Kissmetrics

JANUARY 8, 2021

How do you ensure your YouTube channel is reaching the right audience and helping you achieve your marketing objectives? With over 2 billion active users , YouTube is among the world’s most popular social media platforms. Why Your YouTube Channel Needs an Audit. YouTube isn’t just a social media platform.

Channel 309

Channel Social Media SEO Other 309

Algopix

OCTOBER 15, 2023

Cross-channel tracking, also known as cross-device tracking, involves monitoring customer interactions and behaviors across multiple online channels and devices. These channels can include websites, mobile apps, social media platforms, email, and more. This is where cross-channel tracking becomes invaluable.

Channel 128

Channel eCommerce Social Media Customer Loyalty 128

Kissmetrics

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. But that doesn’t mean popular digital channels are off-limits. SEO, PPC, even some social media sites can drive online sales for your luxury brand. Digital channels will be essential for luxury brands going forward.

Marketing 363

Marketing PPC SEO Magazine 363

lateshipment

SEPTEMBER 12, 2023

Let’s take a look at some unique strategies that e-commerce brands have incorporated to convert the customers during BFCM. 5 strategies to stand out during BFCM 1. BFCM Scratch and Reveal Campaign Walmart utilized social media in the game. Adapt a multi-channel marketing strategy Be where your customers are.

Social Media 130

Social Media Multi-channel eCommerce Events 130

Retail TouchPoints

APRIL 24, 2023

Shopping Creator Recommendations In-Store With creators helping to close the gap between brands and customers, creator-guided shopping will influence consumers through all aspects of their discovery journey — including in-store. And we’ll continue to see a sizable and growing number of consumers shop in-store from creator recommendations.

Social Media 280

Social Media Electronics Accessories Clothing 280

Kissmetrics

MAY 27, 2021

That’s why I’m going to show seven strategies to send your Memorial Day sales soaring. Smaller brands often stick to social media. I recommend combining the two via a paid ad campaign on social media. There are two crucial factors you need to get right: The channel you advertise on and the creative you use.

Social Media 267

Social Media eCommerce Events Recommendation 267

Retail TouchPoints

AUGUST 17, 2022

Add the increasing CPC costs at all sorts of paid advertisement channels and harsher competition to that, and you get a not-so-rosy outlook for the market altogether. Referrals are trustworthy brand awareness channels with low customer acquisition costs (CAC) and sustainable, organic ways to acquire customers. in 2019 to 14.9%

eCommerce 363

eCommerce Payment Services Channel Social Media 363

UpSellIt

JULY 13, 2023

In today’s competitive landscape, embracing an omnichannel retail strategy has become essential for businesses to thrive. By seamlessly integrating multiple channels, retailers can provide a cohesive and personalized shopping experience for their customers. What is Omnichannel Retailing? What is Omnichannel Retailing?

Omnichannel 101

Omnichannel Multichannel Payment Services Retail 101

Kissmetrics

SEPTEMBER 30, 2020

Due to the competitive digital landscape , business owners need to chalk out entire outlines, strategies, and implementation within weeks – or even days. Having a carefully drafted digital strategy. Plus, a result-driven approach serves as the basis of digital strategy, which can be very beneficial for your company.

Social Media 265

Social Media SEO Technology Marketing 265

Smile.io

MARCH 16, 2023

If you ever Googled something you’re thinking of buying, you may have noticed ads popping up for that item on your social media feeds and the websites you visit. Commerce, social media, and how we interact with a brand have all become more connected than ever. It’s estimated that there are 4.74 That is 59.3

Social Media 60

Social Media Omnichannel Channel Customer 60

SellBrite

MARCH 9, 2018

Despite what some may tell you , social media for business is not dead. While it’s true that it is becoming a lot more difficult for businesses and brands to reach social media users organically today, there’s still a lot of value and potential ROI that can be gained from participating on sites like Facebook, Twitter, and Instagram.

Social Media 85

Social Media Channel Recommendation eCommerce 85

Omnisend

DECEMBER 14, 2023

Selling on multiple channels need not cost a fortune if you do it right. In fact, selling on multiple channels should bring in more value than the cost you’ll incur on setting up those retail channels. So how can you effectively incorporate multichannel commerce into your strategy? It’s not true. hours per day on it.

Multichannel 78

Multichannel Social Media Payment Services Shipping Costs 78

Groove

JANUARY 28, 2019

The challenge for many businesses, however, is developing a mobile strategy that makes sense for them. To help, we've outlined three mobile eCommerce trends to watch, as well as included considerations for a successful mobile strategy. Anticipate Omni-Channel Shoppers. Connect Social Marketing with Social Selling.

Mobile eCommerce 270

Mobile eCommerce Mobile eCommerce Social Media 270

Kissmetrics

JUNE 5, 2014

Social media is critical. But social media is also misunderstood in some ways. One of those misunderstandings is which social media sites a business or individual should be on. If you read this article, you’re going to understand which social media sites are best for your brand or business.

Social Media 190

Social Media B2C Channel SEO 190

Omnisend

JANUARY 8, 2024

While providing discounts is an effective strategy to encourage returning customers, it’s neither the only nor the best way. Strategies to cultivate repeat customers So, what is the best way to encourage customers to return to your site and make a repeat purchase? However, you still need to learn how to retain these repeat customers.

Customer 88

Customer Customer Retention Social Media X-cart 88

Retail TouchPoints

JUNE 10, 2022

Think about why younger shoppers liked these tools, add in what appeals to them in other channels today, and use this information to inform your initial metaverse adoption strategy. Those younger generations are very eager and willing to spend their money digitally through online platforms and social media.

Social Media 276

Social Media Channel Technology Travel 276

Retail TouchPoints

NOVEMBER 3, 2021

To offer simple product recommendations — such as “customers who bought this item also bought this” — is simply not going to cut it anymore. Recommendation is a never-ending battle for accuracy and timeliness. Recommendation is a never-ending battle for accuracy and timeliness. Online retail is a competitive scene.

Recommendation 147

Recommendation Customer Retail Social Media 147

Retail TouchPoints

FEBRUARY 25, 2022

In today’s world brands need to be omnipresent, having digital footprints across several channels. A recent study found that 68% of Gen Z shoppers planned to use non-traditional channels for Black Friday and Christmas shopping, with Instagram (47%) taking the lead as a holiday shopping platform. Retailers Going Live. Looking Ahead.

Social Media 306

Social Media Retail Events Channel 306

Algopix

JANUARY 22, 2024

You need smart strategies to convert one-time buyers into lifelong brand advocates. Retaining existing customers and nurturing repeat purchases should therefore be a central pillar of your Amazon strategy. Provides referrals/reviews: As brand advocates, they are likely to recommend you to friends or leave positive reviews.

eCommerce 110

eCommerce Shipping Costs Payment Services Social Media 110

Retail TouchPoints

OCTOBER 25, 2023

The most effective influencers must have relatability — and when it comes to sharing their authentic lifestyles, micro-influencers are a key, yet often overlooked channel for advertising spend. Many operate through social media platforms, with Facebook and Instagram being top performers.

Social Media 289

Social Media Travel Apparel Clothing 289

Optimizely

APRIL 18, 2019

Your most loyal and valuable customers shop across multiple channels, both online and offline. Consumers who buy products both online and in-store have a 30% higher lifetime value than those who shop using only one channel. In fact, customers don’t see “channels” in the same way as marketers do. What does that look like?

Marketing 299

Marketing POS Channel Clothing 299

Kissmetrics

APRIL 21, 2021

Now that word of mouth recommendations and criticisms spread through social media faster than fire in a dry field, influencers are more important than ever. They usually huge followings on social media and are brand advocates as well as niche promoters. Let’s explore how you can create this type of campaign.

Social Media 307

Social Media Clothing Recommendation Fashion 307

Wiser

AUGUST 28, 2023

Moreover, an effective assortment strategy allows retailers to stand out in the fiercely competitive retail landscape, providing a unique and memorable shopping experience. Steps to Build a Better Retail Assortment Strategy An efficient and effective assortment is paramount to retaining customers and driving profits.

Retail 146

Retail Fashion Information Customer Data 146

Kissmetrics

JULY 1, 2021

However, not all marketers understand how to implement a content strategy correctly. We’re going to cover the basics, including how to create and manage your editorial calendar, and how it can help your content strategy grow. Your editorial calendar is part of your content strategy. Themes and distribution channels.

Article 326

Article Social Media Management Marketing 326

RETAIL MANAGEMENT SOFTWARE

DECEMBER 4, 2023

In this article, we’ll delve into the strategies retailers employ to win shopper’s interest during the holiday retail sales frenzy. Tailored recommendations, exclusive discounts, and personalized marketing messages are just a few ways retailers are aiming to make every shopper feel special and valued during the holiday season.

Shipping Costs 83

Shipping Costs Social Media Retail Multi-channel 83

Groove

NOVEMBER 17, 2020

Improve your email marketing strategy and exceed customer expectations with a tool that best fits your eCommerce needs. Though both are great for increasing efficiency and creating a positive customer experience, we recommend keeping your core needs in mind when making a decision. Social Media Marketing.

BigCommerce 368

BigCommerce Social Media Customer Data Recommendation 368

UpSellIt

APRIL 12, 2023

That’s what ecommerce remarketing strategies do. Ecommerce remarketing involves promoting a product or service to customers who have already interacted with a company’s digital channel through various means like cookies, tags, and email lists. What are the Differences Between Remarketing and Retargeting in Ecommerce Strategy?

eCommerce 87

eCommerce Social Media Presentation Information 87

Retail TouchPoints

JANUARY 19, 2023

For brands considering livestreaming or just starting to dip their toes in the water, experts recommend answering three basic questions that will shape their live commerce strategies. During the sales period, 62 influencer and retailer-run livestream channels surpassed RMB 100 million ( $14.2 festival in 2022 for proof.

Social Media 292

Social Media X-cart Consumer Events 292

ROI Revolution

JULY 12, 2023

An influencer marketing strategy is an extremely powerful way to promote your brand to your target audience in a way that builds trust. However, the power of influencer marketing is clear: 61% of consumers trust influencer recommendations The global influencer marketing industry will reach $21.1 Establish trust and authority.

Marketing 78

Marketing Social Media Beauty and Health Food and Beverages 78

Kissmetrics

JUNE 14, 2017

They are learning about your products from display ads, researching your brand on social media, and signing up for your email campaigns to get the latest product updates. That’s why it’s important to map out how your business engages with customers across several channels. Then, spread a consistent message in all your channels.

Channel 226

Channel Customer Jewelry Customer Data 226

Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. billion global social media users — a 5% increase from 2020. Social media marketing and mobile marketing go together like chips and dip. In fact, there are now roughly 3.78

Consumer 271

Consumer Social Media Multichannel Fashion 271

Wiser

NOVEMBER 13, 2023

However, the journey toward effective employee advocacy demands a thoughtful strategy. This internal advocacy can take various forms, from sharing company-branded content on social media to word-of-mouth recommendations, or even wearing company-branded attire. This is the power of the right employee advocacy platform.

Social Media 148

Social Media Retail Events Recommendation 148

Retail TouchPoints

OCTOBER 16, 2023

However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. You should also leverage shareable links, so you can easily distribute your survey across email, SMS and social media.

Social Media 277

Social Media Consumer Information Marketing 277

Kissmetrics

FEBRUARY 2, 2021

Simply put, your content marketing strategy is at the core of your capacity to adapt as a SaaS brand. Beyond the basic benefits of driving traffic and raising brand awareness, an effective content strategy is essential to consistently nurture and onboard leads. However, is this sort of “pay-to-play” strategy really the best way to go?

Social Media 320

Social Media B2B Games Marketing 320

Ecommerce Platforms

NOVEMBER 3, 2022

So, here we'll provide our nine top tips for preparing your Black Friday eCommerce strategy. From engaging with customers to creating a social media presence to managing inventory, read on to learn how to ready your business for Black Friday. Black Friday Ecommerce Strategy – Tip 1: Social Media Marketing.

eCommerce 104

eCommerce Social Media Multichannel Beauty and Health 104

Groove

JULY 23, 2020

Continue reading for our software recommendations that are guaranteed to help you achieve your eCommerce goals. In this blog, we're sharing some of our most trusted, tried and true eCommerce marketing software solutions to help guide your strategy and convert more customers. Based on our experiences with clients, we recommend Smile.io

eCommerce Marketing 332

eCommerce Marketing eCommerce Marketing Customer Loyalty 332

Retail TouchPoints

JANUARY 18, 2024

Mobile apps have become a critical customer engagement channel for retailers as they try to create and capture more value for, and from, their customers. Gamification strategies can help brands drive increased app engagement to motivate app users to perform certain actions.

Retail 312

Retail Customer Loyalty Games Reference 312