FastSpring

MARCH 15, 2024

Todd Harris knows how to leverage effective video game marketing strategies to get games in front of players. How to cost effectively leverage video game influencers in order to get access to existing player audiences. These days, video doesn’t have to be that polished,” Todd explains.

Games 180

Games Marketing Events Merchant Services 180

Kissmetrics

JANUARY 26, 2021

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. What Does It Mean to Embed a Video?

SEO 259

SEO Blog Improvements Channel 259

Kissmetrics

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. Mobile ad spend is predicted to continue increasing due to a growth in mobile usage. If you’re a small business owner trying to compete in the big leagues , this blog is for you. You’ll need to start a blog. Start a Blog.

Small Business Retail 360

Small Business Retail Marketing Social Media SEO 360

Retail TouchPoints

OCTOBER 19, 2023

Amazon is already the place where many consumers start their shopping journeys, and now the company wants to make shopping on its platform “more social and collaborative” with a growing slate of new experiential features. Now with Consult-a-Friend, they can get feedback on items they are considering directly in the app.

Social Media 278

Social Media Electronics Apparel Recommendation 278

Ecommerce Platforms

OCTOBER 11, 2021

From YouTube to video on demand (VOD) stores, it's clear that video content has a foothold in the worlds of learning, entertainment, and ecommerce, considering many creators make solid incomes selling tutorials on topics like photography, business, and even unique areas like gardening, romance, and fingernail art.

Payment Services 210

Payment Services Payments Subscription Beauty and Health 210

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. If you build it, they will come.”

Social Media 278

Social Media Consumer Fashion Shopify 278

Kissmetrics

FEBRUARY 24, 2018

million blog posts were written today. The market is flooded with blog articles. And while blog competition increases, click-throughs on display ads have continued to decrease. Video marketing may be the solution to let your content shine. By 2021, video traffic will account for 82% of all consumer Internet traffic.

Marketing 246

Marketing Social Media Multi-channel Channel 246

Retail TouchPoints

DECEMBER 18, 2023

Just about everybody on the internet loves animal videos, particularly those that are funny, touching or maybe both. Animals Around the Globe also plans to build a mobile app that will forge even closer connections with users and unlocking a potential new sales channel. RTP: Which videos have most intrigued you personally?

Consumer 245

Consumer Social Media Article Apparel 245

Smile.io

MARCH 16, 2023

If you ever Googled something you’re thinking of buying, you may have noticed ads popping up for that item on your social media feeds and the websites you visit. Commerce, social media, and how we interact with a brand have all become more connected than ever. It’s estimated that there are 4.74 That is 59.3

Social Media 60

Social Media Omnichannel Channel Customer 60

Kissmetrics

DECEMBER 1, 2020

By utilizing your social media reach, you can stream live footage to a huge audience and give your followers a unique glimpse into your company. People use live streaming to create a deeper connection with your brand, and through your social media presence, it’s likely you already have a platform to leverage it.

Social Media 337

Social Media Marketing Events Other 337

RTP blog

FEBRUARY 13, 2019

Upon implementing a complete redesign of its logo and color scheme , Zulily revealed that it had made the switch due to what’s becoming an increasingly practical reason: the new logo is optimized for mobile shoppers. The RTP editors discuss the steps retailers will need take to become truly mobile-optimized.

Mobile 150

Mobile eCommerce Retail Shopping Carts 150

Korona

NOVEMBER 3, 2022

Social media is one of the most important online consumer markets for eCommerce ventures. In the age of social media, shoppers are constantly connected online. Social selling offers you a unique opportunity to influence buyers. What is social selling? The best platforms to use to sell on social media.

Social Media 52

Social Media eCommerce Merchant Services Payment Services 52

Retail TouchPoints

OCTOBER 14, 2022

As TikTok kicks off its second annual TikTok World business summit, the social media juggernaut is making headlines for more than just new platform updates. Shopping Ads currently come in three formats: video , catalog listings and live. Facilitating Connections Between Brands and Creators. TikTok’s Shopping Ads format.

Social Media 290

Social Media Games Fulfillment Events 290

Groove

NOVEMBER 22, 2019

By 2021, mobile eCommerce will account for 54% of total online sales. To help merchants like you, we’ve created this blog to cover: Different Snapchat ad formats. Snapchat is the largest social media platform that U.S. Underneath the image or video, users will find product thumbnails with related ads.

eCommerce 341

eCommerce Social Media Mobile eCommerce Mobile 341

Retail TouchPoints

SEPTEMBER 20, 2022

Walmart is expanding the reach of its retail media offerings through a series of new partnerships with TikTok , Snap , Roku and livestreaming platforms Firework and TalkShopLive to enable new off-site and video-based advertising capabilities.

Retail 287

Retail Social Media Apparel Omnichannel 287

Kissmetrics

JUNE 22, 2021

billion monthly active users , Facebook is the world’s most popular social media platform. There’s a marketing strategy for every budget, whether you’re looking for a free social media marketing solution or you want to set aside a regular sum for paid Facebook Ads. Video posts, in general, have a 6.09 With over 2.74

Marketing 359

Marketing Social Media eCommerce Events 359

Ecommerce Platforms

NOVEMBER 17, 2022

The same can be said about typography, email notifications, banner imagery, and blog posts. Build a persona around your company through music, characters, a brand “face,” or even a specific voice in your content (like quirkiness in blog posts and on social media accounts). Tap into Video Marketing and Video Product Pages.

Social Media 249

Social Media Merchant Services Shipping Costs eCommerce 249

Groove

DECEMBER 22, 2020

In this blog, we're sharing how you can leverage Google, Facebook and Instagram ads to promote your B2B eCommerce store. B2B advertising refers to any paid media and marketing strategies that are geared toward businesses rather than to individual consumers. B2B Advertising on Social Media. B2B Advertising: What Is It?

B2B 347

B2B Social Media Merchant Services Reference 347

RTP blog

JUNE 6, 2018

But it’s time we all stopped thinking of mobile as a set of apps that support a mobile strategy, and instead focused on adopting an Enterprise Mobile Lifestyle Strategy. What do we mean by a Mobile Lifestyle Strategy? The nature of the customer’s mobile lifestyle is premised upon a mobile-first approach.

Mobile 150

Mobile Merchant Services Technology Fulfillment 150

Retail TouchPoints

APRIL 3, 2023

in a blog post outlining the updates. The new homepage features a more product-focused experience, full of imagery and live video and optimized to better bring Walmart’s assortment to life for customers. The key change to the Walmart.com experience is a completely redesigned homepage both online and in the Walmart app.

Social Media 251

Social Media eCommerce Blog Customer 251

Kissmetrics

MARCH 25, 2021

Blog posts and articles can answer those health, feeding, grooming, and other questions. You can also promote your posts through social on platforms you know your audience is using. You can also promote your posts through social on platforms you know your audience is using. Research Your Social Media Platforms.

Social Media 272

Social Media Marketing eCommerce Supplies 272

Kissmetrics

JANUARY 31, 2022

They either try to use the same strategies they use for their brick and mortar store (which will fail) or use strategies meant for blogs: not e-commerce stores. Use retargeting : Retargeting ads allow you to reach people who have already interacted with you on social media, your website, or even through email. Not quite.

eCommerce Marketing 263

eCommerce Marketing eCommerce Social Media Marketing 263

SellBrite

AUGUST 16, 2019

In the last few years, a lot of traditional content marketing has transitioned to video. Since the introduction of YouTube, businesses have started to create their own channels to increase brand awareness, share product information, generate traffic, and boost consumer engagement through video marketing. Video is Here to Stay.

eCommerce 101

eCommerce Social Media Information Blog 101

Kissmetrics

JANUARY 13, 2021

Twitter hasn’t had the easiest time adjusting to the new social media landscape. Facebook and messaging apps have been crushing the social media platform on paper. I regularly tweet and use my Twitter account to promote my blog posts and other content. But, Twitter isn’t a ghost town. I’m up to 378,000 followers.

Social Media 290

Social Media Blog Recommendation Article 290

CPC Strategy

APRIL 26, 2024

Streaming 100 Streaming Statistics & Trends for Advertisers [2024] By Tinuiti Team Apr 26 2024 Streaming video is gradually overtaking broadcast TV as the media of choice for many viewers, and for good reason. With that in mind, it’s no wonder that marketers are investing more budget into video streaming services.

Blog 78

Blog Subscription Games eCommerce 78

Kissmetrics

JANUARY 12, 2021

Since the social media platform closed its doors in 2019 , consumers have been looking for another option to match the features, traffic, and SEO benefits. Google Plus was Google’s fourth attempt at building a social media network. 5 Social Media Platforms That Replace Google Plus for Local Businesses.

Social Media 254

Social Media eCommerce SEO Information 254

Kissmetrics

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. Storm Brain — Best for advertising and social media marketing. Social media seemingly changes by the second. But thankfully, you don’t have to.

Marketing 361

Marketing Social Media SEO Workshop 361

Retail TouchPoints

MARCH 8, 2022

While creating and amplifying content across email, video, social media and its site has helped Babylist build credibility and drive user engagement, “one thing we have never been able to help them with is the physical touch-and-feel experience with products,” Grant noted.

Social Media 299

Social Media Leisure Consumer Toys 299

Kissmetrics

OCTOBER 15, 2020

Instagram, Facebook, and Snapchat tend to dominate the social media marketing discussion. Whether you’re a seasoned Pinterest veteran or new to the social media platform, Pinterest Story Pins offer an exciting opportunity to interact with your audience and gain more exposure for your brand.

Improvements 311

Improvements Marketing Social Media Travel 311

Kissmetrics

FEBRUARY 3, 2021

Using individual story panels with videos, graphics, and other features, you can share brand narratives that users can click through to experience the story you want to tell. It’s the kind of story that sounds rather boring, but throw in some great copy, videos, and photos, and it’s suddenly compelling. Don’t forget your CTA or ads.

Social Media 297

Social Media SEO Travel Mobile 297

Kissmetrics

SEPTEMBER 17, 2021

Log in to your Mobile Money account and click on “Chatbot” and then “Chat starters” on the top bar. Creator Studio even has a calendar view so you can see all the content published and scheduled to publish, which is awesome for social media teams. Send social proof a few days later, such as a case study or short review.

Social Media 359

Social Media Marketing Customer Loyalty Other 359

Groove

FEBRUARY 10, 2021

Whether you're just getting started with eCommerce PPC or are already a self-proclaimed expert when it comes to social media advertising and Google Ads, these PPC landing page best practices will help you optimize your ad campaigns and, hopefully, convert more visitors into leads or customers (depending on your company's goal).

PPC 370

PPC eCommerce Information Social Media 370

retailnext

OCTOBER 15, 2019

A great way to generate new and lasting business relationships is by exploring different marketing strategies, including video marketing. With video predicted to account for 80 percent of all web traffic by the end of 2019, the significance of this marketing tool for retailers cannot be overstated. Improve Customer Service .

Marketing 59

Marketing Retail Social Media Mobile 59

Kissmetrics

MARCH 25, 2021

By now, you’ve probably heard a lot of buzz about Gen Z’s favorite social media app, TikTok. TikTok is a video sharing platform that allows users to create and share dynamic short-form (maximum of 60 seconds) videos. TikTok is the most-downloaded social app worldwide. Use Shoppable Videos.

eCommerce 296

eCommerce Merchant Services Shopify Social Media 296

Kissmetrics

MAY 12, 2021

Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. To get the best results from your campaigns, some say it’s better to combine paid and free social media leads. Social media sites all provide PPC ads in varying forms.

Social Media 342

Social Media Events PPC Article 342

Kissmetrics

JANUARY 11, 2021

It’s easy to look at your Live video options and think that Facebook is enough, but that just isn’t so — not to say that Facebook Live isn’t important. Live video is such an effective marketing method that I believe everyone should be using it. But first, you need to understand just how powerful Live video can be for your business.

Events 334

Events Blog Definition Mobile 334

Kissmetrics

JUNE 3, 2021

Mobile gaming is a pretty competitive industry. The campaign will include at least 1 video of 30+ seconds to showcase how the game is played, and two or three other social posts on Instagram and Snapchat where our demographic is most active. Since we are in mobile gaming, I am going to search for Two Dots, a popular puzzle game.

Marketing 270

Marketing Games Download Social Media 270