Retail TouchPoints

APRIL 11, 2024

But while AI is already delivering big changes to retailers’ bottom lines, it hasn’t yet truly transformed the way consumers shop. Retailers are readying auto-shopping bots that allow consumers to enter very detailed preferences (styles, brands, materials, sizes, prices, etc.) That will happen this year.

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Retail TouchPoints

FEBRUARY 3, 2022

We know one of the most critical ways brands connect with consumers is via social media. As one of the fastest-growing forms of communication (the average annual growth rate amongst consumers on social platforms is 7.2%), brands would be remiss to ignore this relatively low-lift form of engagement. In fact, there are now roughly 3.78

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Consumer Social Media Multichannel Fashion 260

Ecommerce Platforms

MARCH 6, 2020

If your answer is yes, then investing in an artificial intelligence (AI) product recommender, like the AI Product Recommendations by EPICA, is the way to go. Make shopping simpler for consumers. Utilize smart search recommendations. About EPICA Shopify the AI Product Recommender. AI-Based recommendations.

Recommendation 104

Recommendation Shopify Merchant Services eCommerce 104

Retail TouchPoints

JANUARY 24, 2024

Whether through specific recommendations, exclusive in-store experiences, or personalized promotions, brands strive to make each shopper feel seen. Major retailers are presented with a unique opportunity to handle returns efficiently and become a conduit for donations, especially with the rise of consignment shopping.

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Retail TouchPoints

DECEMBER 14, 2023

Yet what most retailers don’t realize is how significant the opportunity is in the post-purchase experience, and consumers and retail leaders have quite a different view of this part of the shopping journey. Here’s how to create relevant shopping experiences for today’s consumers: Understand your customers. In the U.S.,

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Customer Experience Shopping Carts Presentation Social Media 249

Retail TouchPoints

MAY 15, 2023

Consumers are enjoying the benefits of a hands-free, voice-activated application to help cook a recipe or shop online. Secondly, brands are lagging vis-à-vis serving “conversational consumers.” Brands must anticipate prompts from consumers and respond in various ways, which are then coded in on the back end. Personalized usage.

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Marketing Presentation Consumer Recommendation 212

UpSellIt

MARCH 13, 2024

Understanding Seasonal Trends Ecommerce operates within the broader context of seasonal cycles, with certain times of the year experiencing heightened consumer spending and engagement. This involves monitoring industry trends, consumer sentiment, and emerging cultural influences to anticipate shifts in demand and behavior.

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Marketing Gifts Recommendation Clothing 128

Retail TouchPoints

JUNE 20, 2023

Presently, ecommerce search is primarily keyword-based. ChatGPT needs access to proprietary platform data from retailers in order to make product-level personalized recommendations. Second, search will deliver next-generation product recommendations. For example, if I search “Which TV should I get?”

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Books Recommendation Toys eCommerce 303

RTP blog

MAY 19, 2017

The challenge that retailers are facing in reaching Millennial consumers is integrating the physical shopping experience and the digital shopping experience in meaningful ways. When Millennial consumers go shopping, they do so armed with mobile devices. More than 90% of shoppers use their smartphones while in retail stores.

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Mobile Consumer Payment Services Retail 150

RetailMinded

OCTOBER 20, 2023

As an eCommerce agency , one strategy that we always recommend to our clients is upselling. Highlight Value, Not Price When presenting an upsell, focus on the additional value the premium product or service provides. Provide Personalized Recommendations Leverage data-driven insights to offer personalized upsell recommendations.

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Consumer Marketing Small Business Retail Recommendation 52

Retail TouchPoints

OCTOBER 16, 2023

However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. These high-traffic shopping events don’t just present retailers with a chance to catapult profits.

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Social Media Consumer Information Marketing 271

Retail TouchPoints

JULY 18, 2023

Pricing is core to this merchandising strategy—and Revionics’ Base Price solution empowers the retailer to offer prices that present the most value to local communities. Additionally, with the Revionics Markdown application, Academy can clear seasonal inventory quickly and profitably to keep its on-shelf selection fresh.

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Retail TouchPoints

JANUARY 25, 2021

shopping center Westfield London will launch a new experiential retail concept — Situ Live — in spring 2021, providing a showcase for a host of innovative products presented live across six lifestyle theaters. The hybrid experience blends physical and digital retail.

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Magazine Retail Presentation Events 264

Retail TouchPoints

AUGUST 24, 2023

As retailers gear up for the 2023 holiday shopping season, predicted to be another big year, expect generative AI to influence consumer shopping and buying decisions. It’s also accelerating the creation of virtual and augmented reality experiences, allowing consumers to interact with products in their environments.

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Retail TouchPoints

SEPTEMBER 27, 2023

It started with COVID, and it hasn’t stopped — consumer shopping behaviors continue to rapidly shift even as the pandemic moves into the realm of memory. For brands and marketers, it’s hard, nigh impossible, to keep up with how and where consumers are shopping today, but media planning and buying platform Infillion tried.

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Social Media Multi-channel Consumer Comparison Shopping 297

Retail TouchPoints

FEBRUARY 7, 2023

Higher-income consumers are less impacted by inflation and, while aware of higher food, home and transportation costs, still have the funds to drive luxury sales and luxury growth,” said Marie Driscoll, Managing Director, Luxury and Retail at Coresight Research in an interview with Retail TouchPoints.

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Payments Omnichannel Payment Services Consumer 287

Retail TouchPoints

OCTOBER 24, 2023

However, discretionary spending is expected to drop as the federal student loan pause ends in the fall, leaving consumers with less buying power and putting pressure on revenues. Those dollars matter more than ever with cost pressure ongoing and consumer belt-tightening on the way.

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Retail Supplies Operations Technology 276

Retail TouchPoints

SEPTEMBER 2, 2022

However, experts note that in times of economic volatility and fast-changing consumer behaviors, brands need to think strategically about their path to global growth. They also can look at marketplaces, and even the resale market, to gauge demand and determine whether they can successfully capitalize on consumer needs.

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Merchant Services Shipping Costs Channel eCommerce 300

Retail TouchPoints

APRIL 14, 2022

As consumers, enterprises and governments evolve to a privacy-first mindset, the retailers and brands that allow the consumer to dictate how, when and what they are marketed will develop a stronger, trust-based relationship that will be far more beneficial for all parties. Beginning with iOS 14.5,

Consumer 260

Consumer Recommendation Definition eCommerce 260

UpSellIt

AUGUST 23, 2023

With ever-evolving technologies and shifting consumer behaviors, it’s crucial to implement effective targeting tactics to maximize your sales potential. In this blog, we present ten innovative ecommerce targeted tactics that will dominate the landscape in 2023 and 2024, helping businesses thrive in the competitive digital marketplace.

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eCommerce Recommendation Omnichannel Customer Data 126

Retail TouchPoints

FEBRUARY 24, 2022

Rather, sellers that want to reach the generation need to meet a “new degree of demands” and “engage in a dialogue with consumers, all the way through purchasing.”. Technology can make the brand experience personalized and provide for interchange between consumer and brand, but it has to be implemented correctly. Gen Zers want to talk.

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Technology Social Media Presentation Recommendation 224

Retail TouchPoints

OCTOBER 31, 2023

While the NRF has yet to release its total sales projections for the season, its early consumer research reveals that consumers plan to spend an average of $875 this holiday season, in line with the five-year average — and most of that money will be spent online. Provide flexible scheduling.

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Omnichannel Consumer Management Technology 272

Retail TouchPoints

AUGUST 9, 2021

AR room planners, robust review and recommendation engines, detailed product listings, live chat — name a phygital enhancement and they’ve got it. Making Consumers Feel Understood. The Problem with Regular Search — Words. “It’s It’s sometimes hard to find what you want using use descriptive words,” explained Stein.

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Recommendation Live Chat Improvements Social Media 317

lateshipment

OCTOBER 9, 2023

66% of consumers want businesses to understand their specific requirements and expectations. 77% of consumers have chosen, recommended, or paid more for a brand that provides a personalized experience ( Forrester ). Ecommerce Personalization has become just more than that in this bustling world. Salesforce ).

eCommerce 130

eCommerce Gifts Social Media Recommendation 130

Groove

AUGUST 4, 2020

Offer product recommendations. Optimize your mobile eCommerce design to target consumers who holiday shop on devices other than a desktop. Cross-selling involves presenting shoppers with additional products ? If your goal is to increase average order value , we recommend up-selling to increase the price of orders.

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Shopping Carts Mobile eCommerce Recommendation Mobile 354

Retail TouchPoints

APRIL 4, 2023

” The results found that when consumers (specifically Gen Z college students) actively engaged with content on Pinterest, they were able to reduce feelings of burnout, stress and social disconnectedness. It all comes down to the data set and technology that we have to present the best experience for our users.”

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Social Media Recommendation Consumer Marketing 291

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

Optimizely

FEBRUARY 5, 2021

You can go for shock value, humor, sappiness, or taking a political stance (not recommended). And I can’t think of a more efficient way to campaign directly to consumers than the Super Bowl. When it comes to direct-to-consumer marketing, it’s not just a matter of “here’s our product, now buy it.” The possibilities are endless.

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Marketing Games Events Consumer 370

Retail TouchPoints

JULY 5, 2023

As the online payments industry continues to evolve, new digital wallet solutions, such as mobile payment apps and e-wallet platforms, are becoming increasingly popular and reshaping the way consumers transact. Limited adoption : While the popularity of digital wallets is on the rise, not all consumers have adopted this payment method yet.

Merchant Services 274

Merchant Services Payment Services Payments Retail 274

Retail TouchPoints

APRIL 14, 2023

Described as a “constantly learning fashion marketplace,” the platform combines AI and human curation to present each shopper with a personalized selection of fashions from more than 2,000 participating brands. One is AI-driven recommendations. Holley : Also, we’re really interested in younger consumers.

Fashion 255

Fashion Merchant Services eCommerce Recommendation 255

Retail TouchPoints

OCTOBER 2, 2023

Marketers had better figure out a plan fast, because Google has announced that, come January 2024, marketers will no longer be able to track browsing data via third-party cookies on the browser Chrome, by far the world’s most popular consumer browser option, with almost two-thirds of the market share.

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Marketing Information Consumer Reference 322

ChannelAdvisor

NOVEMBER 14, 2019

And that means consumers have the freedom to be extremely selective about the content they search for, read and purchase. . Website recommendations present a challenge that is not easily solved. Good recommendations on your site can drive performance both before and during site visits in a sustainable and scalable way.

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Recommendation Blog SEO Clothing 45

Groove

NOVEMBER 19, 2020

Grouping these components together accelerates the consumer purchase decision process by highlighting all of the most important product details in one place ? Although we recommend keeping the colors consistent with your brand, it's important that the CTA button catches visitors' eyes, so use a color that contrasts from the rest of the page.

eCommerce 370

eCommerce Shipping Costs Shipping Accessories 370

Optimizely

MARCH 5, 2020

51% of consumers expect that companies will anticipate their needs and make relevant suggestions before they ever make contact with the brand. This presents a really incredible opportunity that most smart retailers are already taking advantage of. By 2020 (that’s this year!)

Presentation 195

Presentation Recommendation eCommerce Marketing eCommerce 195

Optimizely

JULY 23, 2020

The demand for dark mode-compatible design is increasing as the setting is gaining popularity among consumers. Check out our findings and recommendations: . We recommend using transparent images for a more seamless look and feel in your design. This will communicate that the extra whitespace is present intentionally.

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Recommendation Presentation Marketing Consumer 195

Retail TouchPoints

OCTOBER 6, 2021

But today’s consumers want what’s commonly referred to as “experiential retail,” where they can go to a store and do more than just buy goods. Drawing Consumers Back Into Stores. In the brick-and-mortar space, fixturing offers a unique chance to work more closely with brands and elevate the retail experience for consumers.

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Events Retail Technology Consumer 253