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Transforming Retail Spaces for Today’s Generation of Shoppers

Retail TouchPoints

Fueled by a desire for experiential interactions, expanded leisure and dining offers, personalized shopping journeys and the integration of digital elements, malls are becoming hubs of innovation and adaptation in addition to their social elements and place as our new town squares.

Retail 316
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Nosto Acquires UGC Marketing Platform Stackla

Retail TouchPoints

Research from Stackla showed that 79% of consumers say UGC highly impacts their purchasing decisions, and customers are 6X more likely to purchase a product if the page includes pictures from social media. Stackla’s current portfolio of clients includes Canon , Lush Cosmetics , Trek Bicycle , Kathmandu and Nintendo.

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Accenture: Rise of the ‘Resilient Consumer’ Requires More Nuanced Retail Strategies

Retail TouchPoints

Leisure travel, luxury products and eating out were among the discretionary categories that saw the biggest bump year over year. Nearly three-quarters of consumers ( 73% ) said they expect their disposable income to stay the same or improve over the next 12 months.

Consumer 226
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The Product of Places: The Secret Equation to Convening Consumers

Retail TouchPoints

When retail clients hire our firm, we present two general paths: 1) They can attract customers by lowering their prices and joining the commodity slugfest online, or 2) They can command a slight premium by convening customers around an experience that provides a physical, social and emotional payoff.

Consumer 130
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Holiday Retail Trends 2023: Essential Insights for Online Brands & Retailers

Wiser

Consumers enjoyed the ability to browse and compare products across multiple retailers at their leisure, without the limitations of store hours or geographic location. This digital convenience was furthered by promotional campaigns and expansive product availability, drawing in a wider customer base.

Retail 147
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Why UK Retailers Should Save Some of Their Christmas Marketing Spend for Chinese New Year

Retail TouchPoints

As a result, shopping during this period is not merely a leisure activity but a cultural norm. Partner with Chinese Influencers : Chinese consumers are very reliant on online recommendations from both their friends and Chinese influencers. It is unlikely that travel next year will be back to the pre-pandemic peak.

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10+ E-Commerce Memes On Post-Purchase Experiences

lateshipment

Not just post-purchase or even e-commerce, but most blogs that you sit down to read, either in your leisure time or on the go — tell you two things. Well, most work memes describe conditions at the workplace or a specific situation, like a customer coming in with a weird request. You can either do this or do not do this.

eCommerce 130