Sailthru

NOVEMBER 26, 2019

What were the winning strategies for email marketers in 2019? “Personalization” is how Sailthru’s VP of Marketing Jason Grunberg would answer both of those questions. Using customer data efficiently, compliantly and in real time. The year is almost over and we’re feeling reflective.

Marketing 97

Marketing Webinar Shopping Carts Customer Data 97

MakeWebBetter

JULY 30, 2020

The post 35 Points Ecommerce Checklist for Holiday Sales 2020: Get Ready For Post-Pandemic World 2020 appeared first on MakeWebBetter. Cities are under lockdown, social distancing is followed, many businesses are shut, outdoor gatherings are prohibited. And absolutely no industry has remained untouched from the economic shocks of […].

eCommerce 183

eCommerce Outdoor Shipping Costs Drop Ship 183

Optimizely

DECEMBER 3, 2019

With the California Consumer Privacy Act (CCPA) going into effect on January 1, 2020 , most of our clients have new responsibilities as a business, and Zaius has responsibilities as your service provider to help you remain compliant in your storage and use of customer data. Identify where your customer data goes.

eCommerce Marketing 195

eCommerce Marketing eCommerce Marketing Customer Data 195

Forrester eCommerce

OCTOBER 29, 2020

Customer experience (CX) has become the number one business priority for marketers. The percentage of European B2C marketers considering improving CX as their company’s top business priority has jumped from 26% in 2019 to 46% in 2020. CMOs are fully aware of the importance of customer data to personalise experiences.

B2C 204

B2C Customer Customer Experience Customer Data 204

Forrester eCommerce

OCTOBER 29, 2020

In mapping the current and future state of the B2B marketing ecosystem in our just-published “The Forrester Tech Tide™: B2B Marketing Technologies, Q3 2020” report, we found that: Digitization drives investment.

B2B 196

B2B Customer Data Events Technology 196

Retail TouchPoints

APRIL 15, 2021

Online home and garden retailer Rinkit has partnered with customer engagement firm Emarsys to better connect with its customers worldwide following explosive growth last year. In 2020, Rinkit’s online sales increased 284% and its email database expanded from 70,000 customers to 300,000. and Australia.

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Customer Customer Experience Customer Data Recommendation 258

Retail TouchPoints

JANUARY 11, 2021

With these sweeping shifts in consumer needs, retailers relied on data more than ever to quickly position themselves to create the kinds of offerings and experiences that consumers expected during this unprecedented period. Real-time data is the key for 2021. One such area where on-demand data can help retailers is inventory.

Small Business Retail 232

Small Business Retail Retail eCommerce Social Media 232

ESW

SEPTEMBER 3, 2018

Accenture reports a compound annual growth rate of nearly 30 percent from 2014 to 2020 for cross-border eCommerce. According to Jenna Vassallo at Forrester, cross-border purchases will make up 20 percent of the worldwide eCommerce market by 2022. Another report, from IPC , moves that statistic up a couple of years to 2020.

Customer Data 84

Customer Data eCommerce Customer Consumer 84

RetailWire

OCTOBER 13, 2020

The communications platform, Twilio, has announced an all-stock acquisition of Segment, a tech startup that gives marketers the ability to migrate customer data via APIs across various apps. billion and is expected to close in Q4 2020. The deal is being valued at 3.2

Customer Data 40

Customer Data Customer Management Customer Experience 40

Retail TouchPoints

MARCH 8, 2021

Since the start of the pandemic, companies have had to make an aggressive shift to an all-digital marketing approach, with email being the go-to channel. Such crowded inboxes — and the massive number of messages traveling throughout the entire email ecosystem — put increased pressure on marketers in a number of significant ways.

Customer Data 149

Customer Data Travel Mobile Banking 149

365 Retail

FEBRUARY 23, 2022

Subscription services really took off in 2020 thanks to a combination of lockdown driving online shopping, consumers’ desire to save money, and the innate convenience of the subscription model. So what does 2022 hold for the subscriptions market? The subscription phenomenon. billion by 2025. The rise of hybrid retail.

Subscription 103

Subscription Payment Services Marketing Multi-channel 103

Retail TouchPoints

DECEMBER 2, 2020

The deal includes the Stein Mart nameplate as well as its private label brands, domain names, social media assets and customer data from Hilco Streambank, an IP advisory firm that had been marketing the assets. REV acquired the intellectual property of Stein Mart for $6.02

eCommerce 164

eCommerce Social Media Retail Accessories 164

ESW

SEPTEMBER 3, 2018

Accenture reports a compound annual growth rate of nearly 30 percent from 2014 to 2020 for cross-border eCommerce. According to Jenna Vassallo at Forrester, cross-border purchases will make up 20 percent of the worldwide eCommerce market by 2022. Another report, from IPC , moves that statistic up a couple of years to 2020.

Customer Data 60

Customer Data eCommerce Customer Consumer 60

Retail TouchPoints

APRIL 20, 2022

The legal cannabis market was valued at $12.81 billion worldwide in 2020, and thanks to a 27.25% compound annual growth rate, the budding industry (no pun intended) is expected to reach $54.41 Our marketing and social media presence will drive new customers to our store, but the experience in the physical store brings them back. ”.

Retail 352

Retail Social Media Technology Events 352

Optimizely

JUNE 23, 2020

The trend is pointing toward increasingly restricted access to customers, which makes it more important to refocus on channels like your website, blog, email, SMS, and direct mail where you can own your audiences. Today’s marketing landscape is in support of this argument too. of total retail sales in Q3 of 2019. Statista: eCommerce.

Channel 195

Channel eCommerce Social Media Magazine 195

Omnisend

JANUARY 6, 2021

Optimizing an ecommerce marketing strategy can seem like a daunting task these days. Sure, every ecommerce business is different, but there are certain key areas that, when optimized, are guaranteed to boost the marketing performance and revenues of any retailer, large or small. Reading Time: 8 minutes. Reduce Abandoned Carts.

eCommerce Marketing 179

eCommerce Marketing eCommerce Marketing Live Chat 179

ROI Revolution

JUNE 6, 2022

To give you a picture of the current D2C ecommerce landscape, we conducted a survey of over 170 digital marketing professionals from a wide range of industries and company revenue. In this article, dive into the data behind direct to consumer marketing and how your brand can leverage D2C for profitable growth. D2C grew 45.5%

eCommerce 78

eCommerce Consumer Marketing Shipping Costs 78

Retail TouchPoints

APRIL 20, 2022

Luxury home brand Brooklinen is planning to triple its brick-and-mortar retail presence, first with the addition of four stores in new markets in 2022 and plans to reach 25 to 30 locations by the end of 2024. Further expansion will be guided by utilizing customer data and feedback to address specific local needs to inform future openings.

Operations 244

Operations Shipping Costs Omnichannel Customer Data 244

Retail TouchPoints

AUGUST 9, 2021

These days, the framework for marketing success is still being driven heavily by a company’s media plan rather than in the context of overall customer health. But for consumer brands, the ultimate measure of marketing success is in fostering a better relationship with the customer. That needs to change.

Customer 295

Customer Multi-channel B2C Omnichannel 295

Inflow Insights

AUGUST 11, 2021

To help your eCommerce business prep for the 2021 holiday season, we’re publishing a multi-part blog series with digital marketing tips you need to implement today. Today, we’re focusing on email marketing. But what it’s not too early for is your eCommerce holiday email marketing campaigns. That’s not a typo.

Marketing 144

Marketing eCommerce Social Media X-cart 144

Omnisend

MAY 15, 2020

billion global digital buyers in 2020. However, online marketers still face all kinds of challenges from generating viable traffic to converting visitors into actual paying customers who have repeat value. Also, suggest a few simple, actionable ways to increase sales via the rollout of effective marketing initiatives.

eCommerce Marketing 78

eCommerce Marketing eCommerce Marketing Demo 78

Retail TouchPoints

AUGUST 11, 2021

Among the many obstacles that retailers now face, data compliance and security continue to be a major challenge, especially given the high volumes of personally identifiable information (PII) and payment card information (PCI) that retailers process on a daily basis. Tips for Meeting PCI DSS Compliance.

Payment Services 262

Payment Services Retail Electronics Information 262

ESW

JULY 6, 2023

billion in sales in Q3 2020.” For nearly 3 in 4 first-time ecommerce shoppers, their first (and only, to that point) online buying experience was with Amazon and its seamless checkout, fast delivery and exceptional customer support. Not only can customers buy everything they needed online, they could do it at one place – Amazon.

eCommerce 139

eCommerce Payment Services Customer Shipping Costs 139

Retail TouchPoints

FEBRUARY 28, 2023

This approach, which we call Marketing in the Moment , is how retailers can transform an environment that seems inhospitable to brand and store loyalty into an opportunity to engage shoppers more effectively and increase their lifetime value. What is Marketing in the Moment? when that shopper prefers to receive content).

Retail 249

Retail Books Consumer Social Media 249

Liveintent

NOVEMBER 17, 2020

Here’s what you need to know to stay ahead of the game with your holiday marketing. It wasn’t essential for brands to rely on email to build relationships with their customers just a few years ago—but that’s no longer the case. 5 holiday email marketing tactics to try. Suppress for marketing efficiency.

Marketing 71

Marketing eCommerce Subscription Gifts 71

Kibo

APRIL 26, 2022

Shoppers migrated online in droves in 2020, with eCommerce sales up nearly 32% from 2019 per data from Digital Commerce 360. For marketers, this means eCommerce agility should be top of mind. It’s powered by customer data and uses machine learning to deliver powerful data-driven experiences.

Payment Services 62

Payment Services Marketing Multi-channel Mobile 62

Retail TouchPoints

JUNE 11, 2021

Many stores, including retail giants Walmart, Target, Best Buy, DICK’S Sporting Goods and Urban Outfitters, introduced or expanded game-changing buy online, pick up in-store (BOPIS) capabilities in 2020. Curbside pickup increased by more than 500% from the end of 2019 to August 2020. billion in 2020, up 32.4%

Payment Services 180

Payment Services Payments Retail Sporting Goods 180

Retail TouchPoints

NOVEMBER 18, 2021

Americans spent more money online during the 2020 holiday season than previously, with revenues growing 32% year-over-year and exceeding $188.2 Recent data shows that people plan to buy more gifts and spend more money than they did in 2020. Ashish Sahu is Head of Product and Solution Marketing at Redis.

Shipping Costs 229

Shipping Costs Retail Omnichannel Supplies 229

Ecommerce Platforms

NOVEMBER 27, 2019

Both of these tools are market leaders in the payment industry, with features that have transformed the way that we pay for the things that we need. Additionally, you'll have access to Square's all-important free POS system – which is what really makes this vendor stand out in today's market. Marketing $15 per month.

Payment Services 104

Payment Services Merchant Services Payments POS 104

Omnisend

JUNE 15, 2021

Customer lifecycle marketing is frequently hailed as the way to find success when targeting customers. Not only does it boost marketing efforts for merchants, but it also makes that marketing much more relevant for customers. . By doing so, merchants can reach out to customers with much more precision.

Merchant Services 78

Merchant Services Marketing Customer eCommerce 78

Retail TouchPoints

NOVEMBER 9, 2023

It wouldn’t be precisely accurate to count Bookshop.org among the successful conquerors, since its 1% market share of print book sales is dwarfed by Amazon’s approximately 50% (by some estimates, it’s even more). They grew from 15% of the market to over 50% , meaning one out of every two books were sold by Amazon.

Small Business Retail 291

Small Business Retail Books Shipping Costs eCommerce 291

Optimizely

NOVEMBER 5, 2020

We suggested that the key to a successful loyalty program is keeping customers engaged and emotionally connected. By integrating your loyalty data into a CDP, you can enhance your segmentation strategy and make your customer data more useful and actionable. The argument for loyalty programs does not end here.

Customer Loyalty 369

Customer Loyalty Article Recommendation Definition 369

GetElastic

JUNE 8, 2023

With the addition of new data privacy changes from Google and Apple , many marketers have been hesitant to depend on third-party customer acquisition channels, doubling down on building and nurturing their own customer databases. TikTok saw an explosive growth in views, which were up 407% from 2020 to 2022 for U.S.

Merchant Services 78

Merchant Services Social Media Customer Data Channel 78

lateshipment

APRIL 2, 2021

Well, that’s because 2020 (the year of the pandemic) has drastically accelerated these changes, ergo leaving a lasting impact on businesses in the longer run. Amidst the wave of digital transformation and innovation in retail, eCommerce sales grew an astounding 30% in 2020, a number expected to grow in 2021 and in the years to come.

Customer Loyalty 130

Customer Loyalty eCommerce Customer Shipping Costs 130

Retail TouchPoints

JULY 29, 2020

Store Associates Gain Access To Up-To-Date Data. The final prong was in Burton’s customer-facing solutions, comprising technologies for e-Commerce, marketing, social media, customer service and a retail POS. We put the customers at the center and really get to know them. People know us for snowboarding.

Omnichannel 254

Omnichannel eCommerce POS Operations 254

Retail TouchPoints

SEPTEMBER 13, 2022

In the spirit of self-reflection and growth, I’ve been challenging my own assumptions, biases and convictions in the wake of the pandemic, especially regarding my work in marketing. It’s made me wonder: Do we always have to “put a stake in the ground” and set exactly what we stand for, or can we grow into it? Take Sephora as an example.

Consumer 195

Consumer Presentation Customer Data Customer 195

ROI Revolution

JUNE 7, 2021

Marketing to consumers in a post-pandemic world. Sending the right communication to the right customers only became more important with the pandemic as brands and consumers alike struggled to adjust to a rapidly shifting marketplace. As a result, many ecommerce brands have shifted their marketing strategies completely.

eCommerce 78

eCommerce Payments Mobile Mobile Payments 78