Forrester eCommerce

NOVEMBER 2, 2020

Like in golf, there are so many motions to consider in any customer interaction. Sales enablement practitioners must deconstruct role-playing exercises to enable reps to get into top-selling form.

Customer 415

Customer 415

Bryan Eisenberg

JULY 25, 2016

He has a personal edge over many other contractors, because of how he makes his customers feel and the quality of his work. Today his potential customers happily take the personal recommendation. The post Conversion 101: How to Create an SEM Legend Exercise appeared first on Bryan & Jeffrey Eisenberg.

Reference 152

Reference Recommendation Supplies Customer 152

Forrester eCommerce

JUNE 18, 2020

Infections are in the rise in more than 20 US states, and at least a dozen have experienced new record rates of infections. And the US isn’t alone; China and Brazil are experiencing a rise, too. Officials say the chance of a second wave is high. Over the last few months, we’ve been providing advice […].

Management 330

Management Customer 330

Forrester eCommerce

OCTOBER 4, 2022

I believed that competency mapping was a theoretical exercise invented by human resources or learning designers to test my last nerve. I was certain that the exercise would […]. When I was a first-time sales enablement practitioner, just the mention of “competencies” made my eyes glaze over and my attention immediately wane.

Customer 195

Customer 195

Retail TouchPoints

SEPTEMBER 7, 2023

“Aēsop holds a very unique positioning in the global luxury beauty market thanks to its design-led brand essence, its highly efficacious and sensorial products as well as its customer-obsessed retail philosophy,” said Cyril Chapuy, President of L’Oréal Luxe in a statement. “We

Point of Sale 264

Point of Sale Operations Improvements Other 264

Retail TouchPoints

FEBRUARY 1, 2024

“This collaboration is a strategic step toward improving our operational efficiency while serving our customers with improved in-stock levels of fresh produce.” Through a robust customer feedback-gathering exercise, Clover Valley added more than 100 new items to shelves, including new entrees, sides, sauces, condiments and snacks.

Banking 242

Banking Operations Improvements Other 242

Retail TouchPoints

MAY 11, 2021

Many retailers are getting the concept of customer journeys wrong, or, rather, they have great customer journeys mapped out — they just end after the “purchase” moment. The problem is that once you have won that customer, their loyalty isn’t locked in — you need to draw them back again and again. Refund Versus Exchange.

Customer Experience 222

Customer Experience Customer Customer Retention Books 222

Forrester eCommerce

JULY 22, 2019

The Value Of Brand Valuing a brand can be a deeply divisive exercise. Questioning it, or attempting to validate it, can well be an exercise in futility and mathematical mumbo jumbo. To most marketers, there is an axiomatic simplicity to brand value.

Marketing 355

Marketing Customer Experience B2C B2B 355

Forrester eCommerce

AUGUST 3, 2021

Needless to say the exercise is becoming more and more difficult and anything beyond 24 to 60 months looks very futuristic. As analysts, part of our jobs is to try to decipher the broader trends impacting businesses. That’s why I enjoy reading prospective books and especially publications of the National Intelligence Council.

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Books Customer 315

Forrester eCommerce

JULY 20, 2022

Threat hunting is a term frequently misused by cybersecurity pros, vendors, and service providers. We researched threat hunting to determine what it really is, what benefits it brings, and to overcome the misuse and abuse of the term. The resulting report, Threat Hunting 101, published recently.

Operations 73

Operations Customer 73

lateshipment

MAY 6, 2023

Are you up for a simple exercise that will predict how successful your business will be? What measures do you consciously take to improve your customer’s purchase journey once they’ve hit the buy button? Before we get to the context of things, remember that the post-purchase phase takes up 50% of the overall customer experience.

Customer Experience 130

Customer Experience Shipping Costs Customer eCommerce 130

Retail TouchPoints

APRIL 4, 2022

The Vitamin Shoppe customers will now be able to shop a range of new product categories such as exercise equipment and accessories on VitaminShoppe.com that will be supplied by a network of dropship partners via the Logicbroker platform.

Merchant Services 278

Merchant Services Accessories Supplies Shipping 278

Forrester eCommerce

JULY 12, 2021

Once you’ve got Kubernetes in production, those predictable business continuity and disaster recovery (DR) exercises get a lot more interesting — and not necessarily in a good way. That’s why I’m focusing on the challenges of Kubernetes disaster recovery and business continuity in my recently published research.

Technology 297

Technology Customer 297

Retail TouchPoints

JANUARY 18, 2023

As we saw customers accelerate their digital spend during the pandemic, we’re now seeing them optimize their digital spend to do more with less,” wrote Nadella “We’re also seeing organizations in every industry and geography exercise caution as some parts of the world are in a recession and other parts are anticipating one.

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Shopify Technology Blog Other 289

Forrester eCommerce

MARCH 1, 2021

This is an exercise we do every year to hold us — the prediction-makers — accountable to our predictions. This week, we published scores for our 2020 cloud predictions. We assess if our predictions came to pass and explicitly call out if we were vague, too aggressive, or just simply wrong. Although we pride ourselves […].

Operations 298

Operations Customer 298

FastSpring

JANUARY 26, 2024

With years of experience at managing customer success (CS), Jake Dipple knows how important it is to foster collaboration between businesses and their customers. In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Jake about his thoughts on: What Customer Success is at a high level.

Customer 136

Customer Payment Services Payments Other 136

Optimizely

AUGUST 14, 2018

But few brands are lucky to attain the ranks of true customer loyalty. Sure, many of us— 77 percent, in fact —participate in some kind of customer loyalty program. By looking deeper into the psychology behind customer loyalty programs, a clearer picture of how brands should be incentivizing customers comes into focus. .

Customer Loyalty 268

Customer Loyalty Customer Social Media Events 268

Retail TouchPoints

MARCH 29, 2023

Source: Kohl’s The Kohl’s Marketplace is integrated into Kohls.com, and all marketplace purchases qualify for the company’s popular loyalty program — customers can earn and redeem Kohl’s Cash coupons and Kohl’s Rewards as well as pay for their marketplace purchases with their Kohl’s Card.

Toys 278

Toys Sporting Goods Apparel Electronics 278

IntelligenceNode

SEPTEMBER 6, 2021

We are excited to announce that we have completed a rebranding exercise that aligns our products and services with the evolving eCommerce landscape.

Customer 97

Customer eCommerce 97

Retail TouchPoints

AUGUST 24, 2022

Customers can search for the products in Amazon stores to see if they are available for purchase and delivery in their area, with the option to assemble the bikes themselves or select an add-on expert assembly option at no additional cost in many regions. “We Exposure to Amazon customers could provide a an avenue for improving performance.

Accessories 274

Accessories Apparel Subscription Channel 274

Retail TouchPoints

MARCH 19, 2021

The new retail space is designed to feel like a glimpse into Adam Lippes’ living room, featuring dusty pink walls, a rotating selection of antique objects and furniture, custom wicker and upholstery pieces and an extensive library. These items were selected to complement his ready-to-wear collection and recently launched jewelry line. “As

Jewelry 264

Jewelry Retail Customer Marketing 264

Retail TouchPoints

JUNE 23, 2021

Customers will work directly with INDOCHINO Shop Salespeople to choose the right fabrics and customization options, including lapels, buttons, pockets, lining and monogramming. Purchases are custom-made to fit the customer’s measurements and shipped directly to their home in two to three weeks.

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Demo Apparel Shipping Customer 274

Forrester eCommerce

JANUARY 31, 2020

When starting a project like the Future of the CISO – it’s a daunting exercise. While we don’t always share the background inspiration for our research, this time it’s quite important and will shed some light on how we arrived here. When we started planning this research in 2018 and working on it in 2019, […].

Information 321

Information Technology Customer 321

Retail TouchPoints

FEBRUARY 2, 2022

Just like making a move to be healthier or start exercising, with data, starting small can make a huge difference. Many retailers are worried that they don’t have all the data at their fingertips, like product data, customer data, transactional data, when items sold, on what device and more. Does my data need to be scrubbed?

Retail 246

Retail Recommendation Outdoor Customer Data 246

RTP blog

OCTOBER 30, 2017

By Mike Rittler, TD Bank From appliances to home exercise equipment, many Americans don’t have the cash on hand to pay for big-ticket items. These in-house financing offers can build sales and encourage customer loyalty. With financing available, customers may also purchase additional items.

Payments 150

Payments Merchant Services Customer Banking 150

Retail TouchPoints

AUGUST 3, 2021

The retailer reported “ triple-digit digital growth” for the year alongside 60% overall revenue growth as customers stocked up on apparel for their at-home exercise routines, according to The Evening Standard.

Apparel 306

Apparel Marketing Consumer Channel 306

Retail TouchPoints

MARCH 5, 2021

The beverage alcohol company, which has operated as a traditional distributor-based wholesale business for decades, is currently in the process of building out standalone websites for its key brands as it moves toward becoming a customer-centric omnichannel operation. Using Data to Make Better Business Decisions.

Omnichannel 261

Omnichannel Channel Shopify Operations 261

Retail TouchPoints

MARCH 22, 2022

According to the second annual report from the global architecture and design firm, shopping centers, malls and department stores are being transformed into mixed-use spaces, a trend that prioritizes the needs of consumers whose time is valuable as they change the ways they live, work, shop, dine, exercise and socialize.

Leisure 299

Leisure Department Stores Retail Games 299

Retail TouchPoints

FEBRUARY 9, 2024

In fact, it’s now central to how Stitch Fix shows up for customers across channels. We lean into more traditional merchandising-type exercises for this, looking at our brand matrix and looking at assortment balance. We combine the human touch of our expert stylists with advanced data science,” said Choy.

Merchant Services 277

Merchant Services Arts Fashion Consumer 277

RTP blog

JUNE 1, 2018

Retailers are delivering differentiated customer experiences through investment in store technology, people and process. Exercising the organizational discipline to change course and learn from testing can reduce execution waste. Customer expectations and the technology landscape will evolve. What are they getting right?

Customer Experience 150

Customer Experience Technology Customer Operations 150

GetElastic

APRIL 30, 2019

With customers confined to a particular area with little else to do, there is an increased chance of having them visit activations to check out an event or purchase product. Temporary retail or experiential marketing events in airports are a great way to reach an international customer base without having to leave the tarmac.

Travel 162

Travel Customer Retail Leisure 162

Retail TouchPoints

MAY 16, 2023

Relaunch plans include a new tiered subscription model, as well as efforts to inform shoppers that it does other things than sell exercise bikes, according to a letter to investors.

Subscription 269

Subscription Improvements Consumer Other 269

365 Retail

MAY 12, 2023

As a shop owner, it is your responsibility to keep your store in a safe and suitable condition for customers. You can make sure that you are exercising reasonable care by implementing the appropriate risk management strategies. Any major risks should be dealt with before customers are allowed nearby.

Customer 52

Customer Management Technology Retail 52

IntelligenceNode

SEPTEMBER 6, 2021

We are excited to announce that we have completed a rebranding exercise that aligns our products and services with the evolving eCommerce landscape. The post Rebranding Intelligence Node: What This Means for our Customers & Partners appeared first on Blog.

Customer 52

Customer Blog eCommerce 52

Retail TouchPoints

AUGUST 2, 2021

It’s a stark shift from 2020, when puzzles, gardening tools, cookware, headphones and exercise bikes topped shoppers’ lists. Customers are dressing for new occasions , indicated by the fact that skirts, dresses, dress shirts, suits and tuxedo sales all more than tripled in March and April of 2021 compared to the same months in 2020.

Travel 299

Travel Outdoor Consumer Electronics Jewelry 299

Retail TouchPoints

SEPTEMBER 13, 2021

Peloton is expanding beyond exercise equipment with the launch of a private label activewear brand called Peloton Apparel. All items in the inaugural Fall 2021 collection have been wear-tested by Peloton Members, non-members and the company’s instructors while performing Peloton workouts to ensure the items meet Peloton customers’ needs.

Apparel 263

Apparel Clothing Subscription Marketing 263

Retail TouchPoints

NOVEMBER 16, 2022

As part of the experience, the Peloton Bike will be available with free in-home delivery, and first-time customers will have the option to assemble the bikes themselves or select free expert assembly in mainland UK (excluding Northern Ireland). in August 2022 marked the first time the exercise brand had expanded sales beyond its own channels.

Sporting Goods 173

Sporting Goods Accessories eCommerce Shipping 173