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How Technology and Science Create Unforgettable, Immersive In-Store Experiences

Retail TouchPoints

With ecommerce reshaping the landscape, physical stores have a unique opportunity to borrow a few strategies from tourist destinations and become experiences beyond the mundanity of walking up and down aisles. The retail focus has shifted from mere selling to crafting connections through a blend of art and science.

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Why Uncommon Corporate Partnerships are a Must in 2024 (and How to Make Them a Reality)

Retail TouchPoints

Despite Tightening Wallets, Select Brands Flourish As spend growth softened in the second half of 2023 across discretionary categories and companies geared toward more price-conscious consumers flourished, opportunities presented themselves for brands that kept an open mind.

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Four Ways Retailers can Boost Retail Media Network Profitability

Retail TouchPoints

How can retailers capitalize on this shift and the emerging market opportunities? This opens up a significant opportunity for global retailers to position themselves as trailblazers in these markets. This can lead to confusion for CPG brands — whose RMN should they put their hard-earned money in, and why?

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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers.

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Embedded Finance: Making Payments Possible in New Frontiers

Retail TouchPoints

If we thought the pandemic-driven shift to digital payments was an evolution, we’re about to be catapulted into a new world, where payments will become possible in places thought impossible just a few years ago. So how can businesses get a piece of it? In fact, embedded finance will be a $777 billion opportunity by 2029.

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Top 3 Ways Data will Impact Convenience Retailers in 2023

Retail TouchPoints

To thrive, convenience retailers must be more proactive in adjusting to rapidly changing market dynamics. To thrive, convenience retailers must be more proactive in adjusting to rapidly changing market dynamics. So how can they achieve that? retailers have been immune to that trend. Using loyalty to retain employees.

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How Data and Tech Power Jewelry Brand Pandora’s Mission to ‘Give a Voice to People’s Loves’

Retail TouchPoints

Digital transformation isn’t easy for any brand, but for Pandora , with its 40 years of history and more than 6,400 points of sale across 100 countries, that effort is particularly complex. Globally, 80% of women are familiar with the brand and 30% of them own a Pandora item, so the stakes for the brand’s digital transformation are high. “We’re

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