Retail TouchPoints

SEPTEMBER 27, 2023

Photo credit: adobe.stock) The traditional sales funnel sees consumers move in an orderly fashion from awareness of a brand or product to engagement and discovery (also called the consideration phase), then on to conversion and finally loyalty. For example, social media was cited as the top touch point ( 40% ) for driving awareness.

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Retail TouchPoints

SEPTEMBER 29, 2021

million USD) in renovations, punctuated by a global pandemic, this “grand magasin” has finally, triumphantly reopened its doors under the stewardship of its latest owner, luxury fashion house LVMH. A Study in Contrasts. Six years of renovation and construction ensued, spearheaded by LVMH subsidiary, duty-free retailer DFS.

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Retail TouchPoints

JUNE 8, 2020

Although it seems like nonporous plastic credit cards might be cleaner, one study found that cards are dirtier than cash. These frauds happened the old-fashioned way — with the card in hand. The less good news is that contactless cards were involved in 3% of card fraud in 2018 in the UK.

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Retail TouchPoints

OCTOBER 6, 2022

The Retail TouchPoints 2022 Retail Strategy & Planning (#RSP22) webinar series, now available on-demand, offered a wealth of tips and best practices across critical areas including pricing, location-based technology, inventory management and marketplaces. Following are recaps of some of the most pertinent presentations.

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Onilab User Guides

OCTOBER 11, 2019

This youth fashion store started off really well: over the years the company reached a healthy 3% conversion rate and established positive growth in both customers and leads. Showing the success stories of other online retail companies, we wanted to highlight for you the most ambitious and daring business cases.

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Blue Acorn

APRIL 28, 2017

Thanks mostly to the rise and adoption of social media, it is now the norm to show off your latest fashion finds, gadgets, and the like, and most people are doing this on Instagram or Facebook, both either public settings or to their trusted circles. User-generated content or UGC.

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365 Retail

MAY 19, 2021

The pandemic has forced many retailers to shift their services to an entirely online platform, and due to permanently altered consumer expectations, it’s highly likely that a majority of retailers will continue to value online over physical sales even beyond the lifting of social distancing restrictions.

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Blue Acorn

APRIL 28, 2017

Thanks mostly to the rise and adoption of social media, it is now the norm to show off your latest fashion finds, gadgets, and the like, and most people are doing this on Instagram or Facebook, both either public settings or to their trusted circles. User-generated content or UGC.

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Webinar Fashion Social Media B2B 60

UpSellIt

JANUARY 15, 2020

As online retail continues to evolve, the ever-changing landscape presents new opportunities, as well as fresh challenges. First the positive: Online retail is poised for monumental growth in the new decade. Specifically, a high level of personalization has become a must for most online retailers.

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eCommerceFuel

MAY 24, 2021

Online sales reached nearly $800 billion — 32% higher than the previous year. Most experts agree that the face of online retail has been forever changed by shifts in both the online shopping mindset and technology introduced in 2020. And yet, study after study shows that this strategy is flawed in so many ways.

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Retail TouchPoints

JUNE 19, 2023

Our recent study conducted with IHL, How Retailers Win Loyalty in an Omnichannel World , looks into the need for all retailers to take a firm hand in optimizing their inventory. But it’s physical retailers that have the most to lose by not doing so. Can Online Retailers Capture More Impulse Spend?

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ecomdash

JULY 1, 2019

But like marketing for Halloween sales , lots of online vendors think it doesn’t apply to them because they don’t sell backpacks, notebooks, or other “traditional” school supplies. Here are the shopping habits found from the Deloitte study: What They Buy. Shopping Habits of Back-to-School Shoppers. Desktop vs Mobile.

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ecomdash

AUGUST 16, 2018

A new study shows sales of beauty and skin care products soared in online markets in 2017 — an increase of around $1.6 With these numbers, it’s looking like beauty and skin care products are becoming a reliable staple for online retailers. billion, compared to a $168 million decrease for brick-and-mortar stores.

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ecomdash

AUGUST 8, 2019

Many online retailers have found their groove with domestic orders but are hesitant to expand into international shipping. A study referenced by Ecommerce China Agency revealed the most popular American products bought by Chinese consumers. However, making the effort is often well rewarded. For example, products made in the U.S.

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BigCommerce

AUGUST 17, 2018

We’ll look at how three ecommerce professionals were able to transition from brick-and-mortar to online shopping. Rohan Moore , founder and CEO of UK fashion company, Olive Clothing. Elli’s fashion company in the United States. Studying at night about photography, lighting, and modeling poses became a six-month undertaking.”.

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Frooition

MARCH 22, 2019

Fashion Rental. The fashion industry has a disastrous impact on the environment. Consider this in the context of increasing environmental concern from customers, coupled with increasing demand for fast fashion. Fashion rental is the perfect solution. Fashion rental is the perfect solution. Rental reduces waste.

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eCommerceFuel

APRIL 6, 2021

Studies have shown that slow loading sites can make customers abandon an online store, taking away precious revenue. They came into being with the aim of making bearded men look fashionable and stylish. It’s a hallmark of the deep engagement of an online business with its customers. Source: Sumo.com.

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ecomdash

JANUARY 7, 2019

If you’re interested in taking advantage of Snapchat’s new updates and using the platform for your ecommerce brand, we outline everything you need to know below: what kinds of companies and products do well on Snapchat, and how can it make online retailers money. With this in mind, visual industries like fashion perform well.

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Algopix

SEPTEMBER 19, 2022

The travel sector tops at 87.08% followed by the fashion industry (84.43%) and the retail sector (77.01%). Why Online Shoppers Abandon Their Carts in 2022. Almost 70% is the average cart abandonment rate based on 48 studies, it revealed. Also, Baymard found that over half of online shoppers in the U.S.

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Onilab User Guides

AUGUST 21, 2019

an upgrade of the EU Commission-inspired 2007 law that mandates stricter online payment security for the European Union customers, basically raising the security bar for all e-commerce players around the world. PSD2 introduced a new security standard for online retail, SCA (Secure Customer Authentication). 3DS2: Main Highlights.

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retailnext

MARCH 10, 2020

There are plenty of social media demographic studies, like from SproutSocial , to help make this decision. Because of its prevalence, Facebook can be put to use for almost any business in any vertical, and can work for both brick-and-mortar stores and online retailers. Organic vs Paid Social Media.

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Kissmetrics

JANUARY 31, 2022

Online retailers can sell just about anything—from shoes or baked goods to software and coaching sessions. For example, a fashion company might write an ebook about how to find the right prom dress, while a mattress company might write a blog post about why it’s important to replace your mattress regularly.

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Optimizely

JULY 31, 2018

Where to start: Remembering Kate Spade — A look back on how the popular designer and trailblazer found her feet in the fashion industry. Whether you’re part of a brick-and-mortar store or an online retailer, chances are she has an episode or two that cater directly to your niche. Planet Money. The Amazing Seller Podcast.

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ESW

JUNE 27, 2018

Until recently, online retail mostly took place domestically, with the majority of buyers and sellers coming from the same country. In Q2 2017 alone, account takeover fraud rose by an alarming 45%, putting online retailers at a loss of $3.3 billion dollars, according to a study by Signifyd and PYMNTS.

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SellBrite

JANUARY 22, 2020

Retail giant Amazon is responsible for nearly half of all online retail spend in the United States, so it makes sense for ecommerce sellers to use the platform to get their products in front of buyers. This enables brands to reach their target audience in an organic, meaningful way; today, influencer marketing is a $1.7

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Beauty and Health Social Media Recommendation Consumer 105

BigCommerce

MAY 4, 2018

UX Case Study: Modern Ecommerce Design with Exxel Outdoors. Selling sports and outdoors goods online isn’t easy – especially with a small team competing against the likes of the goliaths in the vertical. Don Davis , Editor at Large, Internet Retailer. Their online sales collectively increased 18.5% The Fashion Track.

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Ecommerce Platforms

NOVEMBER 3, 2022

So it's no wonder that for many online retailers, it's one of the busiest days of the year. Look Books with inspiration on how to put different fashion accessories or outfits together that include links to discounted products. Of course, we’re talking about Black Friday. Are You Ready to Pen Your Black Friday Marketing Strategy?

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Profitero

AUGUST 1, 2017

There are at least three sets of benefits to shopping that Amazon arguably delivers better today than any other company in the world (except maybe in China, where Alibaba is the largest online retail platform): 1. BloomReach, State of Amazon study, 2016. That could be overwhelming. Nielsen Answers, Total U.S., 31, 2016.

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Food and Beverages eCommerce Recommendation Consumer 60

Ecommerce Platforms

MARCH 15, 2023

This is a huge reduction from the costs often suggested by online retailers. Unfortunately, very few brands in the study were meeting customer expectations when it came to offering the right combination of speed and cost savings. In fact, only 1% of fashion and apparel brands achieved their shipping speed goals.

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BigCommerce

OCTOBER 17, 2017

Here is that mission: THE PROBLEM: One-in-six people on the planet work in the global fashion industry; a majority are women earning less than $3 per day. The fashion industry is the world’s second-largest polluter, just behind the oil industry. And here is how an online retailer follows a similar strategy.

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Lemonstand

MAY 17, 2018

A 2016 study from Hitwise Retail 500 noted that visits to subscription box websites grew almost 3,000% from 2013 to 2016, representing tremendous opportunity for both brick-and-mortar retailers and traditional eCommerce. This setback would have a much bigger impact on subscription retailers than traditional online retailers.

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Ecommerce Platforms

JULY 22, 2019

In short, AliExpress is a massive online retailer based in China, owned by the Alibaba Group. Yes, there are tons of online retailers you could use to kickstart your dropshipping business. Yes, like most other online retailers, AliExpress also sell their fair share of ‘dud' products. What's AliExpress?

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Ecommerce Platforms

OCTOBER 7, 2021

”: 23% of all online sales in the world are completed through a dropshipping model. About 27% of all online retailers have transitioned to some form of dropshipping as their primary fulfillment technique. And the numbers don't lie when answering that question of “is dropshipping worth it?”:

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Shipping Costs Payment Services Merchant Services Shipping 104

eCommerceFuel

JULY 10, 2020

Here is a question from the forum: After moving to a new shopping cart this year (Bigcommerce from Prostores), I now can see new statistical information and the “abandoned cart” statistic of 85% worries me (it’s about 15-25% higher than the studies I’ve seen). Most shoppers (81%) are likely to research three online retailers before buying.

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Shipping Costs Shipping Shopping Carts eCommerce 57

Retail TouchPoints

JUNE 29, 2021

Today, androgyny is all the rage in the fashion industry. Gucci, Burberry and Balenciaga dispensed with gender distinctions when these fashion houses combined their women’s wear and menswear fashion shows. We know that a society’s conception of gender roles exerts a huge influence on the fashion industry.

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BigCommerce

FEBRUARY 23, 2018

Examples of ecommerce customer loyalty programs (with case studies). However, certain types of internet retailers will see greater value from a loyalty program. These retailers have the following characteristics: 1. Repeat orders are more likely when online retailers are generating a steady stream of new customers.

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Customer Loyalty eCommerce Improvements Shipping Costs 378

Retail TouchPoints

NOVEMBER 22, 2021

And yet it looks like consumers are still willing to spend — overall retail sales in October were up 1.7% (seasonally adjusted from September), and up 16.3% Prices at online retailers rose again in October and are up 5.5% YoY, according to the U.S. Census Bureau. . YoY, according to Profitero ’s latest Ecommerce Price Index.

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