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6 Paid Social Trends to Be Aware of in 2024

Retail TouchPoints

For online retailers that want to stay relevant and competitive, it’s important to stay on top of the latest trends and strategies. The value of social commerce continues to grow rapidly and is shaping the future of online retail. Social commerce value will keep on growing.

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How machine learning can solve a $300 billion-dollar problem for apparel companies

GetElastic

Deemed the world’s largest 3D body scan database, BodyBlock AI is setting out to help apparel brands predict better fitting clothing. The “fit prediction platform” announced its online size finder widget, BodyBlock Predict. Massively impacting revenue, sustainability and operations.

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Qurate Offloads Zulily to Parent Company of Club Monaco

Retail TouchPoints

QVC and HSN parent company Qurate Retail has sold online retailer Zulily to investment firm Regent , which also owns retail and apparel brands including Club Monaco , DIM Paris , Escada , DryBar , Sassoon and Wonderbra. We are in the midst of a turnaround at Qurate Retail.

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How Online Retail Can Maximize Google Search In Uncertain Times

Retail TouchPoints

The uncertainty created by COVID-19 and the gradually loosening lockdowns mean it’s harder than ever for online retailers to know how and where to focus their energies when it comes to search.

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Devising an Optimal Returns Policy for Your Business

Retail TouchPoints

Amid rising costs and fears of a looming recession, however, online retailers are finding they can no longer afford the level of generosity that customers have come to expect. Setting the ideal returns policy for your business, therefore, will require working across marketing and operations silos.

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The Key to Keeping Customers Engaged and Combating the Paradox of Choice — Personalization

Retail TouchPoints

Style quizzes, comprehensive size guides and virtual-try on technology are all tactics that online retailers can employ to help guide their guests to a confident decision. In fact, people who interact with the virtual try-on feature at Eyebuydirect have a 35% higher chance of purchasing.

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FTC Suit Claims Amazon Illegally Maintains Monopoly Power

Retail TouchPoints

history,” said Stacy Mitchell, Co-Executive Director at the Institute for Local Self-Reliance in comments provided to Retail TouchPoints. Amazon’s market power originates online, but it wields that power along every Main Street in America. Meanwhile, third-party sellers spend 50% or more of revenue for those items.