Smile.io

OCTOBER 18, 2023

Subscription-based products have grown in recent years, truly becoming (DTC) direct to consumers. Virtually every brand in every industry has some form of offer to turn your one-time purchases into a monthly subscription.  By making recurring purchases easier, subscription services have made shopping convenient again.

Subscription 53

Subscription Social Media Merchant Services Reference 53

Retail TouchPoints

FEBRUARY 20, 2024

Marcus Collins, a marketing professor at the Ross School of Business at the University of Michigan who also has deep marketing strategy experience within the worlds of retail, tech and music, calls himself a cultural translator. Takeaway 1: Culture is often the missing link in marketing.

Subscription 235

Subscription Consumer Gifts Books 235

FastSpring

FEBRUARY 22, 2024

Ready to join the game industry’s premier professional event? Join us at the Moscone Center in San Francisco from March 18-22nd, for an extraordinary event dedicated to continually defining market innovations and providing insight into the future of games. We’d love to talk with you in person!

Games 141

Games Merchant Services Payment Services Demo 141

Retail TouchPoints

SEPTEMBER 28, 2023

However, Lululemon Studio All-Access Members will then immediately have access to thousands of Peloton classes for the same price they pay with their current subscription tiers. UK and Canada, expanding to all five of Peloton’s global markets by March 2024. The company also will discontinue its digital app-only membership tier on Nov.

Apparel 254

Apparel Events Subscription Technology 254

Kissmetrics

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. Facebook Groups are underrated by marketers. Join or Create a Facebook Group.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Retail TouchPoints

APRIL 25, 2023

To reach that goal, Selfridges has kicked off the “ W o rn Again ” campaign, with new events and experiences launching from now through August that invite customers “to explore Reselfridges at scale.” Among the new additions are the permanent inclusion of subscription and rent-to-buy programs.

Subscription 238

Subscription Fashion Department Stores Outdoor 238

Kissmetrics

JANUARY 2, 2021

You could get a marketing automation tool and try to figure it out yourself. Or you could get a marketing automation company to do everything. Look, marketing automation gets crazy complicated. Your entire marketing program depends on getting marketing automation right. The 5 Best Marketing Automation Companies.

Marketing 363

Marketing Operations Definition Recommendation 363

Kissmetrics

SEPTEMBER 13, 2021

Back in the early days of the web, businesses were scrambling to make their advertising and marketing stand out. As marketers and publishers, we need to work around these barriers and use popup ads for the powerful advertising tool that they are and communicate important CTAs with our audience. YouTube/Vimeo Popup ($4).

Marketing 263

Marketing Subscription Article Mobile 263

Kissmetrics

DECEMBER 29, 2020

That’s precisely why your brand should be including memes in your content marketing plan. If you can create and share on-target memes that engage your audience, you could create that same sense of community, develop brand loyalty , and even tap into new markets. Why You Should Use Memes in Your Content Marketing. Conclusion.

Marketing 363

Marketing Social Media Other Clothing 363

365 Retail

FEBRUARY 18, 2022

Even the smallest positive future events can motivate us when we’re feeling down – especially during the pandemic, which has been filled with disappointments.”. Enter the rise of the subscription box. As a result, subscription box delivery services rose significantly during the pandemic. Hello again, and again and again.

Subscription 52

Subscription Gifts Beauty and Health Payment Services 52

Groove

AUGUST 18, 2020

Many successful online businesses today leverage eCommerce marketing tools to grow their brand and achieve their business goals. Target users with special events and generate better results by leveraging a contact's website activity to send behavior-based emails. Klaviyo vs. MailChimp. Klaviyo Features. Automation. Klaviyo Pros.

Merchant Services 370

Merchant Services Shopify Subscription Multi-channel 370

Retail TouchPoints

APRIL 14, 2023

The global prepaid cards market was valued at $2.2 New Opportunities for Consumers and Brands Consumers like the flexibility of top-up cards to keep track of spending and access services even if they opt out of a subscription or do not qualify to sign up. trillion in 2020 and is expected to reach $3.9 In the U.S. In the U.S.

Payment Services 268

Payment Services Subscription Banking Information 268

ESW

FEBRUARY 8, 2021

It’s the day of your big online sales event. This might sound like a doomsday scenario, but it’s far from uncommon for eCommerce brands running sales events. For brands considering the launch of a new sales event, it is essential to learn about and protect against the following risks first. . Suddenly, the traffic stops.

Events 78

Events Shipping Costs Supplies Shipping 78

Retail TouchPoints

DECEMBER 8, 2021

Subscription boxes. Digital subscriptions. ZMG Shopping brands — including RetailMeNot and Offers.com — created an event precisely for this late-arriving audience. Fittingly, the event begins on December 18, aka Panic Saturday, and will feature in-store and BOPIS offers from brands along with deals on digital gifts.

Shipping Costs 252

Shipping Costs Food and Beverages Gifts Shipping 252

Optimizely

AUGUST 12, 2020

Navigate to your Filters and create a new one: Name your filter “Text to Subscribe (SMS Consent)” Check Account for Visibility Select Events for Feed Set up your filter definition as follows: Event Type = sms Event Action = engage Campaign Event Value ? Learn more about SMS compliance and best practices here.)

Events 195

Events Subscription Definition Channel 195

Retail TouchPoints

OCTOBER 24, 2023

That’s exactly what attendees at Advertising Week NY did last week as thousands of marketing and brand executives descended on the former Manhattan Mall in midtown for the annual conference and trade show. But brands shouldn’t take themselves too seriously in the process, advised Stacy Taffet, SVP of Marketing for PepsiCo North America.

Food and Beverages 267

Food and Beverages Workshop Games Consumer 267

Omnisend

JANUARY 25, 2023

Reading Time: 8 minutes Why are email marketing courses so popular? That’s because email marketing offers numerous benefits for businesses. Email marketing can help boost sales, enhance customer engagement, create brand awareness, acquire new customers, reward customer loyalty, and so much more.

Marketing 157

Marketing Reference Other Customer Loyalty 157

Kissmetrics

MAY 6, 2021

Starting a new paid marketing campaign is no easy feat. Not only does your BEP alert you to a specific event that should signal your move out of the red, but it also lets you know if you need to adjust your business spend. Categories include rent, labor (if full-time/set), and software subscriptions. New Sales Channel.

Marketing 222

Marketing Payment Services Payments Reference 222

ESW

MAY 23, 2018

Subscription programs can strengthen customer loyalty, reduce inventory risk, increase the lifetime value of each customer and boost ROI. The growth of subscription box services has been exponential over the past four years. But what does it really take to seamlessly grow and manage an eCommerce subscription business at scale?

Payment Services 60

Payment Services Subscription Operations eCommerce 60

Kissmetrics

APRIL 9, 2021

As a business or marketing professional, when consumer habits change , you must pay attention. This method is best suited to subscription-based businesses. For example, fitness coaches can use VOD platforms to offer monthly subscriptions for on-demand fitness classes. VANs connect you to marketers looking for ad space.

Payments 242

Payments Subscription Payment Services Consumer 242

lateshipment

SEPTEMBER 12, 2023

The word spread, and now it’s the biggest shopping event before the holidays. Offer a Gamified, Shareable and Engaging experience Emails with gamification events typically result in 74% more engagement (Styles.ai) Some brands which used this gamification strategy in their marketing campaign saw huge results in a very short period.

Social Media 130

Social Media Multi-channel eCommerce Events 130

FastSpring

NOVEMBER 3, 2023

The 13th annual Austin Startup Week will take place November 6-10, 2023 with a week of engaging sessions, workshops, special events, and amazing speakers. Join the sessions in this track to uncover new markets, seize opportunities, and discover clever ways to grow your business. The post Join FastSpring at Austin Startup Week 2023!

Merchant Services 88

Merchant Services Payment Services B2B Demo 88

Ecommerce Platforms

AUGUST 24, 2018

Whether you are a current ecommerce store owner or a budding online seller looking to make a start, you should hopefully be aware of the value that email marketing can bring your business. The process of choosing the right email marketing software for your company however could leave you with a headache. Apps & Integrations.

Marketing 112

Marketing Events Seminar Mobile 112

FastSpring

SEPTEMBER 17, 2021

FastSpring is a Super Gold sponsor of this year’s SaaStr event. Here’s why we’re attending SaaStr — and what you can expect from us at the event. You can get a 20% event discount by pre-registering to visit our booth ahead of the show. Reason 3: To Highlight Our SaaS and Subscription Business. Reason 4: Partnerships.

Merchant Services 118

Merchant Services Payment Services Payments B2B 118

Kissmetrics

DECEMBER 8, 2020

In 2017, Facebook launched its answer to the burgeoning streaming video market: Facebook Watch. and added a ton of features for brands and marketers. In this post, I’ll dive deep into how to use Facebook Watch for marketing, now that the platform has matured. Facebook Watch has become a powerful tool in marketers’ pockets.

Payments 273

Payments Subscription Events Mobile 273

Retail TouchPoints

JANUARY 27, 2023

David’s Bridal is expanding into event planning with the debut of a new all-in-one wedding planning platform and vendor marketplace called Pearl by David’s. Pearl also addresses pain points and gaps in the market couples experience when planning their wedding.” all in one place.

Books 284

Books Omnichannel Events Gifts 284

FastSpring

APRIL 13, 2023

Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. Experience is the keyword here. Justin explained.

Marketing 124

Marketing Merchant Services eCommerce Technology 124

FastSpring

MARCH 16, 2023

By understanding a region’s native language and culture, these strategic partners can be a one-stop shop for localized marketing and sales support. Note: MapTiler Uses FastSpring’s Affiliate Marketing platform to easily track affiliate sales and pay out their partners. They really get us, and we get them,” Tom explained.

Payments 144

Payments Payment Services Social Media Document 144

Omnisend

APRIL 18, 2023

No-code workflow builder to create personalized and gamified subscriptions Retention stack to reduce subscriber churn Add Instagram and TikTok videos to your exit surveys Automate or personalize discounts, rewards, trials, or gifts on specific oorders ? In case you missed it: Catch up on missed events right here Not using Omnisend yet?

Subscription 88

Subscription Workshop BigCommerce Events 88

SellBrite

APRIL 29, 2019

” He continues, “In today’s crowded and highly competitive market, personalization is a critical component for optimizing the customer’s shopping experience.” Email marketing segmentation is one way to do this. This is where email marketing segmentation comes in. Geographic: City.

Marketing 121

Marketing Accessories Subscription Events 121

Retail TouchPoints

JUNE 6, 2023

The subscription economy has been the subject of dire headlines recently, with terms like “subscription fatigue,” “ the great unsubscribe ” and even “ subscription apocalypse ” being bandied about. The Subscription Trade Association ’s (SUBTA) annual report found that nearly all ( 95.8% ) U.S.

Subscription 298

Subscription Consumer Shipping Costs Clothing 298

FastSpring

OCTOBER 25, 2023

of the 2020 global SaaS market attributed to NA. B2C vs. B2C Many companies that use FastSpring to sell software globally serve both B2C and B2B markets, but whether your SaaS business focuses on both or just one, it can be helpful to monitor how Q4 sales trends differ between the two markets. Additionally, while U.S.

Merchant Services 144

Merchant Services Payment Services Payments B2C 144

Kissmetrics

MARCH 12, 2018

Do you ever think about how your email marketing campaigns measure up against others in your industry? Have you ever looked at the email marketing performance of businesses in other industries, sought out their top performers, and figured out what you could learn from them? 01%), Marketing/Advertising/Public Relations (.01%),

Marketing 198

Marketing Beauty and Health Mobile Shopping Carts 198

Sailthru

NOVEMBER 15, 2022

Grow Your Holiday Sales With SMS Marketing: Four Tips To Build Your List Now SMS marketing has fast become a main contender when prioritizing which channels to choose to achieve your business goals, and how best to reach your customers. The offers you send should not be available to anyone who’s not on your SMS marketing list.

Marketing 78

Marketing Shipping Costs Mobile Channel 78

Retail TouchPoints

OCTOBER 24, 2022

Only a few short years ago, all you heard from marketers was how linear TV was dead. If your DTC brand is like Kettle & Fire, you’re probably good at marketing, and with a product that solves problems for consumers, your brand will grow strong for the first five years. Marketing Goals Dictate Your Media.

Retail 196

Retail Beauty and Health Subscription Games 196

Retail TouchPoints

FEBRUARY 7, 2023

It was amazing to be back in NYC for NRF 2023, and this year’s event did not disappoint. It seems retailers are finally upgrading their marketing technology stacks with this technology. For example, Amazon announced a new drug subscription service for Prime members, RxPass.

Retail 264

Retail POS Apparel Department Stores 264

Ecommerce Platforms

MARCH 22, 2022

Uscreen enables the creation of live streaming events for your customers, as well as in-depth analytics, so you can see which of your campaigns are driving the best results. There are a number of monetization options, such as one-time purchases and subscriptions, credit cards, and PayPal. Limited video marketing options.

Payments 160

Payments Payment Services Multi-channel Subscription 160