Fri.Jun 02, 2023

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464: Dead Simple Business Ideas That Anyone Can Start With No Money – Family First Friday

My Wife Quit Her Job

Welcome to Family First Fridays, which is a new segment of the show in honor of my book, The Family First Entrepreneur. It’s official! I’m a Wall Street Journal bestselling author! The first half of my book discusses how to find your next side hustle. So in this episode, I’m giving you 10 dead simple side hustle ideas that you can start from home right now with no money.

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Q2 2023: These Five Priorities Are Most Critical To B2C CMOs

Forrester eCommerce

June not only marks the year’s halfway point, but it’s also when CMOs begin to plan for the new year. With six months left in 2023, there’s still lots to get done. Forrester’s Q2 2023 B2C Marketing CMO Pulse Survey featured a list of 16 marketing priorities.

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Amazon Merchant Fulfilled (FBM): How It Works, Fees, Pros & Cons

My Wife Quit Her Job

Many Amazon sellers are considering switching to the Fulfilled By Merchant (FBM) program due to constantly increasing fulfillment prices and changing rules. But is FBM cost-effective, and does the program affect your chances of winning the Buy Box? I address those concerns in this article. I also compare Amazon FBM to other Amazon fulfillment methods and explain how you can get started.

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Best Headless Commerce Platforms in 2023

GetElastic

Editor's Note: This post was originally published on December 16, 2021 and has been updated for relevancy on June 2, 2023. Headless commerce is a major topic for merchandisers and leading brands. But choosing a headless commerce platform isn’t easy. Many legacy eCommerce platform vendors retrofitting their solutions to embrace a “headless” approach and countless new startups are rushing into the space.

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Mastering Retail Peaks: Composable Commerce, Loyalty Tech, and Future-Ready Strategies for 2024

Speaker: Jennifer Hileman - Head of Retail Platform Strategy at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Prepare to excel in the dynamic world of retail, spanning the holiday season and beyond into 2024! Join us for an insightful webinar as we delve into the powerful synergy of composable & MACH Technology paired with the leading loyalty and promotions engine. Discover how composable commerce and loyalty management can redefine your retail approach, ensuring sustained success through the holiday rush and well into the new year.

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How to Use Google Ads Scripts: A Beginner’s Guide

Store Growers

Last Updated on June 2, 2023 If you’ve been using Google Ads for a while, you know that spending hours and hours tweaking and adjusting Google Ads can be overwhelming. Nobody has that much time, am I right? Of course, you can set up automatic rules through your account, but sometimes, they don’t keep things intact, and you still have to manage your ads manually.

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Ingka Group’s Ikea Stores to Adopt Fulfillment and Store Operations Solution

Retail TouchPoints

Inkga Group, owner and operator of 482 Ikea stores and ecommerce in 31 countries, will adopt a solution from Made4net to power fulfillment centers and store operations worldwide. The deployment follows the purchase of Made4net by Ingka Investments , the group’s investment arm. The Made4net SCExpert platform is designed to help more than 100,000 users deliver faster, more accurate order fulfillment via improved supply chain visibility, enhancing experiences for both associates and Ikea customers.

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How the Packaging Industry Can Help Tackle Confectionery’s Big Waste Problem

Retail TouchPoints

The confectionery industry continues to boom in the U.S. A recent study found that 2023 Easter candy sales exceeded projections, with Americans spending $3.3 billion on Easter candy alone. And Easter isn’t the only holiday to boost confectionery sales. Valentine’s Day saw consumers projected to spend an average of $16 on chocolates and candy — up from under $9 per person in 2010 — while Halloween candy sales reached a record $3.1 billion in 2022.

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Brad Pitt’s Le Domaine signs first US retail deal with Bluemercury

RetailDive

The Macy’s-owned retailer will sell the products as part of “The Cache,” a curated collection of emerging brands.

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How Hot Topic and Lamps Plus Mastered Inventory Management and More

Retail TouchPoints

Smart retailers are realizing that their increasingly complex omnichannel offerings have made strong supply chain management more important than ever. Retailers need to handle inventory in stores and distribution centers, keep an eye on both digital and physical shelves and keep costs down with efficient logistics and routing. Industry experts gathered at Manhattan Momentum 2023 in Phoenix to discuss their approaches to these various challenges.

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July newsletter ideas to spruce up your next campaign

Omnisend

Reading Time: 7 minutes It’s that time of the year — fireworks, family gatherings, and a strong sense of patriotism. Fourth of July is the most popular holiday in America, and brands would be wise to take advantage of this and send out marketing newsletters in line with this theme. Customers love receiving special content — and July newsletters are a great way to make your brand stand out amidst all the noise.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Legal Roundup: Gap Beats Shareholder Lawsuit; Patagonia Files Complaint Against Nordstrom

Retail TouchPoints

Gap has reportedly beaten a shareholder lawsuit regarding its commitment to racial diversity among its leadership, and has settled a trademark lawsuit with Patagonia regarding an “iconic” pocket design, according to Reuters. Patagonia also has filed a complaint against Nordstrom alleging that the company sold “thousands” of counterfeit Patagonia sweatshirts and T-shirts at Nordstrom Rack stores.

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7 Strategies for Attracting the Sustainable Consumer

Smile.io

As the attention to environmental issues becomes increasingly mainstream and consumers become more mindful of their effect on the planet, a shift towards sustainability has emerged in consumer trends. In order for businesses to create long-term CLTV (customer lifetime value) they must adapt to gain trust and loyalty in an effort to appeal to the sustainable online shopper.

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Victoria’s Secret prepares to relaunch Pink, following challenging Q1

RetailDive

Sales in North America were “more promotional than planned” according to CEO Martin Waters.

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Americans cut restaurant visits as prices rise

RetailWire

The price for food away from home rose 8.6 percent in April while food at home increased 7.1 percent, according to the Bureau of Labor Statistics. Visits to restaurants declined 3.5 percent in April compared to last year.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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EBay expands Authenticity Guarantee to streetwear

RetailDive

Items from nine brands including Supreme and Off-White are eligible, with more added at the end of September, including Adidas, Nike and Gucci.

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What is the True Price of Sustainability?

Dynamic Action

Summary The fashion industry recently commemorated ten years since the Rana Plaza Disaster, known as Fashion Revolution Day. Gartner highlighted sustainability as one of the 6 macro factors that will reshape business this decade. Commemorated on April 24th each year, Fashion Revolution Day looks to raise awareness of a clean, safe, fair, transparent, and accountable fashion industry.

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Lululemon rides 60% international growth to $2B quarter

RetailDive

Greater China in particular grew 79%, and the region will account for the majority of international store openings planned for the year.

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Amazon talking to telecoms about programs for Prime member

RetailWire

Amazon.com has been in talks for up to eight weeks with AT&T, Dish Network, T-Mobile and Verizon about offering Prime members a $10 monthly or free nationwide mobile phone subscription service.

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The "Multi" Problem in Omnichannel Commerce with Orium + Elastic Path

Modern retail is complex, but composable commerce can help brands navigate that complexity successfully. Operating in multiple geographies, handling multiple currencies, leveraging multiple brands, exploring multiple business models… These are just some of the complicated realities facing modern brands. In this masterclass, Julie Mall from Elastic Path and Thomas Mulreid from Orium take a deep dive into the many elements at play in commerce today, looking at what the term “multi” means and break

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Patagonia and Gap settle pullover fleece design lawsuit

RetailDive

Patagonia had accused Gap of deliberately copying its apparel designs and logos, saying they confused customers.

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Get Ready for Prime Day ‘23 with These Tips

ChannelAdvisor

The countdown to Prime Day 2023 is on! Are you ready? While the exact date hasn’t been announced, we expect Prime Day to take place in early to mid-July based on last year’s dates of July 12 and 13. That means you need to start preparing now. How to Prepare for Prime Day 2023 There are several areas to consider in your Prime Day preparations, from content and advertising to pricing and fulfillment.

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REI launches first running shoe since the ‘70s

RetailDive

The Swiftland Multi-terrain uses recycled and bio-based materials as the retailer continues to expand its running assortment.

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Get Ready for Prime Day ‘23 with These Tips

ChannelAdvisor

The countdown to Prime Day 2023 is on! Are you ready? While the exact date hasn’t been announced, we expect Prime Day to take place in early to mid-July based on last year’s dates of July 12 and 13. That means you need to start preparing now. How to Prepare for Prime Day 2023 There are several areas to consider in your Prime Day preparations, from content and advertising to pricing and fulfillment.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Lululemon raises annual forecast as customers keep spending

RetailWire

Lululemon Athletica has raised its annual forecast after its North American sales increased 17 percent and the chain posted higher profits on lower freight costs and inventory reductions. “We’ve seen no change in our (customer) behavior in terms of frequency of purchase or engagement,” said Lululemon CEO Calvin McDonald.

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How to Launch a Print-On-Demand Company Over Shopify From Scratch

Digital Doughnut

Sales are incredibly high when things are tailored and the shopping experience is the finest in its class. With printed gifts, achieving the metric is simple. You may provide customised products from scratch with Shopify print on demand stores, which are simple to set up and eliminate the need for managing shipping and inventory. Over Shopify PoD, adding a little individuality to your designs can increase sales and provide you a clear competitive advantage.

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Dr. Martens reaches revenue milestone while US sales disappoint

RetailDive

The footwear company attributed its struggle in the region to a poor transition of distribution centers and its marketing campaigns.

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11 Strategies Retailers Can Use to Avoid The Post-Holiday Sales Slump 

Korona

Overcome the post-holiday sales slump with expert tips. Boost revenue and stay ahead of the competition. Read on to learn more.

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Evaluate Total Cost of Ownership in the Composable Commerce Era

Your old methods of evaluating total cost of ownership don’t work anymore. Total cost of ownership, or TCO, is important to understand when making the switch to a composable commerce architecture. But composable commerce is a complete paradigm shift in how eCommerce businesses operate, and understanding the cost implications of that requires a shift too.

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Wegmans to close one of its largest stores

RetailWire

Wegmans said it is closing its 134,000-square-foot multi-level store in Natick, MA. “Unfortunately, with this non-traditional location we are unable to attract enough customers for our business model to work,” Wegmans New England human resources director Brien MacKendrick said in a statement.

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Gap settles Patagonia trademark lawsuit

RetailWire

Gap has settled a Patagonia lawsuit that accused it of selling fleece jackets that infringed on its “iconic” snapped flap pocket and rectangular “P-6.” Terms of the settlement were not disclosed.

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Armed thieves complicate retailers’ attempts to thwart theft

RetailWire

Thieves participating in organized retail criminal activities are coming to stores armed with bear spray, guns, knives and other weapons. “We’re starting to see a lot more violent acts taking place,” said David Johnston of the National Retail Federation. “It greatly impacts the retailer’s ability to keep their environment safe.

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Amazon deploying AI to detect damaged goods before they ship

RetailWire

Amazon.com is rolling out artificial intelligence technology designed to detect damaged goods in warehouses so they never get shipped to customers. The retailer estimates that fewer than one in 1,000 items it handles in warehouses is damaged. The company handles about eight billion packages a year.

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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.