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The Best Ecommerce Customer Loyalty Programs by Industry

Smile.io

Sephora's Beauty Insider Sephora’s Beauty Insider VIP loyalty program. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there. Program highlight: flexible redemption values.

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Measuring Customer Loyalty Is the Key To Success

FastSpring

Yes, kids love watching the same movie, playing with the same toys, and eating the same kinds of foods repeatedly. Interestingly, these loyal fans of whatever they love so much as children grow up one day to become adult customers one day. What we’re trying to say here is, loyal Thomas the Tank Engine fans become loyal customers.

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Preparing for a Very Generative AI Holiday Shopping Season

Retail TouchPoints

Generative AI captures customer activity that can be combined with a retailer’s own zero-party data to create compelling, personalized shopping experiences and marketing campaigns. Plus, generative AI makes the chatbot experience more helpful, personal and customer-friendly, with instant support even during peak shopping season.

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How The Minifig Co. Uses Embedded Loyalty to Drive Sales

Smile.io

LEGO© is so much more than a toy brand.   One notable addition was the LEGO© Minifigure—small posable figures that brought the toys to life.   One notable addition was the LEGO© Minifigure—small posable figures that brought the toys to life. Brands like The Minifig Co. ,

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Building Loyalty via Meaningful Online CX: Advice from Clarks, Frederic Fekkai and Hanna Andersson

Retail TouchPoints

Repeat customers, loyalty, positive feedback — those kinds of things are the only way you can judge how well you’re doing.”. Verticals that have been toying with the concepts for years are now reaping the benefits, while other retailers are still developing the potential of their own capabilities. “I

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8 Tips for a Brand Awareness Campaign

Kissmetrics

Brand awareness campaigns help you build successful relationships with customers based on trust. Finally, trust builds customer loyalty. On the one hand, loyal, happy customers will promote you to their friends and family, which brings you more customers in the long run. The takeaway?

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Consumers Turn to BNPL, BOPIS to Cope with Rising Prices and Supply Chain Uncertainty

Retail TouchPoints

Some of the most popular gift-giving categories are those experiencing the highest levels of inflation, including electronics , toys and apparel. toy industry sales increased 11% in Q3 2021 from 2020, according to the NPD Group , driven by price increases, a continuation of pandemic lifestyles and fewer promotions. “In