RTP blog

AUGUST 30, 2019

The general benefits of personalization in other key retail verticals, like fashion, are well understood by brands and retailers. In a vertical like beauty, where the usage of products themselves is of a highly personal nature, the importance of personalizing the customer experience is highlighted even more.

Customer Retention 150

Customer Retention Department Stores Customer Experience Fashion 150

GetElastic

SEPTEMBER 15, 2021

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention. Greater customer referrals.

B2B 146

B2B eCommerce Customer SEO 146

Retalon

SEPTEMBER 24, 2020

The bankruptcy of notable fashion retailers like Neiman Marcus , J.Crew , and Pier 1 were an inevitability (sped up by the circumstances of the pandemic), because these giants were not adapting fast enough to the digital age. Successful Digital Transformation in Fashion Relies on Empathetic Customer Engagement. The Takeaway.

Fashion 41

Fashion eCommerce Supplies Customer Retention 41

Kissmetrics

MARCH 29, 2018

However, according to the Adobe Digital Index Report , returning customers make up 40% of revenues whilst representing only 8% of visitors. This tells us there’s a huge opportunity to increase customer retention rates further to support revenue growth. Why would a customer come back? It’s important to set the scene.

Customer Retention 205

Customer Retention Customer eCommerce Merchant Services 205

Omnisend

APRIL 27, 2021

Fashion ecommerce is an ever-expanding industry that is not only susceptible to change, but embraces it proudly. In fact, marketers can learn a lot from the revolutionary fashion ecommerce trends driving a booming $2.5 If you want to foster deep connections with your customers, you need to invest time in improving targeted marketing.

eCommerce 78

eCommerce Fashion Apparel Shopify 78

Kissmetrics

MARCH 22, 2018

Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Using Data To Improve Customer Experience.

Customer Experience 279

Customer Experience Customer Shipping Costs Gifts 279

lateshipment

FEBRUARY 3, 2023

Why Prioritizing Acquisition over Retention May Not Be the Best Move to Make When It Comes to Building a Customer Base ‘X’ is an e-commerce company that deals with fast fashion and focuses only on acquiring new customers through heavy discounting and advertising. Still not convinced?

eCommerce 130

eCommerce Shipping Costs Customer Shipping 130

GetElastic

AUGUST 20, 2019

Your marketing department could report improvements in customer retention rates, the accounting department could say revenue is increasing and sales are up, and the IT team may have optimized your ecommerce site for mobile devices. However, there will be a scope of improvement in each of these functions when you engage teams.

eCommerce 153

eCommerce Customer Customer Retention Information 153

Omnisend

APRIL 15, 2021

Loyalty and rewards programs have become one of the trending add-ons for online stores looking to increase their number of new customers. The answer is simple—loyalty programs are essential for improving customer retention and ROI. Customers are four times more likely to purchase your products if a friend referred them.

Omnichannel 78

Omnichannel Shipping Costs Social Media eCommerce 78

Dynamic Action

APRIL 25, 2023

Retailers are now looking to data and AI more than ever before to aid in decision making to ultimately improve sales revenue, margin and market share. It also allows you to strengthen and align marketing content to customer sentiment to increase traffic, conversion and customer engagement.

Retail 62

Retail Accessories Customer Retention Apparel 62

Korona

MARCH 2, 2023

Below are some of the types of retail businesses that can really benefit from selling on Pinterest: Fashion and apparel brands : Pinterest is a great platform for fashion and apparel brands to showcase their latest collections, trends, and styles. Use this data to adjust your strategy and improve your results.

POS 52

POS Food and Beverages Retail Beauty and Health 52

Smile.io

FEBRUARY 1, 2022

Here we have compiled a list of 22 Black-owned small businesses to support in 2022 from four different categories— fashion and accessories, beauty and skincare, haircare, and home and lifestyle. Fashion and accessories 1.   This bold fashion brand sells quality, trendy, African-inspired fashion at affordable prices.

Beauty and Health 71

Beauty and Health Accessories Fashion Clothing 71

Omnisend

APRIL 15, 2021

Loyalty and rewards programs have become one of the trending add-ons for online stores looking to increase their number of new customers. The answer is simple—loyalty programs are essential for improving customer retention and ROI. Customers are four times more likely to purchase your products if a friend referred them.

Omnichannel 78

Omnichannel Shipping Costs Social Media Reference 78

365 Retail

MAY 19, 2021

We see you have experienced 124% rise in revenues recently, is that a reflection of the retail industry’s desire to improve its online search and discovery tools? I think it’s more to do with an industry-wide realignment of brand identity which now values customer retention at least as highly as customer acquisition.

Online Retail 52

Online Retail Customer Retention Consumer Improvements 52

Ecommerce Platforms

JUNE 20, 2022

That makes the investment less painful on the customer, often convincing them to subscribe a bit longer, opening up opportunities for the business to really wow the customer and lock them down as a lifelong customer. We see access subscriptions in all sorts of industries, from fashion to food, and dog food to toiletries.

Subscription 220

Subscription Shipping Costs Merchant Services Payment Services 220

Omnisend

JUNE 15, 2021

Doing so creates a lifelong customer that engages with and purchases from you over and over again. This is the role that customer lifecycle management plays in ecommerce—creating brand loyalty while establishing and skyrocketing customer retention. Retention marketing is useful during each stage of the lifecycle.

Merchant Services 78

Merchant Services Marketing Customer eCommerce 78

Kissmetrics

MAY 24, 2018

Instead, rewards programs, brand reputation, and trustworthy online reviews have taken the place of good, old-fashioned word-of-mouth recommendations. It shows you care about the customer.”. Believe it or not, bad reviews have the power to improve your conversion rates, too. Bad reviews improve your conversion rates.

Games 230

Games Improvements Social Media Customer 230

AcquireConvert

OCTOBER 23, 2022

Email marketing is the practice of sending personalized emails to groups of customers in your list — usually with the aim of customer education, customer acquisition or customer retention. What you want to know is why and how you can improve revenues in your store from email marketing, right?

Marketing 52

Marketing Mobile Small Business Retail Customer Retention 52

BigCommerce

FEBRUARY 23, 2018

Online retailers operating in a niche where customers are price sensitive are ideal candidates for a loyalty program. Price sensitive customers respond better to rewards than customers in big ticket or luxury markets where price is not an important factor. A loyalty program in a fashion or beauty niche can also be successful.

Customer Loyalty 378

Customer Loyalty eCommerce Improvements Shipping Costs 378

Smile.io

SEPTEMBER 2, 2021

Run Everything Labs' Keys to VIP Gamification through exclusive tiers Referrals redeemable for points Brand culture Indigenous Designs Care Coins Fashion may be constantly changing at a rapid pace, but consumer trends are shifting at an even faster one. It may sound confusing but it makes perfect sense - spend more, earn more.

Fashion 58

Fashion Recommendation Customer Customer Retention 58

SellBrite

MAY 6, 2019

When Pinterest first launched back in 2010, it was the go-to place for women to browse and pin the latest fashion, decor, and meal planning trends. Marketers believe that “Visual content is essential for customer retention. For example, it’s the second largest source of social media traffic to Shopify stores.

eCommerce 141

eCommerce Social Media Comparison Shopping SEO 141

Korona

JANUARY 5, 2023

Optimizing your checkout means a better user experience, which, in turn, increases conversion rates and customer retention. But how exactly do you go about improving your eCommerce checkout flow? Improve Checkout Process With Streamlining and Accessibility. Just remember to do so in a tasteful and subtle fashion.

Payment Services 52

Payment Services eCommerce Shipping Costs Payments 52

Smile.io

NOVEMBER 4, 2021

Experiential rewards go beyond transactions to improve the larger customer experience. These types of rewards are one of the most effective retention tools because they create lasting memories that build positive emotions that customers will associate with your brand from that point on. Kirsten Burkard.

Beauty and Health 66

Beauty and Health Events Jewelry Customer Experience 66

Ecommerce Platforms

JANUARY 13, 2022

Many ecommerce businesses offer the refill subscription model as an option outside of a regular online store, giving customers a discount if they sign up for recurring orders. Conversion rates improve because these are products that customers need regularly. Put plenty of resources into customer retention.

Subscription 104

Subscription Shopify Payment Services Merchant Services 104

Smile.io

APRIL 14, 2020

Using user-generated content like reviews or social media posts is a great way to build your brand community because both returning and new customers will see that other shoppers were satisfied with their experience and expect a similar experience for themselves. Read the ultimate guide to customer retention.

Social Media 85

Social Media Clothing Subscription B2B 85

Smile.io

APRIL 14, 2020

Using user-generated content like reviews or social media posts is a great way to build your brand community because both returning and new customers will see that other shoppers were satisfied with their experience and expect a similar experience for themselves. Read the ultimate guide to customer retention. Teal Poppy.

Social Media 85

Social Media Clothing Subscription B2B 85

Smile.io

MAY 15, 2023

After adding an item to their cart, customers are able to quickly view any offers in the form of a free product or a discount, depending on their cart.     These tactics help reduce general cart abandonment and improve their conversion rates as more wandering shoppers can quickly explore their products and checkout.

Shipping Costs 80

Shipping Costs Arts Blog Social Media 80

Payoneer

FEBRUARY 22, 2023

The market is comprised of five major categories: Electronics & Media, Fashion, Furniture & Appliances, Food & Personal Care, and Toys, Hobby & DIY. Improving the infrastructure can boost annual growth by around four percentage points. The market is expected to grow by 25.5% million in revenue in 2021.

Payment Services 26

Payment Services Payments eCommerce Cryptocurrencies 26

Smile.io

FEBRUARY 2, 2024

Repeat Customer Rate 💡 Repeat Customer Rate is the proportion of orders from customers placing at least their second order with a store within the year. Repeat customer rate has increased or remained constant across industries in 2023, indicating increased customer retention. YoY growth.

Customer Loyalty 87

Customer Loyalty eCommerce Customer Merchant Services 87

Retail TouchPoints

MARCH 30, 2023

Retailers will need to be able to pivot quickly to keep up with changing regulations and evolving customer expectations, which means they must develop a 360-degree view of shoppers while understanding sources, expectations and regulations around privacy as they develop a “golden record” that can automate an improved customer experience.

POS 274

POS Omnichannel Webinar Point of Sale 274

Omnisend

JUNE 7, 2021

There are almost endless key performance indicators (KPIs) that can be improved upon—from email opens and first-time sales to repeat sales, subscribers, cart abandonment, and so on. For example, the average cart abandonment rate for the fashion industry is 76.78%. Data for business and marketing performane. Data covers the year 2021).

Beauty and Health 78

Beauty and Health Customer Retention Arts Shopify 78

Kibo

OCTOBER 18, 2021

From arriving on the landing page to making the final purchase, customers want to be able to get what they want quickly and easily and without having to spend extra time on needless navigation. Deliver that and you’ll have achieved the gold standard of ecommerce customer experience. The foundation of this is personalization.

Customer Experience 62

Customer Experience eCommerce Customer Multi-channel 62

Kissmetrics

SEPTEMBER 19, 2020

Increase qualified website traffic Increase time on site Add more subscribers to your email list Add followers to your social media accounts Increase sales Increase upsells Increase average order values Decrease expenses and marketing costs Improve customer retention. NP Digital – Best for Maximizing ROI.

eCommerce 275

eCommerce eCommerce Marketing Shipping Costs Shopify 275

ChannelSale

MARCH 20, 2018

Best-selling products: Tech items (including Smartphone and Laptops), women’s fashion apparels, watches, chest of drawers. Best-selling products: health and beauty, home appliances, housewares, toys, fashion accessories, baby care products, and pet-related items. So aim to improve the experience of your buyers.

Beauty and Health 74

Beauty and Health Accessories Electronics eCommerce Platforms 74

Smile.io

OCTOBER 1, 2020

Aside from higher engagement, when you have buyer profile data about your customers, you can personalize every experience and touchpoint they have with your brand. Personalized experiences lead to better customer nurturing cycles, which in turn increases your customer retention. Good luck with your quiz creation!

eCommerce 87

eCommerce Merchant Services Food and Beverages Shopify 87

Ecommerce Platforms

NOVEMBER 27, 2018

plans with Bigcommerce – those don't offer that much more regarding improvements over the entry-level features that you get for $30. There are extensions for optimizing conversions, SEO, marketing, customer retention, social media integration, fulfillment, customer support, and much more.

BigCommerce 192

BigCommerce Shopify Live Chat Shipping Costs 192

Ecommerce Platforms

JULY 19, 2021

It also helps the manufacturer to directly engage with its target audience thereby learning from them and improving its products and services. Your Product and Marketing Methodologies Must Focus on the Customers Pain-points. The male fashion brand is one of the oldest direct-to-consumer companies, founded in 2007.

Consumer 197

Consumer Marketing Shipping Costs Article 197