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Daniel Kahneman Changed How We Think About Consumer Choice And Brand Strategy

Forrester eCommerce

Yet, his contribution to modern economics, for which he received the Nobel Prize in 2002, remains unparalleled. He was trained as a psychologist and spent much of his career at Princeton as a psychology and public affairs professor. Kahneman’s research has shaped much of how today’s experts think about […]

Consumer 217
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Post-Pandemic In-Store Shopping: Consumers Reconsider The Value Of The Store

Forrester eCommerce

When the COVID-19 pandemic forced stores to close, online commerce pulled ahead at the fastest rate since 2002. By May 2020, more than six in 10 US online adults reported making an online transaction, such as purchasing groceries or ordering restaurant delivery, for the first time.

Consumer 498
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Rue21 Files for Third Bankruptcy, Plans to Close all 500+ Stores

Retail TouchPoints

The company first filed for bankruptcy in 2002 , then again in 2017. Over the past two decades the mall-based retailer has struggled to regain the popularity it enjoyed during its heyday in the late ’90s.

Fashion 245
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Getir Acquires NYC’s FreshDirect Grocery Delivery Service

Retail TouchPoints

Founded in 2002 and currently employing 3,200 people, the Bronx-based FreshDirect is a pioneer in New York City grocery delivery. Getir has purchased fellow grocery delivery service FreshDirect , a division of Ahold Delhaize , in a deal that is expected to close by Nov. No financial details of the transaction were disclosed.

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OverstockArt Founder Thrives 22 Years On

Practical eCommerce

David Sasson launched the company on the Yahoo Store platform in 2002. Before Shopify, YouTube, and Facebook, there was OverstockArt. The post OverstockArt Founder Thrives 22 Years On appeared first on Practical Ecommerce.

Shopify 103
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GRC Platforms Morph From Maslow’s Hammer To The Swiss Army Knife

Forrester eCommerce

In 2002, after the Sarbanes-Oxley Act intended to protect investors from fraudulent accounting activities by corporations, vendors turned GRC technologies into a Maslow’s hammer of checkboxes, where every nail of risk […].

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Walmart Advances Media Ambitions with $2.3 Billion Acquisition of Vizio

Retail TouchPoints

Vizio, founded in 2002, has since amassed more than 18 million active accounts, growing its platform by enabling users to stream free content by watching ads. Our media business, Walmart Connect, is helping brands create meaningful connections with the millions of customers who shop with us each week.