Retail TouchPoints

APRIL 17, 2024

In the race to decode user intent sans cookies, gen AI emerges as a game changer. Strategies for Adapting in a Cookieless World As the industry braces for the gradual loss of data, priorities pivot. Make gen AI part of your search strategy : Integrating gen AI into search platforms transforms the understanding of user intent.

Social Media 258

Social Media B2C B2B Customer Data 258

lateshipment

SEPTEMBER 12, 2023

Let’s take a look at some unique strategies that e-commerce brands have incorporated to convert the customers during BFCM. 5 strategies to stand out during BFCM 1. BFCM Scratch and Reveal Campaign Walmart utilized social media in the game. Adapt a multi-channel marketing strategy Be where your customers are.

Social Media 130

Social Media Multi-channel eCommerce Events 130

Kissmetrics

FEBRUARY 3, 2018

Say it with me: social media. In its State of Social 2018 Report , Buffer found that businesses are overwhelmingly on the social train. We spend an average of 2 hours and 15 minutes on social media each day, which accounts for one-third of our online time , and twice as much as any other activity.

Social Media 225

Social Media Mobile Channel Games 225

Kissmetrics

MAY 27, 2021

That’s why I’m going to show seven strategies to send your Memorial Day sales soaring. Smaller brands often stick to social media. I recommend combining the two via a paid ad campaign on social media. I recommend sticking to Facebook or Google for your paid ads. Run a Flash Sale.

Social Media 267

Social Media eCommerce Events Recommendation 267

Kissmetrics

SEPTEMBER 30, 2020

Due to the competitive digital landscape , business owners need to chalk out entire outlines, strategies, and implementation within weeks – or even days. Having a carefully drafted digital strategy. Plus, a result-driven approach serves as the basis of digital strategy, which can be very beneficial for your company.

Social Media 265

Social Media SEO Technology Marketing 265

Omnisend

DECEMBER 15, 2023

This detailed guide will cover everything about product advertising: the benefits, the many types, real examples, and step-by-step strategies. Product advertising is a marketing strategy that attempts to create product demand through promotions across channels, such as email, SMS, television, print, ads, radio, and social media.

Outdoor 145

Outdoor Social Media X-cart Channel 145

Kissmetrics

JUNE 5, 2014

Social media is critical. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you read this article, you’re going to understand which social media sites are best for your brand or business.

Social Media 190

Social Media B2C Channel SEO 190

Retail TouchPoints

JANUARY 18, 2024

This behavior aligns extraordinarily well with the immediacy of excitement, challenge and rewards associated with games. Gamification strategies can help brands drive increased app engagement to motivate app users to perform certain actions. Commerce apps in particular stand to gain from gamification strategies.

Retail 276

Retail Customer Loyalty Games Reference 276

UpSellIt

SEPTEMBER 8, 2023

Take a look at our top Black Friday Cyber Monday strategies so you can boost conversions to reach your goals this season. Building Your BFCM Strategy Not having a strategy in place for Black Friday and Cyber Monday can cost retailers thousands of dollars in missed revenue. What showed potential for improvement?

Marketing 128

Marketing Shipping Costs Recommendation Social Media 128

Wiser

JULY 11, 2022

Any retail business without a solid strategy is bound to fail. But developing an effective retail strategy takes more than just attracting customer attention. What Is Retail Strategy? A retail strategy is the process that retailers use to promote their products or services in order to build awareness and generate sales.

Social Media 146

Social Media Retail Customer Loyalty Consumer 146

Retail TouchPoints

OCTOBER 25, 2023

Many operate through social media platforms, with Facebook and Instagram being top performers. Life experiences are catalysts for forging these communities — milestones such as going off to college or having children can serve as a baseline for connection, as individuals seek out those they can relate to and get recommendations from.

Social Media 265

Social Media Travel Apparel Clothing 265

Omnisend

DECEMBER 5, 2023

But a smart dropshipping marketing strategy can give you the edge you need to be successful. In this article, we’ll explore the top 10 dropshipping marketing strategies for 2024 and cover everything from customer reviews to email marketing. This creates a positive feedback loop that boosts your dropshipping marketing strategy.

Marketing 78

Marketing Social Media SEO Customer Retention 78

Kissmetrics

FEBRUARY 2, 2021

Simply put, your content marketing strategy is at the core of your capacity to adapt as a SaaS brand. Beyond the basic benefits of driving traffic and raising brand awareness, an effective content strategy is essential to consistently nurture and onboard leads. However, is this sort of “pay-to-play” strategy really the best way to go?

Social Media 320

Social Media B2B Games Marketing 320

Kissmetrics

OCTOBER 14, 2021

Follow these simple yet powerful strategies to build successful Black Friday ad campaigns. The best strategies for creating a Black Friday ad campaign vary from platform to platform. It’ll also help you tailor your marketing strategies to the unique features offered by the platform. Then use social media platforms like Facebook.

eCommerce 271

eCommerce Social Media Shipping Costs Reference 271

Groove

JULY 16, 2020

In addition to the strategies we shared to help prepare for last year's holiday, we're sharing 5 more Black Friday promotion tips to help drive eCommerce sales this year: Offer more than one discount code. Increase revenue and build customer loyalty with this marketing strategy. Black Friday Promotion Ideas.

eCommerce 259

eCommerce Social Media Recommendation Games 259

Omnisend

JANUARY 19, 2021

However, with inboxes becoming increasingly crowded with promotional emails, it’s never been more important to get your email marketing campaign strategies optimized and perfectly executed. Email marketing platforms and strategies are continually evolving, so what worked a few years ago doesn’t necessarily work today.

Marketing 158

Marketing Recommendation Social Media Gifts 158

Kissmetrics

JUNE 21, 2021

From a potential buyer’s perspective, if your existing customers are happy enough with your company to recommend it, that speaks volumes about your business. Ninety-two percent of customers say they’d buy based on the recommendations of their friends and family. It’s not just about getting customers, though. Deliver Quality Every Time.

Social Media 285

Social Media Reference Recommendation Books 285

BigCommerce

DECEMBER 5, 2017

The whole ecommerce game boils down to getting people to buy your product. You’ll also find recommendations on BigCommerce apps and integrations that fellow entrepreneurs use to succeed. Additional Recommended Reading. Customer Acquisition Strategy Ideas + Examples. Additional Recommended Reading.

Customer 381

Customer Live Chat Social Media BigCommerce 381

UpSellIt

AUGUST 26, 2022

Take a look at our top Black Friday Cyber Monday strategies so you can boost conversions and reach your goals this season. Why is a BFCM Strategy Essential? Not having a strategy in place for Black Friday and Cyber Monday can cost retailers thousands of dollars in missed revenue. What showed potential for improvement?

Shipping Costs 114

Shipping Costs Marketing Recommendation Social Media 114

Wiser

NOVEMBER 13, 2023

However, the journey toward effective employee advocacy demands a thoughtful strategy. When implemented strategically, employee advocacy can be a game-changer in the retail industry. Their opinions and recommendations can significantly influence customers’ purchasing decisions.

Social Media 148

Social Media Retail Events Recommendation 148

Kissmetrics

JULY 27, 2021

It’s competitive gaming where groups assemble teams and play against each other as they would in any other sport. They hold tournaments, and many professional gamers have large followings on gaming platforms like Twitch. Why would a B2C business want to choose eSports marketing over another strategy? Create In-Game Ads.

B2C 312

B2C Marketing Games Social Media 312

Retail TouchPoints

JANUARY 19, 2023

For brands considering livestreaming or just starting to dip their toes in the water, experts recommend answering three basic questions that will shape their live commerce strategies. Bao Arakov, Livestreaming Analyst at Coresight Research, recommended that brands ask (and answer) three key questions: 1.

Social Media 254

Social Media X-cart Consumer Events 254

Ecommerce Platforms

NOVEMBER 3, 2022

So, here we'll provide our nine top tips for preparing your Black Friday eCommerce strategy. From engaging with customers to creating a social media presence to managing inventory, read on to learn how to ready your business for Black Friday. Black Friday Ecommerce Strategy – Tip 1: Social Media Marketing.

eCommerce 104

eCommerce Social Media Multichannel Beauty and Health 104

lateshipment

OCTOBER 11, 2023

Gamify the Shopping Experience - Target Gamification is a strategy through which a brand can increase customer engagement and loyalty. The concept of gamification is to influence human behavior through games. Target leveraged this particular strategy in their holiday marketing, to drive traffic to their website.

eCommerce 244

eCommerce Marketing Gifts Shipping 244

ROI Revolution

JULY 12, 2023

An influencer marketing strategy is an extremely powerful way to promote your brand to your target audience in a way that builds trust. However, the power of influencer marketing is clear: 61% of consumers trust influencer recommendations The global influencer marketing industry will reach $21.1 Establish trust and authority.

Marketing 78

Marketing Social Media Beauty and Health Food and Beverages 78

Retail TouchPoints

DECEMBER 20, 2021

In 2020, Nu Skin posted record growth in the Americas and EMEA, largely due to the impact of social commerce via its active brand affiliates, according to Jeff Smith, VP of Global Strategy and Corporate Development for Nu Skin. Retail TouchPoints (RTP): What role does social media play in Nu Skin’s growth marketing toolkit?

Social Media 219

Social Media Customer Retention Technology B2C 219

Kissmetrics

JANUARY 20, 2021

Social media referrals have stagnated around 5 percent of all traffic for years. The encouraging news is social media reach is still massive. billion active social media users. Many people use social media solely for brand awareness. 20 Strategies to Boost Facebook Organic Reach.

Social Media 363

Social Media Blog Marketing Other 363

lateshipment

NOVEMBER 26, 2023

A successful post-purchase customer experience strategy is ensuring that your customers have hassle-free order delivery and return experiences with your brand that in turn help you nurture customer relationships and achieve sustainable growth. Are you one of such businesses? No, it’s all good.

Shipping Costs 130

Shipping Costs eCommerce Order Fulfillment Shipping 130

BigCommerce

DECEMBER 13, 2017

To many, this makes Amazon complicated, but… Your pricing strategy on Amazon must be dead simple, and lead with the customer in mind. In this chapter, I will detail the exact strategies we used to build our private label brand KAVAJ from scratch in 2011. Optimize your product detail page. The basics just aren’t very good.

Shipping Costs 307

Shipping Costs Payment Services Social Media Channel 307

Ecommerce Platforms

MAY 24, 2023

By analyzing different data sets and assessing the best way forward, Albert takes the guessing game out of running successful marketing campaigns according to your preset strategies. This lets you use the platform’s AI-based capabilities across multiple channels, including popular search engines and social media platforms.

Marketing 118

Marketing Payment Services SEO Social Media 118

BigCommerce

SEPTEMBER 5, 2018

To get a jump on the holiday weekend, you should remind people about the event in advance using: Social media ads. Let your target audience know what special deals and events you have coming up with ads on your social channels like Facebook , Twitter , and Instagram. Tag your social media efforts.

Small Business Retail 399

Small Business Retail Social Media Shipping Costs Mobile 399

Inflow Insights

DECEMBER 13, 2021

And not just social media, either; we’re talking about digital PR. In this guide, we’ll help your eCommerce business plan its digital PR campaigns, with five strategies for success to build valuable links, brand awareness, and (ultimately) product sales. Its Role in Link-Building Strategies. What is Digital PR?

eCommerce 122

eCommerce Toys SEO Outdoor 122

lateshipment

FEBRUARY 10, 2021

To keep up with the rise in eCommerce and the sound change in consumer behavior, businesses need to put post-purchase CX at the center of their growth and retention strategies. Social media and word-of-mouth play a key role in improving your brand’s reputation in the form of positive feedback and influencer promotions.

Shipping Costs 130

Shipping Costs Payment Services Shipping Social Media 130

Kissmetrics

OCTOBER 13, 2021

I’ve compiled some of my top strategies which will help you increase B2B sales and smash your Q4 targets. Whether you’re an SME or a massive conglomerate, you can use these strategies to increase your sales and give your Q4 pipeline a kick in the direction. Leverage Social Selling. What is social selling?

B2B 290

B2B Social Media Shipping Costs Marketing 290

Kissmetrics

APRIL 23, 2021

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. What if your employees are not social media savvy? Would they recommend it? What if your competitors take advantage of this?

Definition 362

Definition Management Social Media SEO 362

Kissmetrics

FEBRUARY 23, 2021

Social media is a noisy place. What does this mean for the future of social media and digital marketing? It’s where your core audience hangs out, and their attention isn’t fragmented like it often is on larger social media sites. As an author, it pays to be active on a site like Goodreads.

Social Media 266

Social Media Books Hobbies Other 266

Kissmetrics

OCTOBER 8, 2020

Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Recent research in an article by Evinex states that marketers who record their strategies are 538% more likely to complete tasks on time. Web Content writer: works on blog posts, guest posts, social media copy, and landing pages.

Marketing 363

Marketing Social Media Document Article 363