Retail TouchPoints

OCTOBER 19, 2022

Klar n a is continuing to expand beyond payments as it looks to become “a starting point for every purchase” for its 150 million global consumers. New offerings include search and price comparison functionalities , shoppable videos , a creator platform to connect influencers and brands, and upgraded CO2 and charitable donation features. .

Merchant Services 268

Merchant Services eCommerce Shipping Costs Multi-channel 268

Kibo

FEBRUARY 2, 2022

Now, nearly two decades later, eCommerce continues to evolve to meet the expectations of consumers, retailers, and everyone that exists to connect the two. The headless approach uses API-driven microservices which allow developers to easily scale your commerce system across all channels. Source: Forrester.

eCommerce 62

eCommerce Shipping Costs eCommerce Platforms Order Fulfillment 62

Groove

MARCH 7, 2024

Klaviyo Email Marketing: Powerful Automation and Workflow Features Email marketing automation continues to advance, and crafting an effective email campaign can be time-consuming. A CSM can help brands who are seeking strategic guidance across their marketing channels. Groove has helped clients generate more revenue.

Marketing 370

Marketing eCommerce Platforms Shopify Shopping Carts 370

Retail TouchPoints

NOVEMBER 7, 2022

Consumers can’t get enough — the average digital content consumption is now six hours and 59 minutes per day, and that number is only going to continue to grow. Compare that to Netflix; its estimated original content budget in the same year was a whopping $17 billion, and its minutes watched paled in comparison to TikTok’s, at only 9.6

Supplies 272

Supplies Social Media Channel Technology 272

Wiser

MAY 28, 2024

This deep dive will split into two detailed posts, focusing separately on the unique strategies for in-store and online channels. Assortment Optimization: Regularly reviewing and revising product assortments ensures alignment with current consumer trends and demands.

Marketing 78

Marketing eCommerce Platforms eCommerce SEO 78

Retail TouchPoints

MARCH 12, 2021

The acquisition was made to enable a wide variety of shoppable content in native formats on retailers’ own digital properties, through the Klarna ecosystem and across social channels. These capabilities will complement Klarna’s comparison shopping services (CSS), available through Semtail/Shoptail, another recent Klarna acquisition.

Comparison Shopping 225

Comparison Shopping Omnichannel Channel Consumer 225

Retail TouchPoints

NOVEMBER 10, 2022

There are a lot of theories about how inflation, supply chain constraints and other dynamics will impact consumer behaviors. But clearly deal hunting is top-of-mind for older consumers: while 55% of Gen Z consumers said they plan to spend more on holiday shopping and celebrations, a mere 39% of millennial shoppers intend to do the same.

Gifts 247

Gifts Social Media Shipping Costs Consumer 247

Retail TouchPoints

JULY 28, 2021

Longer term, we see opportunities for Klarna’s 90 million global consumers to share their shopping expertise as part of a social shopping ecosystem that defies physical and online boundaries, aligned to Klarna’s mission to ensure people can shop, bank and pay in ways that suit them and their lives today.”.

Payment Services 264

Payment Services Comparison Shopping Banking Magazine 264

Retail TouchPoints

NOVEMBER 12, 2021

Smart brands and retailers will take advantage of an extended holiday season by giving consumers what they need and by focusing on a particular shopper base that might not have been on their radar last year: frugal shoppers. ’ This shopper base is made up of consumers who only want to buy at a discount.

Comparison Shopping 247

Comparison Shopping Channel Travel Operations 247

Retail TouchPoints

AUGUST 3, 2023

The dot.com bust in 2001 slowed, but didn’t stop, the inexorable move toward consumers shopping and buying online. To compete in a retail landscape featuring a sea of propagating consumer feeds, five growth solutions are emerging. Retail brands cannot feed the internet enough content to satisfy consumers. Micro-segmenting.

Marketing 238

Marketing Retail Social Media Consumer 238

Wiser

FEBRUARY 26, 2024

Insight into these variations not only empowers brands to enforce consistent pricing policies but also assists in strategizing competitive approaches to enhance market share and consumer perception. Value Perception: When a product is available at a lower price at one retailer compared to others, it leads shoppers to question its value.

Retail 78

Retail Channel Consumer Improvements 78

Fabric Blog

OCTOBER 27, 2021

Consumers are treating the traditional shopping experience as increasingly transactional. By conducting research and comparisons online before visiting a brick-and-mortar retailer, customers limit their browsing time. Shifting consumer trends are evident in the increase of options such as curbside pickup—which grew from 10.8%

Multi-channel 52

Multi-channel Channel Management Retail 52

Retail TouchPoints

JANUARY 13, 2023

In general, consumer spending on goods has proven weaker as more Americans are spending available funds on services, travel and activities that were limited during the pandemic ,” said Lisa Plonka, Partner and leader of Plante Moran ’s Consumer Goods Practice. By comparison, electronics saw a 1.4X

Electronics 236

Electronics Toys Small Business Retail Sporting Goods 236

ChannelAdvisor

MAY 4, 2017

Once upon a time, the consumer journey, from discovery to purchase, was simple, straightforward and easy to navigate. And Pinterest and all of the other channels that allowed modern consumers to spend more time researching and comparison shopping. Yes, the consumer journey has changed — drastically.

eCommerce 86

eCommerce Consumer Comparison Shopping Download 86

Wiser

DECEMBER 6, 2018

In the world of retail, the internet has given way to eCommerce and its rapid shipping, easy price comparisons, and other perks for consumers. The rise of eCommerce is also behind the prevalence of multi-channel shoppers: folks who buy from both online and in-store channels. . Personally, which channel do you prefer?

Multi-channel 68

Multi-channel Channel Shipping Costs eCommerce 68

Retail TouchPoints

MAY 4, 2023

Retailers and brands can track and analyze market trends, spending patterns and sales metrics, and provide insights into consumer behavior in real time to best optimize their marketing strategy to drive more foot traffic or sales. Keep it simple to capture your consumer’s attention in a highly cluttered environment.

eCommerce 297

eCommerce Arts Consumer Travel 297

Salsify

JUNE 14, 2018

Your brand is reaching more consumers through search and comparison engines. Your brand’s product content syndication strategy is implemented and thorough, accurate, and well-timed content is being delivered without disruption. Now the data insights are rolling in.

Channel 68

Channel Customer Consumer Omnichannel 68

Retail TouchPoints

FEBRUARY 18, 2022

“We’ve talked for many years about how digital channels influence the buying journey whether or not the consumer ends up buying in a digital channel versus a physical one. Cost optimization has become more important, but those digital channel costs are higher than they were before,” he said. “

eCommerce 295

eCommerce Shipping Costs Channel Operations 295

lateshipment

OCTOBER 16, 2023

Zomato uses a combination of fun, sarcasm, comparison, current affairs, and trendy topics to engage with their customers. Ryanair uses this consumer behaviour and strategizes its online presence on social media. Broadcast channels : Broadcast channels are one way to keep in constant touch with your audience.

Social Media 130

Social Media Subscription Channel POS 130

Retail TouchPoints

JUNE 12, 2020

By capturing users in the research phase and allowing retailers to use valuable consumer data throughout the consumer journey, Google has increased its value proposition for both retailers and users by creating a friction-free experience, thus paving a modern and convenient avenue in online shopping.

eCommerce 230

eCommerce Operations Consumer Channel 230

ChannelAdvisor

JULY 13, 2022

Please Note: The gross merchandise value data presented below (“GMV”) is based on aggregate sales activity across our customer base selling on US-based sites and includes sales from all channels excluding digital marketing channels. This material also includes highlights concerning certain product categories.

Beauty and Health 92

Beauty and Health Consumer Electronics eCommerce Clothing 92

OrderDynamics

APRIL 2, 2019

The Oh La La ’s and the Non Non Non ’s: The State of Omni-channel in France. It set out to uncover the shopper’s view of retail omni-channel offerings. In the global report , results were presented to give an overall understanding on the state of omni-channel capabilities across the world. Ultimately, 50.5%

Channel 55

Channel eCommerce Merchant Services Books 55

ChannelSale

MARCH 13, 2024

It is because of the increasing prevalence of voice search, AR to visualize purchases, voice commerce, livestream shopping, the rise in new marketplaces & distribution channels, and many more. So, check out what fueled the e-commerce sector in 2023 and what are the trends that are going to do more in 2024.

eCommerce 103

eCommerce Payment Services Social Media Comparison Shopping 103

OrderDynamics

NOVEMBER 28, 2017

Co-opetition in Retail: New Era for Omni-channel? It works for a mall, but is there room for omni-channel co-opetition in retail? Individual consumers are very fickle. Short attention spans mean retailers have to continually innovate to maintain consumer attention. It has always been there in the consumer’s pockets.

Channel 61

Channel Retail Merchant Services Operations 61

OrderDynamics

MAY 29, 2018

What is Omni-channel Brand Intimacy? Also, in a retail context, their four forms model inspires the question of whether omni-channel brand intimacy exists. In all four, there are examples of omni-channel brand intimacy. What is exciting about this is the notion that omni-channel retailing isn’t just about a transaction.

Channel 50

Channel Social Media eCommerce Outdoor 50

Wiser

APRIL 15, 2024

Boosting Product Page Performance Updating your product pages on a regular basis through methods like keyword optimization, integrating customer feedback into descriptions, or strategically positioning your products in comparison to competitors is aimed at driving increased traffic and enhancing conversion rates.

eCommerce 78

eCommerce eCommerce Platforms Social Media Operations 78

Kissmetrics

MARCH 3, 2021

Geofencing lets businesses advertise to consumers within a specified geographic area. As consumers enter the geofence, they’re sent location-based ads on their devices. Understand consumer behavior: Geofencing lets brands aggregate consumer behavior such as time spent in-store or how visitors navigate their shops.

Marketing 315

Marketing Outdoor Consumer Mobile 315

Omnisend

JUNE 7, 2023

According to a recent survey, 70% of consumers said they sign up to receive SMS marketing messages. This means that SMS marketing is still a preferred channel for consumers and all you need is the right SMS marketing tool to launch your campaign. But guess what? Here’s what you get with each plan.

Live Chat 88

Live Chat Shopify BigCommerce Social Media 88

Retail TouchPoints

JUNE 4, 2021

While year-over-year Q1 2021 results were strong across the board, much of the increases were largely due to comparisons being made to sales during the initial onset of the pandemic. million new customers, a 23% increase compared to first quarter 2019, with 47% coming through its digital channel. The retailer saw 4.6

Department Stores 254

Department Stores Jewelry Travel eCommerce 254

Retail TouchPoints

AUGUST 18, 2020

In addition to a refreshed design, the stores will feature digital components such as smart mirrors, touchscreen wall panels and an augmented reality (AR) foot comparison chart. “We Previous Payless enterprises were bogged down by the costs of running thousands of stores as consumers increasingly shopped online.

eCommerce 198

eCommerce Payment Services Payments Omnichannel 198

RTP blog

DECEMBER 27, 2019

What is the implicit or explicit comparison being made to judge whether marketing drove a positive impact? Is it an apples-to-apples comparison? f. Does it account for all your sales channels (online, offline, in-app, pickup or delivery)? Does that make sense for your customer base?

Marketing 195

Marketing eCommerce Outdoor B2C 195

Groove

NOVEMBER 17, 2020

Plan out the ideal buyer’s journey from beginning to end, and send triggered emails based on specific criteria to nurture customers and accelerate the consumer purchase decision process. Listrak is a retail digital marketing automation platform used for email marketing, mobile messaging, customer insights and cross-channel orchestration.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

Retail TouchPoints

OCTOBER 21, 2022

After all, the walled gardens have generally been safe, and a somewhat-trustworthy channel for advertisers to connect with consumers. In order to most effectively communicate with your consumers, you need to be able to reach them wherever they are. This consideration may come with some concerns. Reaching the Saturation Point.

Technology 259

Technology Marketing eCommerce Consumer 259

Omnisend

DECEMBER 14, 2023

Selling on multiple channels need not cost a fortune if you do it right. In fact, selling on multiple channels should bring in more value than the cost you’ll incur on setting up those retail channels. Any business in today’s digital world should be utilizing multiple sales channels instead of relying only on their websites.

Multichannel 78

Multichannel Social Media Payment Services Shipping Costs 78

Salsify

DECEMBER 1, 2020

Consumers must match skin tone, complexion, and skin type, which can be tricky while shopping on digital channels — if there aren't enough images and information. According to the 2020 Salsify Consumer Research Report , 79% of shoppers cite problems with product content as a reason they didn't make a purchase.

Information 78

Information Channel Consumer Other 78

Retail TouchPoints

AUGUST 8, 2023

This is a stark comparison to when daily active users peaked at roughly 44 million. Kleinman and other business leaders also think consumers are hungry for authentic connection, community and humorous (yet productive) discourse. People are hungry for a text-focused social media platform, especially in the book world!”

Social Media 208

Social Media Customer Beauty and Health Consumer 208

BigCommerce

SEPTEMBER 12, 2017

Conducting high-level research into who buys what, when and why, with regards to Americans shopping online, can be costly and time-consuming — which is why we’ve done it for you. Are you an omni-channel seller? It’s easier than ever for businesses to have a digital presence across a variety of channels. Online shopping.

eCommerce 420

eCommerce Beauty and Health Social Media Customer 420