The Google Ads Strategy of Glossier (Case study)
Store Growers
JULY 9, 2019
So in 2014, she managed to raise $2 million in venture capital to start Glossier. This is a pretty small tweak compared to translating and managing campaigns in another language. But before you rush to copy this, this will only work in very few cases. The first version of the company was a small product catalog of only 4 SKUs.
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