Retail TouchPoints

FEBRUARY 2, 2024

This concept of starting with a deep understanding of the customer (at times more deeply even than they understand themselves) and building from that point is also the basic premise of retail’s latest technological and philosophical movement — unified commerce. They just want what they want when they want it.

Omnichannel 307

Omnichannel Payment Services Technology Banking 307

Wiser

APRIL 16, 2024

Category management in retail has evolved significantly over the past two decades, reflecting broader changes in technology, consumer behavior, and market dynamics. In the context of premium brands, for example, the strategic consolidation of data sources into a singular analysis tool has been pivotal.

Technology 78

Technology Management Presentation Supplies 78

RTP blog

SEPTEMBER 25, 2017

As time goes on, and as consumers continue to weave seamlessly in and out of channels, their expectation for a smooth, frictionless shopping experience will continue to rise, making it vital that retailers meet their needs every step of the way. With technology that creates a seamless shopping experience and insights from your data.

Technology 300

Technology eCommerce Platforms eCommerce Recommendation 300

Kissmetrics

APRIL 21, 2021

Followers of these blogs usually are PR professionals and marketers who want to keep up with the latest technology and trends in their field. For example, Justin Bieber is known as one of the most “influential” social media users with his 37+ million followers. Examples include technology, fashion, travel, marketing, etc.

Social Media 307

Social Media Clothing Recommendation Fashion 307

Kissmetrics

JULY 12, 2021

Marketing automation is the act of using software and technology to create and implement applications to automate repetitive tasks, such as (yes) email marketing, ad campaigns, tracking, and much more. Deliver Personalized Campaigns Across Multiple Channels With Oracle Eloqua. What is Marketing Automation?

Marketing 362

Marketing Payment Services Payments Events 362

Ecommerce Platforms

APRIL 5, 2023

The best Ecwid store examples are a great source of inspiration for anyone planning on building their own ecommerce website with Ecwid technology. Versatile and flexible, Ecwid ensures any business owner can start selling products across a range of channels and platforms. What are the Best Examples of Ecwid Stores in 2023?

Social Media 104

Social Media Payments Multi-channel Jewelry 104

Retail TouchPoints

JANUARY 11, 2024

2023 was a period of experimentation for retailers, and many thoroughly assessed where this new technology could have the biggest impact. Retailers must move quickly to deploy transformative technologies or risk putting relevancy and their brand experience at risk. Now is not the time to be in analysis paralysis.

Retail 269

Retail eCommerce Technology Social Media 269

Retail TouchPoints

DECEMBER 13, 2021

For example, our retail search capability is based on the search stack and capabilities we built for the core Google search — that natural language understanding, the understanding of intent, the product knowledge graph, and really understanding what and how people are saying things, and what that means to their shopping journey.

Channel 182

Channel Omnichannel Retail Merchant Services 182

lateshipment

MAY 30, 2023

And one such channel that can be the best choice for you in the current scenario is your social media game. With technological advancements happening throughout the e-commerce space, there are also several up-and-coming innovations in social media that businesses can take up to stay competitive.

Social Media 130

Social Media Technology eCommerce Shipping Costs 130

365 Retail

NOVEMBER 24, 2022

The missing link here is technology. At the same time, they want seamless interactions across all channels, which means that they expect brands to have a record of why they’ve reached out before. More and more, customers are shopping online and interacting with retailers across digital channels, whether that be webchat or social media.

Technology 105

Technology Channel Customer Experience Social Media 105

lateshipment

APRIL 25, 2022

It has improved in speed, efficiency, and accuracy, thanks, in large part, to improved data and predictive analytics technologies that allow firms to make data-driven business decisions. These technologies can even work on their own, transforming raw data from IoT and other sources into actionable insights with the help of advanced analytics.

Retail 130

Retail eCommerce Technology Improvements 130

GetElastic

SEPTEMBER 1, 2021

If you are in the B2B space, now is the time to take a serious look at your ecommerce channel and online presence and evaluate if your organization is ready for the upcoming B2B digital revolution.”. Magnetica.com is an Australian-based manufacturer of MRI systems and technologies that was founded in 2005. Example of product in use.

B2B 147

B2B eCommerce B2C Payment Services 147

Retail TouchPoints

APRIL 16, 2024

Amazon is expanding the reach of its Amazon Live shopping content with the debut of a new interactive shoppable channel on the Prime Video and Freevee streaming TV services. Now, the new Amazon Live FAST channel aims to blend the experience of a shoppable social feed with streaming TV via 24/7 programming.

Social Media 130

Social Media Home Shopping Mobile Channel 130

Retail TouchPoints

MARCH 1, 2024

For example, by specifically retargeting those customers who had added to their online carts over the previous 30 days, and spotlighting the specific items they had browsed or put into their carts, Natori achieved a Return on Ad Spend (ROAS) of 943% in Q3 2023. We also get end-to-end accountability in the supply chain.”

Social Media 249

Social Media Department Stores Supplies Apparel 249

Retail TouchPoints

DECEMBER 13, 2023

Brands and retailers realize there is no one-size-fits-all strategy for stores — and design teams are rising to the challenge by thinking more creatively and thoughtfully about how they can innovate through new formats, technologies and collaboration methods. The H&M Move concept is a great example.

Sporting Goods 311

Sporting Goods Technology Omnichannel Operations 311

Retail TouchPoints

FEBRUARY 8, 2024

As the world moves away from third-party identifiers, retailers are using their own channels to unlock the potential of their valuable shopper audiences — so much so that retail media is now the fourth-largest advertising medium, according to data from WARC. The growth of retail media networks (RMNs) in recent years has been impressive.

Payments 310

Payments Payment Services Retail Channel 310

Retail TouchPoints

NOVEMBER 28, 2023

Siloing these objectives into separate media channels with competing budgets leaves value on the table and hurts overall results. No Media Channel is Upper- or Lower-Funnel It’s true: any media channel can expand brand awareness, and any media channel can deliver product or sales messaging.

Retail 260

Retail Social Media Channel Consumer 260

GetElastic

AUGUST 10, 2021

Many businesses have taken the first step and adopted a multi-channel approach to engage with customers across a myriad of channels such as web or mobile. Where omnichannel differs from a multi-channel approach, is that with a multi-channel approach, each touchpoint is launched, managed, and optimized in silos.

Omnichannel 148

Omnichannel Multi-channel Banking Food and Beverages 148

BigCommerce

JUNE 15, 2017

That’s why dozens of enterprise brands at the leading edge of technology are choosing SaaS –– specifically, BigCommerce –– to power new ecommerce initiatives and stay competitive in a quick-to-innovate market. Legacy B2B and wholesale brands are needing to launch additional B2C channels to harness consumer fanfare around their product.

BigCommerce 418

BigCommerce eCommerce B2B B2C 418

RTP blog

NOVEMBER 11, 2019

By Garry Church, Inmar Retailer buying decisions on technology are all too often influenced by the latest trends and reflect the “flavor of the month.” The customers who spend their hard-earned income with them should be a retailer’s North Star when assessing retail technology options. They “get it.”

Technology 150

Technology Retail POS PayPal 150

365 Retail

APRIL 10, 2024

The Retail Technology Show (RTS) has announced a series of special events, new for 2024. With a focus on design, technology and experiential activations, the RTS London Store Tours, sponsored by Newstore , will be expertly curated and hosted by retail influencer, Ian Scott. This will also take place the day before RTS on 23 April.

Events 52

Events Technology Retail Omnichannel 52

Kissmetrics

JUNE 14, 2017

That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. Try this five-step approach to increase your cross-channel engagement. Integrate Your Channels.

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Channel Customer Jewelry Customer Data 226

Retail TouchPoints

MARCH 6, 2024

In an effort to reduce sizing-related return rates, some fashion brands are working with Fit:Match.ai, a ‘digital twin’ matching platform that uses AR body-scanning technology designed to help shoppers select their size more accurately. This is just one example of how companies are utilizing technology innovations to prevent returns up front.

Customer Experience 285

Customer Experience Shipping Costs eCommerce Improvements 285

Kissmetrics

SEPTEMBER 19, 2017

When it comes to reaching engaged, relevant audiences, which marketing channels truly shine? And why has this technology suddenly re-ignited? Take eBay, for example. GE itself isn’t mentioned anywhere in the podcast, but its technology is an integrated part of the storyline. Social media? How about podcasts? Podcasts?”

Channel 226

Channel Marketing Download Social Media 226

Retail TouchPoints

JANUARY 23, 2024

The positive vibe of the show was largely driven by retail executives’ obvious eagerness to explore which new technologies would help them maximize customer retention and business growth in 2024. Artificial Intelligence (AI) It should come as no surprise that AI was the “golden child” of this year’s Big Show. Is it the real deal?

ACH 275

ACH Multi-channel Technology Customer Retention 275

Omnisend

JANUARY 26, 2023

Reading Time: 10 minutes Looking for examples of push notifications? Push notifications have become one of the most important marketing channels to focus on in 2023 and beyond. In this article, we’ll look at 16 of the best examples of push notifications and how you can use them to get more conversions. Get started for free!

Payment Services 88

Payment Services Payments Article Financial Services 88

Retail TouchPoints

OCTOBER 17, 2023

Phone-based customer service, or voice, is well established as the most commonly used and the most tightly managed customer service channel. Phone — the Most Expensive CX Channel Retailers want their customers to be happy, but the cost of interacting with them live is usually inefficient and expensive.

Customer 275

Customer Multi-channel Channel Customer Experience 275

Pivotree Blog

OCTOBER 17, 2022

For example, do you have the correct technical attributes and specs? But certain elements must happen behind the scenes — like product content optimized for each channel and inventory visibility to ensure you don’t promote a product that’s actually out of stock. 5: Make Social Channels a Priority.

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Channel Customer eCommerce SEO 98

Retail TouchPoints

JUNE 7, 2023

In the wake of OpenAI’s explosion in popularity, every other ecommerce and marketing technology company appears to be hitting the market claiming to have an artificial intelligence solution. But how do ecommerce companies, following the FTC’s example, separate fact from fiction? Understand the technology: How does the technology work?

eCommerce 261

eCommerce Technology Supplies Blog 261

Retail TouchPoints

AUGUST 23, 2023

Phygital retail experiences, in which physical elements and technology coexist, offer opportunities to bring customers closer to your brand. For example, footwear retailer DSW created a “Warehouse Reimagined” store concept that elevates its owned brands, creates shops-in-shops and offers enhanced services.

Travel 233

Travel Clothing Technology Customer Loyalty 233

Retail TouchPoints

JANUARY 9, 2024

Ecommerce became not just a ‘good-to-have’ channel, but a must-have channel for small businesses. Yikun Shao : There were a lot of reactive steps taken during the pandemic — from the rapid adoption of technology and ecommerce to diversifying supply chains — and I think companies are now realizing the benefits of those actions.

Supplies 277

Supplies Shipping Costs Small Business Retail Recommendation 277

Omnisend

APRIL 22, 2021

Think of it like this: in traditional online marketing channels, the (potential) buyer goes through the customer’s journey by themselves. For example, Omnisend’s Ecommerce Statistics Report showed that automated and omnichannel communication had up to 102% increase in conversion rates in 2020 versus 2019.

Live Chat 113

Live Chat Omnichannel Shopify Channel 113

Retail TouchPoints

OCTOBER 24, 2023

It doesn’t look like a commercial or an ad, he just looks like a guy with a TikTok channel creating content. With the pace at which technologies and consumer preferences are evolving, most executives seem to now take the attitude that failure has become not something to avoid, but rather a necessary piece of any strategic evolution.

Food and Beverages 277

Food and Beverages Workshop Games Consumer 277

Retail TouchPoints

NOVEMBER 10, 2023

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.”

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Retail Social Media Multi-channel Channel 296

Retail TouchPoints

JUNE 6, 2022

Here are some examples covering the spectrum of diversification, from a continuist perspective to more disruptive cases: In July 2021, John Lewis revealed plans to become a private landlord by building 10,000 new homes over the next 10 years on land currently used as car parks and above Waitrose supermarkets across the UK.

Retail 275

Retail Operations Channel Supplies 275

Smile.io

OCTOBER 6, 2023

As technology evolves and more tech products become available and accessible to more consumers, the rise in competition naturally happens. These 4 loyalty program examples in the electronics industry highlight that although not all loyalty programs need to look the same, they do have to offer immediate value to customers.

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Electronics Social Media Accessories Customer Loyalty 61

retailnext

APRIL 1, 2021

In my first blog post, “ The Relevance of Physical Retail in the Customer Channel ,” available on empatheticmachines.org , I spoke about the relevance of physical retail today as well as introduced the idea of the Customer Channel. Today, I’m going to dive into some of the technology empowering the Customer Channel in physical retail.

Channel 40

Channel Technology Customer Retail 40