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Conversion 101: How to Create an SEM Legend Exercise

Bryan Eisenberg

He has a personal edge over many other contractors, because of how he makes his customers feel and the quality of his work. Today his potential customers happily take the personal recommendation. They love Don and recommend him to friends all the time. Don doesn’t think about the experience of the people referred to him.

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The Data Dilemma with Retail Pricing and How to Untangle it

Retail TouchPoints

If you’re in doubt, read along as I share the top five questions I receive from retailers on data and pricing and how I recommend each question is approached. Just like making a move to be healthier or start exercising, with data, starting small can make a huge difference. I recommend you talk to a ‘trainer’ before you begin.

Retail 210
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Make Customer Service Your Most Valuable Asset This Holiday Season

BigCommerce

On the one hand, it’s an once-in-a-year opportunity to run promotions , launch new campaigns to acquire new customers , and ramp up for a long running revenue train to start the new year. This makes online businesses prone to customers’ negative feedback and god forbid, negative reviews. Don’t miss a post.

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The Psychology Behind Customer Loyalty

Optimizely

But few brands are lucky to attain the ranks of true customer loyalty. Sure, many of us— 77 percent, in fact —participate in some kind of customer loyalty program. By looking deeper into the psychology behind customer loyalty programs, a clearer picture of how brands should be incentivizing customers comes into focus. .

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Forget Support — Optimize for Full Funnel Customer Success

FastSpring

With years of experience at managing customer success (CS), Jake Dipple knows how important it is to foster collaboration between businesses and their customers. In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Jake about his thoughts on: What Customer Success is at a high level.

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How to Identify (and Keep) Your VIP Customers

Omnisend

Your VIP customers are your absolute best customers. They’re the customers you want to retain at all costs, as they purchase more frequently and/or spend more when they shop with your store. To retain the VIP customers, you first need to know who they are. In this article, we’ll go over: What makes a VIP customer.

Customer 148
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6 Lessons from Parachute’s Growth as an Omnichannel Lifestyle Brand

Retail TouchPoints

Sheriff believes that developing a brand story is the foundational exercise that all teams should go through. Getting together and synched, putting everything in writing, and making sure you’re monitoring year over year is an incredibly valuable exercise. Lesson 5: Connect with Customers’ Communities. What channels do they use?