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23 Low Budget Online Marketing Strategies for Small Businesses

Kissmetrics

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. If you’re a small business owner trying to compete in the big leagues , this blog is for you. Facebook Groups are underrated by marketers. It’s a great marketing strategy for building trust. Participate in Forums.

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Meta, Amex and TikTok Offer Holiday Help to Small Businesses

Retail TouchPoints

Meta also will highlight businesses from its Meta Business Leaders Network in the new 2022 Smalliday Showcase gift guide, and provide small businesses with advice on advertising effectively with its SMB Holiday Marketing Guide. small business owners. Multiple Meta Resources.

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Shipt Debuts Small Business Accelerator Program in 5 Cities

Retail TouchPoints

LadderUp will focus on businesses owned by LGBTQ+ people and people of color, with the goal of having at least 50% of program participants falling into these categories. Through March 6, small businesses in the grocery/beverage, health, beauty and floral/gifts verticals can apply for the program.

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3 Things You Need to Do Before Deciding on a Rebrand of Your Small Business

Retail TouchPoints

In this article, you’ll learn three things you need to do before undertaking a small business rebranding: 1. Analyze Whether There are Shifts in Your Vision Your vision is what sets the tone for your business’ aspirations. These users may present new opportunities that require a small business rebranding on your part.

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Resilience Training: Small Business Innovation During a Recession

Retail TouchPoints

Small business owners already have a lot on their plate. Their business is their baby, and they’ve poured their blood, sweat and tears into big-picture plans while eagerly embracing the day-to-day work. There’s always too much to do in too little time — late nights, stress and sacrifices come with the territory.

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How to Promote Your Small Business

Wiser

Starting and running a small business is one of the most rewarding experiences that anyone can have. But even with all this in place, it can still be difficult for small or local businesses to get noticed and stand out from the competition. Why Are Promotions Important For Small Businesses?

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Small Business Banking Has Been Disrupted (And There’s No Going Back)

Forrester eCommerce

Bankers around the world are rightly worried about the threats posed by digital disruptors getting in between them and their retail banking customers. But Forrester’s newest research reveals that executives should be just as worried — perhaps even more worried — about another market that is being upended: Small business banking.