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Personalization at Scale: How SMS Helped PERC Coffee Untangle its Marketing Campaigns

Retail TouchPoints

Yes, clustomer — the unsegmented recipients of an email marketing campaign that may or may not be relevant to them. But we often hear that the biggest pain point marketers have when it comes to email is figuring out how to reach the right people with the right message.

Marketing 229
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The Definitive Guide to Online Reputation Management

Kissmetrics

There are a lot of misconceptions about online reputation management. In this guide, I’ll explain the role of online reputation management in today’s digital age, explain why it matters, and outline 10 tips for improving and protecting your brand’s online image. Why Does Reputation Management Matter?

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Former L’Occitane CEO Looks to Acquire, Privatize the Company

Retail TouchPoints

USD) per share since the company’s IPO on the Hong Kong Stock Exchange in 2010. If the deal goes through, Geiger plans to delist L’Occitane from the Hong Kong Stock Exchange and take the company private, which he believes will allow management to better “invest in long-term sustainable growth initiatives.”

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Torrid Appoints Retail Veteran as New CEO

Retail TouchPoints

As Torrid’s CCO, Muñoz will manage product, design, product development, fabrication, sourcing, technical fit, creative marketing and merchandising. Muñoz has served in a number of roles at Torrid and Hot Topic since 2010. More recently, Harper was CEO of Belk from 2016 through 2021 and then served as Executive Chairperson.

Retail 216
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Automating Image Optimization: Akamai Image Manager Now Available for BigCommerce Merchants

BigCommerce

This means that faster loading sites will benefit from improved visibility (Google started using site speed in desktop web search rankings in 2010). Introducing Akamai Image Manager. Today, we’re excited to announce Akamai Image Manager is now available for all Stencil stores worldwide. What’s Akamai Image Manager?

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Authentic Brands, Owner of Forever 21 and JCPenney, Files for IPO

Retail TouchPoints

Founded by current Chairman and CEO Jamie Salter in 2010, ABG makes the bulk of its revenue from licensing its roster of more than 30 brands. In June 2020, ABG also bought fellow brand management company PVH Corp. ’s We don’t manage stores, inventory or supply chains. s heritage brands Van Heusen , Arrow and Geoffrey Beene. “We

Supplies 306
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Delivery management platform, Scurri, announces strategic UK hires to accelerate expansion

365 Retail

Next generation delivery management platform, Scurri , whose retail and brand partners include Vision Direct, Biscuiteers and Natural Baby Shower, today announced two new strategic appointments as it continues to scale growth in the United Kingdom. Additionally, Matthew Hunt joins the Scurri team in the role of Demand Generation Manager.