Kissmetrics

OCTOBER 6, 2020

When we’re not on our phones, we might be browsing the web on a laptop, playing a multiplayer game online, watching Netflix on a Smart TV and so on… The point is, we’re bound to a digital world which means that every business needs some form of online presence these days. The trouble is digital marketing trends change all the time.

Marketing 197

Marketing Social Media Channel eCommerce 197

Kissmetrics

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Why We Started Neil Patel Digital. and around the world.

Marketing 275

Marketing SEO eCommerce Social Media 275

GetElastic

OCTOBER 21, 2022

This is a comprehensive list of top eCommerce experts and influencers with expertise in search engine optimization, branding, digital marketing and growth, digital commerce transformations , B2B eCommerce , and digital commerce technology. itok=UZD5MKkT","video_url":"[link] Video (Responsive)."]}.

eCommerce 113

eCommerce B2B Social Media Multi-channel 113

Retail TouchPoints

NOVEMBER 1, 2022

Increasingly, marketing teams are turning to influencers to help reaffirm and amplify that authenticity in order to build credibility among an increasingly skeptical audience. Unboxing videos, review videos, tutorials and memes have brought brand storytelling to a completely new level — and influencers are the ultimate storytellers.

Social Media 147

Social Media Payments Hobbies Marketing 147

Kissmetrics

OCTOBER 27, 2020

It means that the difference between outbound marketing and inbound marketing boils down to getting your business in front of two different groups of people. It means that the difference between outbound marketing and inbound marketing boils down to getting your business in front of two different groups of people.

Marketing 291

Marketing Social Media Article SEO 291

Kissmetrics

APRIL 21, 2021

Others in the community look to them when making their own purchasing choices. Influencer marketing, then, is the field of marketing in which influencers are paid (via cash or other incentives) to promote a brand or product. Let’s explore how you can create this type of campaign. Influencers yield a lot of power.

Social Media 307

Social Media Clothing Recommendation Fashion 307

Omnisend

DECEMBER 3, 2021

In this article, we’ll cover some of the most important trends for ecommerce marketers to keep in mind while building holiday Facebook ad campaigns. If your brand has a physical retail location, customers should be able to switch seamlessly between digital and physical engagement. Mobile usage. Facebook advertising examples.

Shipping Costs 148

Shipping Costs Social Media Mobile Events 148

Ecommerce Platforms

OCTOBER 12, 2022

Shopify is almost always in the conversation, so we’ll outline all Shopify pros and cons to help ensure you’re making the right decision. For instance, you may find that Bigcommerce has some of the same cons as Shopify, or that one of the pros of Shopify makes it stand out from the competition. Shopify has an impressive track record.

Payment Services 211

Payment Services Shopify Merchant Services Payments 211

FastSpring

APRIL 4, 2024

As an experienced sales and GTM leader, John Eitel has more than witnessed how product-led growth (PLG) has affected the tech and SaaS space in the last few years — he and his teams have been up close and personal with how PLG increased in popularity as a sales strategy. “I Jump to video. Jump to transcript.

B2B 130

B2B Merchant Services Payment Services Payments 130

ROI Revolution

JUNE 17, 2022

An effective paid search (or PPC) strategy is a significant part of a successful marketing mix for many ecommerce brands. PPC advertising includes text ads on search engines like Google and Microsoft Bing as well as paid video ads on YouTube. of the desktop market share as of January 2022. of the market with Amazon at 14.6%.

PPC 78

PPC Mobile Social Media Search Marketing 78

FastSpring

APRIL 13, 2023

From leading sales at Zillow to brand strategy at Tumblr to revenue at FiscalNote (a global policy platform), Justin Scott started noticing a trend. Across markets, companies were “taking big data sets and visualizing them in interesting ways to create user experiences.” How do buyers of the technology want to feel about that brand?”

Marketing 124

Marketing Merchant Services eCommerce Technology 124

Retail TouchPoints

APRIL 13, 2021

5 Social Advertising Trends for Retailers to Know in 2021: Featuring Under Armour. During COVID-19, social networks became powerful vehicles for driving product awareness, education and, in some cases, real-time engagement and community building.; that’s why marketing teams are allocating more of their spend towards them. .;

Consumer 142

Consumer Payment Services Fulfillment Multi-channel 142

Omnisend

NOVEMBER 12, 2021

Major shake-ups in the ecommerce industry have made it harder than ever to predict consumer trends. Understanding your audience calls for introspection, as merchants and marketers alike should always ask themselves how they can improve and make their stores more successful. What do you do on a day-to-day basis?

Channel 78

Channel eCommerce Shopify Consumer Electronics 78

Kissmetrics

SEPTEMBER 4, 2017

He’s a businessman and a master marketer. Wouldn’t you just love the worst of your ventures to make half a bill? Wouldn’t you just love the worst of your ventures to make half a bill? How has he chosen just the right way to focus his time, attention and resources? An innate knack for making good decisions?

Social Media 222

Social Media Download Customer Marketing 222

Omnisend

MARCH 2, 2021

In this piece, we’re going to go over the importance of the customer unboxing experience, how to create one for your store, and how to use it to continue your customer experience long after the purchase is made. In fact, a few years ago, unboxing videos became a huge trend across YouTube and social media.

Shipping Costs 158

Shipping Costs Gifts Shipping Presentation 158

Kissmetrics

APRIL 4, 2018

How about MySpace and Classmates? Some won’t make it or be worth your time. According to Google Trends, Vero’s popularity as a search term has been steady albeit not spectacular over the past year. The spike seen above occurred around the time the Facebook data breach became big news and people were looking for alternatives.

Social Media 229

Social Media Download Books Subscription 229

RETAIL MANAGEMENT SOFTWARE

NOVEMBER 9, 2021

You may find out why and how to turn the tide and brace for a new future. There are three key strategic issues that sports organizations, sporting goods retailers should consider, to recover from the crisis while making a bold play for the age of change and transformation. How will people and firms adapt to the mutant landscape?

Sporting Goods 52

Sporting Goods Outdoor Marketing Accessories 52

Powerinbox

DECEMBER 17, 2018

This month, we’re chatting with Todd Lebo, CMO and partner at the research-based marketing firm Ascend2. In addition to Ascend2’s custom marketing surveys for clients, Ascend2 also surveys thousands of marketing thought leaders to find out what’s hot and what’s not, providing the summary result reports absolutely free on it’s website.

Marketing 52

Marketing B2B Magento B2C 52

Retail TouchPoints

MARCH 22, 2023

From 3D billboards to spatial scent to ChatGPT, meet the brands leading the next wave of multisensory retail innovations, and learn best practices to help strengthen your brand’s sensory presence in this new, multi-dimensional experience market. To produce this type of visual, design teams consider how our eyes process information.

Social Media 282

Social Media Arts Technology Consumer 282

ROI Revolution

APRIL 12, 2022

It’s time to surge past the uncertainty and wariness caused by the pandemic and charge ahead with confidence that you’re making the right moves to grow your business. In this article, dive into the top 5 digital marketing initiatives that brands are focusing on in 2022. of the mobile market share for search engines.

Marketing 172

Marketing Social Media White Paper SEO 172

Retail TouchPoints

JANUARY 4, 2021

Beauty leadership reported 7% year-over-year net sales growth , largely driven by the company’s “strength in digital” during the pandemic. Although the retailer already had a strong digital heritage that supported data-driven innovation and risk taking, e.l.f. How is e.l.f. In 2020, the company evolved from e.l.f.

Beauty and Health 264

Beauty and Health Multi-channel Consumer eCommerce 264

Kissmetrics

MAY 31, 2018

Every time a new marketing tactic becomes more mainstream, marketers and researchers inevitably wonder if it has peaked and started to lose its effectiveness. We’ve seen this before with SEO, email marketing, Facebook marketing, and many others. The tactic we’ll evaluate today is influencer marketing.

Social Media 213

Social Media Marketing Merchant Services Events 213

CPC Strategy

MARCH 7, 2024

Amazon Amazon Trends & Industry Predictions for Sellers [2024] By Tinuiti Team Mar 07 2024 2023 was yet another huge year for Amazon and the retail media sector as a whole, bringing with it new ad placements, partnerships and measurement capabilities, relaunched platforms, a major IPO and more. and Meta’s 19.5%).

Blog 63

Blog Shipping Costs Omnichannel Apparel 63

Kissmetrics

APRIL 27, 2021

From high fashion to a terrible sense of fashion, wherever we fall on the spectrum, fashion marketing comes our way online, on television, catalogs, billboards, window shopping, and more. If you’re on the marketing or sales side of fashion, how do you leverage your message to reach the right buying audience?

Fashion 301

Fashion Marketing Social Media Clothing 301

Kissmetrics

MAY 31, 2018

Every time a new marketing tactic becomes more mainstream, marketers and researchers inevitably wonder if it has peaked and started to lose its effectiveness. We’ve seen this before with SEO, email marketing, Facebook marketing, and many others. The tactic we’ll evaluate today is influencer marketing.

Social Media 201

Social Media Marketing Merchant Services Events 201

Kissmetrics

AUGUST 18, 2021

Can you really make money from blogging? The real challenge is making money from a blog that generates fewer than 1,000 visitors per day. Yes, I can show you how to drive traffic to your blog , but you have to be patient and consistent, and you have to work really hard. Identify the stage you’re in, and work from there.

Blog 359

Blog Books Merchant Services Social Media 359

BigCommerce

FEBRUARY 13, 2018

This trend isn’t slowing down, either. Even more data reinforces the ecommerce growth trend: There may be as many as 2.14 billion digital buyers worldwide by 2021 ( eMarketer ). The ability to speak directly to your customers and make adjustments has never been easier. Image source. It’s Now or Never. What is Ecommerce?

eCommerce 417

eCommerce Payment Services Small Business Retail Shipping Costs 417

FastSpring

MARCH 16, 2023

“47% of businesses created 51 or more videos just last year. So there’s all this video being made, and yet, almost none of it gets used more than once. You post it to your website, you post it to social media, and you start working on the next video.” And so there’s all this video being made. What was it?

Channel 96

Channel Social Media Marketing Definition 96

Omnisend

AUGUST 24, 2021

As marketers, we’re drawn to the psychological aspect of branding. This is proven by the myriad of articles, infographics, and studies you can find on how the most minute details affect a customer’s purchase decision. I had the opportunity to speak with Nancy Harhut, behavioral science marketing expert in the ecommerce industry.

Marketing 167

Marketing Customer Arts Reference 167

FastSpring

JANUARY 27, 2022

Small tweaks to your SaaS billing practices can make a huge impact on the customer experience. For example, Jon Torres — a digital marketing consultant specializing in SaaS commerce — noticed that, for some of his clients, refund requests spiked around renewal time. “It Those things make a big difference.”.

Merchant Services 118

Merchant Services Payment Services Subscription Payments 118

Kissmetrics

JUNE 6, 2018

But before we dig in, we first need to understand how we got to this point. We used to live in a world where “marketing strategies” boiled down to bombarding audiences with messages about how your product was the best. Television and radio promotion had a massive impact on the effectiveness of a brand’s marketing efforts.

Social Media 216

Social Media Blog Consumer Marketing 216

Kissmetrics

JUNE 6, 2018

But before we dig in, we first need to understand how we got to this point. We used to live in a world where “marketing strategies” boiled down to bombarding audiences with messages about how your product was the best. Television and radio promotion had a massive impact on the effectiveness of a brand’s marketing efforts.

Social Media 202

Social Media Blog Consumer Marketing 202

BigCommerce

JULY 25, 2017

It always starts with the same question –– one I learned back in my journalism days to solicit long answers that slowly reveal the direction of the entire conversation: How did the business get started and how get it get to where it is today? How to Use Video to Power Proof of Concept Sales. not a waste of time).

Shipping Costs 419

Shipping Costs eCommerce BigCommerce B2B 419

ROI Revolution

MAY 20, 2020

In the initial weeks of the unprecedented stay-at-home mandates, marketers felt like they were on shaky ground. The closings of brick-and-mortar stores presented an opportunity for digital commerce, but the rising unemployment rate created uncertainty in whether or not commercial and consumer product sales would come to a screeching halt.

PPC 144

PPC Mobile B2B Shipping Costs 144

ROI Revolution

MAY 7, 2021

of CMOs have observed an increase in customers’ openness to new digital offerings introduced during the pandemic, with nearly 60% also seeing customers do more digital research before purchasing. CMOs also report consumers placing increased value on digital experiences (83.8%) and new customers being attracted to their brand (65.4%).

Payments 78

Payments eCommerce Payment Services Apparel 78

GetElastic

NOVEMBER 2, 2022

Data management is mission-critical , however how brands deploy that data is changing at an accelerated pace. The research and insights are compiled in the Gartner 2022 Market Guide for PIM Solutions. You get a global overview of the market players based on specific criteria. So what does that mean?

Marketing 78

Marketing Multi-channel Channel Reference 78

Korona

OCTOBER 12, 2021

Whether you’re a retailer or a small business owner, chances are you’ve already used TikTok – either for entertainment, to see what’s new and trending in your industry, or to promote your products on the platform. But, as a retailer or SMB owner, how much do you leverage TikTok to promote your business ?

Small Business Retail 52

Small Business Retail Marketing POS Retail 52