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Crypto Payments Adoption in FinTech: How Do Retailers Fit in?

Retail TouchPoints

No matter how fast the modern payment ecosystem is developing, the pursuit of the best customer experience isn’t going anywhere. To answer customers’ demands, business leaders must find the balance between adapting services to consumers’ digitally-driven shopping behaviors and staying true to the company’s strategy.

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Does Customer Age Matter for Fraud Prevention?

Retail TouchPoints

However, by understanding how fraudsters target different age groups, merchants can tailor their fraud prevention programs to fit the risk profiles for their customer demographics. This approach can reduce fraud losses and improve the shopping experience for good customers. K eep bots out of your customers’ accounts and checkout.

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How to Use Blockchain in Marketing Data Security

Kissmetrics

When cryptocurrencies emerged, it was primarily used for seedy transactions on the dark web. This technology can do more than buy and sell cryptocurrencies. It has the potential to impact how we work, even if you’re not planning to accept cryptocurrency as a payment method. Luckily, sentiment and use have changed.

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The Future of eCommerce: Trends to Watch in 2024

Algopix

AR technologies will provide an immersive and interactive shopping experience, allowing customers to visualize products in their real-world environment. AI-Powered Customer Service Artificial Intelligence (AI) and chatbots are becoming increasingly sophisticated, and they will continue to transform customer service in eCommerce.

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Brands double-down on VR and Metaverse but consumers remain ambivalent

365 Retail

85% of social media marketers anticipate incorporating new technologies like Virtual Reality, the Metaverse, Cryptocurrencies, and NFTs into their social media strategy within the next year, according to Sprout Social’s UK & Ireland Index 2022 released today. Ultimately, this is what social is all about.

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Experts predict the biggest fintech trends for 2023

365 Retail

Whilst buy now pay later has raised concern in recent years, the online trend allowing customers to split their payments into interest-free instalments continues to surge. . In recent weeks, BNPL was further criticized after Klarna partnered with fast-food delivery app, Deliveroo, allowing customers to ‘eat now, pay later.’ .

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Trends Analysis: Should eCommerce Brands Get Serious About Crypto Payments?

ESW

Cryptocurrency, and the underlying blockchain in particular, holds a certain amount of promise for eCommerce. We’ve previously advised eCommerce brands to be aware of the role that the blockchain can play in fraud prevention, CRM and the customer experience. Neither had many customers changing how they pay. Why should they?