Retail TouchPoints

APRIL 17, 2024

In the race to decode user intent sans cookies, gen AI emerges as a game changer. It’s not merely about substituting cookie-based tracking with another data-centric method. Traditional keyword searches fall short, but with gen AI fueled by massive data sets, a system like Lucidworks Fusion can quickly deliver precise answers.

Social Media 291

Social Media B2C B2B Customer Data 291

365 Retail

OCTOBER 26, 2022

New data launching today reveals that 55% of UK consumers are concerned about spending money on social media due to fears about fraudulent sellers. Fraud is now the top concern deterring UK consumers from shopping via social media, and 42% of UK consumers do not trust social media platforms with their data.

Social Media 105

Social Media Consumer Payment Services Banking 105

FastSpring

DECEMBER 19, 2023

If you’re selling video games direct-to-consumer (DTC), there’s a good chance you may be taking advantage of a “merchant of record” payment platform like Xsolla and others. FastSpring stores payments / player data in accordance with appropriate privacy regulations and sanctions. Is your business ready?

Payment Services 153

Payment Services Merchant Services Payments Games 153

365 Retail

APRIL 2, 2024

Gaming is a great way to unwind and relax, but cybersecurity threats can dampen the fun. The risks of gaming not only harm consumers but also reduce people’s trust. This means they can threaten the bottom line of gaming retailers. In this guide, we’ll explore why gaming retailers should promote cybersecurity.

Games 59

Games Retail Payment Services Workshop 59

Kissmetrics

APRIL 4, 2018

Maybe you do, maybe you don’t, because social media platforms come and go faster than most of us can keep up. According to a recent study of social media in the United States, most people use an average of three of the top eight platforms. What is Vero Social Media? It’s true social. No data mining.

Social Media 229

Social Media Download Books Subscription 229

Kissmetrics

MAY 10, 2021

Blockchain technology is a new way to secure your data. You can use blocks to store information like: financial transactions contracts medical data supply information confidential customer data. How Does Blockchain Work for Data Security? Blockchain is a possible solution to giving customers peace of mind over their data.

Cryptocurrencies 262

Cryptocurrencies Marketing Social Media Cryptography 262

Retail TouchPoints

OCTOBER 24, 2023

Accepting the reality that “not many people care about insurance,” Alyson Griffin, Head of Marketing for State Farm, shared that the brand has embraced the “Jake from State Farm” persona, who actively engages with consumers (especially Gen Z) on TikTok and has even popped up at a Kansas City Chiefs game next to Travis Kelce’s mom. “We

Food and Beverages 267

Food and Beverages Workshop Games Consumer 267

Retail TouchPoints

DECEMBER 20, 2021

According to McKinsey , 75% of consumers tried a new shopping behavior due to economic pressure, store closings and changing priorities, and the data we are seeing internally shows 50% of shoppers now intend to shop both in-store and online. Consumer habits changed drastically last year as people went online to shop. It’s already beginning.

Consumer 355

Consumer Retail Travel Omnichannel 355

ecomdash

APRIL 23, 2019

The data doesn’t lie. What better way to do that than by using social media? Below, we outline 5 ways to improve your loyalty programs with social media. Then, it’s time to hit social media. 5 Ways Social Media Improves Ecommerce Loyalty Programs. Use Hashtags. Run an Online Contest.

Social Media 115

Social Media Improvements eCommerce Customer Retention 115

FastSpring

OCTOBER 25, 2023

We’ve analyzed aggregate sales data to give you insights into just how important Q4 can be for your software, SaaS, or other digital goods business. The data below are also specific to where the sales took place , not where the companies are located. we combined data with the same parameters from the U.S.,

Merchant Services 144

Merchant Services Payment Services Payments B2C 144

Retail TouchPoints

OCTOBER 27, 2021

Algorithm-based multi-touch attribution (MTA) models that have surfaced over the years undoubtedly perform better than click-based deterministic attribution models, but there is one model grounded in game theory that has proven to be the most accurate for marketers. Attribution is as much of a data challenge as it is a marketing challenge.

Multi-channel 297

Multi-channel Games Retail Social Media 297

Retail TouchPoints

MAY 2, 2024

The businesses that stay agile and data-driven are set to benefit the most. As the industry evolves, it will be crucial for stakeholders to remain adaptable, leveraging data and partnerships to meet the changing needs of consumers in a digital-first economy. Consumers are not the only beneficiaries of this method of payment.

Customer Retention 130

Customer Retention Payment Services Gifts Marketing 130

ecomdash

NOVEMBER 19, 2018

For ecommerce marketers, there are a number of social media apps available that can make your job easier. If you’re a social marketer, read on for a list of helpful social media apps that will help boost your social selling. It also shows engagement rates and other data for each of your Instagram posts.

Social Media 81

Social Media eCommerce eCommerce Marketing Download 81

Retail TouchPoints

APRIL 20, 2023

The solution also is designed to help brands easily integrate SKU-level data and product imagery from their ecommerce stores and dynamically place products throughout the virtual store environment.

Social Media 233

Social Media Retail Subscription Games 233

Retail TouchPoints

OCTOBER 25, 2023

Many operate through social media platforms, with Facebook and Instagram being top performers. This is a key moment for brands to utilize their existing consumer data to build out profiles and search for new audience insights. So how can brands effectively insert themselves into these conversations?

Social Media 286

Social Media Travel Apparel Clothing 286

Retail TouchPoints

MAY 28, 2021

3 Data-Backed Reasons why Customer Service is Essential. Here are three data-backed reasons why: Good customer service leads to increased customer retention rates. ? The data doesn’t lie: 77% of customers are “fed up” with bad customer service. Customer experiences are now targeted with helpful reps who are backed by data.

Payment Services 164

Payment Services Games Live Chat Customer 164

Retail TouchPoints

NOVEMBER 10, 2023

The kinds of media products a retailer can offer run the gamut from “on-site” advertising opportunities — such as ads and videos on its own website, app or even in its physical stores (an Amazon Sponsored Product ad is the most basic example of this) — to what is typically referred to as “off-site advertising.”

Retail 285

Retail Social Media Multi-channel Channel 285

Retail TouchPoints

AUGUST 25, 2023

This allowed brands to have a one-on-one relationship with consumers while also providing them with data and insights to better understand marketing impact in ways that had never before been possible. This has challenged the D2C model, since obtaining data and insights for in-store purchases is next to impossible.

Retail 244

Retail Social Media Consumer Channel 244

Retail TouchPoints

SEPTEMBER 16, 2022

Social media sites and apps have never had the novelty older generations experience because they’ve always been available to them. Social media sites and gaming platforms can provide this access to individuals and larger communities, which is why many Gen Zers are gravitating to them. Access to Community.

Social Media 326

Social Media Retail Games Consumer 326

Retail TouchPoints

JANUARY 6, 2023

That’s when it became an omnipresent word in ecommerce and social media. The collections consist of digital wearables that users can buy and use on digital platforms, as well as physical clothing to match; Louis Vuitton entered the meta-market with an adventure-based game, Louis the Game , to celebrate its 200th anniversary.

Games 316

Games Cryptocurrencies Clothing Channel 316

Liveintent

NOVEMBER 9, 2021

In this blog post we’ll share three key components to driving value for your business and your readers with a newsletter program and first-party data. You’ll learn about: Email newsletter monetization Creating valuable content experiences with first-party data Promoting products and services. Email newsletter monetization.

Games 125

Games Subscription Outdoor Social Media 125

Retail TouchPoints

AUGUST 30, 2023

There’s an art and science to using customer data to capture shopping behaviors and trends and activating that data along with the right shopping features. More than half of brands show user-generated content from social media. Tip 7: Focus on delivery: Fast delivery is still a priority and 79% offer free shipping.

Shipping Costs 235

Shipping Costs Improvements Live Chat Retail 235

Kissmetrics

OCTOBER 1, 2019

Here were the criteria that we were looking for: Sites that weren’t reliant on Google traffic Sites that didn’t need to continually produce more content to get more traffic Sites that weren’t popular due to social media traffic. (we The post How I Beat Google’s Core Update by Changing the Game appeared first on Neil Patel.

Games 266

Games SEO Social Media Marketing 266

Kissmetrics

MAY 4, 2021

I started in the trenches of SEO before learning content marketing , conversion rate optimization, influencer marketing, social media marketing , and more. Everyone wants to sit at home on their couch and connect with influencers on social media. Conversations don’t end on social media. I worked hard.

Social Media 334

Social Media Blog Channel Events 334

Kissmetrics

JULY 15, 2021

With close to 3 billion active monthly users , Facebook is the biggest social media platform on the planet. Another reason you must incorporate Facebook contests in your social media marketing strategy is that they are a great way to increase brand awareness. Provides a Data Collection Avenue.

Social Media 332

Social Media Definition Channel Games 332

Kissmetrics

DECEMBER 24, 2020

That search engine uses data and algorithms to show the users’ posts they are likely to be interested in. Search engines like Google search all websites, including social media platforms. As we mentioned above, Google crawls Instagram and other social media sites like any other website. Be Consistent.

SEO 363

SEO Social Media Other Improvements 363

Kissmetrics

FEBRUARY 2, 2021

Encouraging your own network to promote your content and product from their personal social accounts is a potential game-changer for SaaS brands. Bear in mind that employees who serve as active advocates on social media can quickly emerge as influencers on your behalf. Think of advocacy as a sort of numbers game.

Social Media 320

Social Media B2B Games Marketing 320

Omnisend

SEPTEMBER 9, 2021

Ecommerce data drives almost every business decision for online merchants. However, ecommerce data itself is just numbers unless you can effectively analyze and leverage it to make data-driven decisions. In this article, we’ll explore insightful sources of ecommerce data and discuss the various types of analytics and reports.

eCommerce 148

eCommerce Customer Retention eCommerce Analytics Improvements 148

Retail TouchPoints

JUNE 22, 2021

billion social media users across the globe — and the average person spending 144 minutes a day on social media platforms — brands are now increasingly using their social channels to create hyper-personalized shopping experiences, or risk losing out to digitally-savvy rivals.

Social Media 185

Social Media Retail Automotive Consumer 185

Retail TouchPoints

JULY 11, 2023

Similar to the games NFL players compete in each week of the season, retail is hypercompetitive and ever-changing. In both cases, these organizations are heavily reliant on data, so having a high-performance network is critical to success. Data analytics is a powerful tool retailers can use to deliver better shopping experiences.

Payments 195

Payments Payment Services Retail Social Media 195

Retail TouchPoints

JANUARY 31, 2024

Build Your Brand, Then Boost Your Sales More than seven in 10 customers say they are likely to trust a company more because of brand-building initiatives, which goes to show that there’s value in playing the long game. Between best-in-class customer service at its cafes in Atlanta and Savannah, Ga.,

Marketing 254

Marketing Customer Retention Shopify Social Media 254

lateshipment

OCTOBER 9, 2023

Through Enhanced Customer Satisfaction and Customer Engagement with your website, lets you collect a lot of data from what the pattern of the customer. This gives you uninterrupted access to data that you can use on customers to re-target them. Most of these techniques work better if you have a good customer segmentation game).

eCommerce 130

eCommerce Gifts Social Media Recommendation 130

Kissmetrics

JULY 27, 2021

It’s competitive gaming where groups assemble teams and play against each other as they would in any other sport. They hold tournaments, and many professional gamers have large followings on gaming platforms like Twitch. Create In-Game Ads. Investing in an in-game ad can be a unique, but powerful strategy. Dynamic Ads.

B2C 312

B2C Marketing Games Social Media 312

GetElastic

APRIL 11, 2023

The world of commerce is evolving rapidly, and brands need to keep up with the latest technologies and trends to stay ahead of the game. This approach also enables businesses to provide a more seamless and consistent experience across multiple channels, from desktop to mobile to social media. According to a study , over $1.65

Payment Services 147

Payment Services Payments Social Media Mobile 147

Retail TouchPoints

JULY 22, 2021

More data processed gives way to more possibilities of data breaches. For instance, back in 2013, hackers stole data from over 40 million debit and credit cards from retail giant Target. Similarly, Home Depot also faced a large-scale data breach in 2014, leading to over 56 million payment information being stolen.

eCommerce 306

eCommerce Retail Payment Services Social Media 306

Retail TouchPoints

NOVEMBER 9, 2023

’s entire data strategy is designed to attract and retain Gen Z customers , and the move into Roblox was validated based on direct consumer feedback. It combines social impact with community-driven creativity, setting the stage for a new kind of social entrepreneurship in the virtual world.”

Jewelry 251

Jewelry Accessories Arts Games 251

Kissmetrics

JUNE 3, 2021

Say you’re working with a client (let’s call them Client A) in the gaming industry — specifically in the smartphone app gaming industry. Mobile gaming is a pretty competitive industry. iTunes offers 18 categories of games and hundreds of popular puzzle games. First, let’s outline the goal.

Marketing 270

Marketing Games Download Social Media 270