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Asda Hires First Digital Chief, Expands Efforts to Encourage Girls to Consider Careers in Tech

Retail TouchPoints

The company has appointed Morrisons executive Matt Kelleher as its first Chief Digital Officer and plans to double the number of workshops it hosts this year in partnership with Girls in Data , an organization that encourages girls to consider careers in technology.

Workshop 219
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How the Customer Experience is Powering the Fastest Growing Brands

Kissmetrics

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Using Data To Improve Customer Experience.

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Event marketing: Complete guide and strategies for 2024

Omnisend

Reading Time: 11 minutes Do you believe that customer engagement relies on the appropriate use of technology? Building personal connections through one-on-one interactions is still an unparalleled opportunity to create memorable customer experiences. It’s event marketing. What is event marketing?

Events 88
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Becoming a Part of Our Customers’ Relationships

Retail TouchPoints

Wanting to help our consumers find the right words or expressions inspired us to create the 1-800-Flowers.com MomVerse ahead of Mother’s Day and further utilize technology, specifically AI, in a way that serves our consumers. We have become the ecommerce market leader in gourmet food, floral and personalized gifts.

Customer 223
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Embracing Community, Data and Failure: Top Trends and Takeaways from AWNY

Retail TouchPoints

That’s exactly what attendees at Advertising Week NY did last week as thousands of marketing and brand executives descended on the former Manhattan Mall in midtown for the annual conference and trade show. But brands shouldn’t take themselves too seriously in the process, advised Stacy Taffet, SVP of Marketing for PepsiCo North America.

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The 6 Best Digital Marketing Companies of 2020

Kissmetrics

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. With new digital marketing companies popping up left and right offering a bit of everything (and truly speaking to no one), it’s no surprise you’re having a hard time finding the right one. .

Marketing 361
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During #RICE22, Attendees Can Dive Deep, Go Broad or Both

Retail TouchPoints

The event, which combines three previously separate shows, has been designed to provide a broad view of industry and consumer trends, as well as deep dives into role-specific topics and technologies. The sessions and workshops will be chock-full of information and insights, but they won’t be the only opportunity for learning.

Workshop 281