gary Vaynerchuk’s “ Jab, Jab, Jab, Right Hook ” method for increase followers and sales through social media. The importance of mobile and social optimization ( 89% of smartphone usage is spent on social media apps! A variety of ways.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

Payoneer

DECEMBER 28, 2018

International eCommerce is a major opportunity for online retailers to open up to new markets, grow brand visibility, and increase sales revenue. In fact, a McKinsey study found that by 2025 there will be over 1.8 There’s no denying that globalization is the future of eCommerce and it’s time for your business to get onboard.

Payment Services 40

Payment Services eCommerce Payments Social Media 40

Kissmetrics

SEPTEMBER 19, 2020

As an industry, ecommerce is expected to grow at a minimum of 6.3 The retail apocalypse and a worldwide pandemic have boosted ecommerce growth. This is good news for ecommerce companies; it’s great news for ecommerce companies with an agency that’s ready to take advantage of this growth. percent per year.

eCommerce 275

eCommerce eCommerce Marketing Shipping Costs Shopify 275

FastSpring

NOVEMBER 12, 2019

However, the two events are becoming more competitive in the ecommerce space, so you need to have a strategy. What channels will help advertise your deals the best (Twitter, PPC, Facebook, etc.). For example, you might not usually use PPC, but it can help showcase your offers over BFCM. Set your discount rate.

Payment Services 70

Payment Services Multi-channel Mobile PPC 70

VTNS Solutions

JUNE 9, 2019

A customer hear about your business through online channels such as SEO, PPC, Social Media or Referral They visit your website Add to store for ecommerce or submit a form They refer other people if they like your business. Social Media Marketing Insights and Resources. SEO Insights and Resources.

Marketing 28

Marketing Conversion Optimization SEO Social Media 28