2021

Remove media-kit
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10 Strategies for Better Music Marketing

Kissmetrics

Sure, you’ll want to build a following on social media too, but third parties own those platforms. However, as a minimum, it should have: A news hub: A space for you to announce things like new releases, future tours, and media appearances. Social links: Make it easy for people to find your social media profiles.

Marketing 309
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How to Market a Book: 7 Strategies

Kissmetrics

You can look at what they’ve written, what the blurb is, what social media pages they run, and even do a deep dive into their website. It takes time to build this authority, so the earlier you set up an author website and build out your social media profiles, the better. Engage with readers on social media. Offer extra content.

Books 308
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CVS Achieves Transparency Goal for Beauty Product Imagery, Shifts Focus to Mental Health Initiatives

Retail TouchPoints

According to a poll conducted by CVS and media psychologist Pamela Rutledge through The Harris Poll, 78% of women aged 18 to 35 spend time on video calls each week, with 37% on video calls for at least five hours in a typical week.

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9 AI Tools For Media Creation

Kissmetrics

Artificial intelligence (AI) tools for media let you create content at scale in a previously impossible way and you don’t even need design experience to create something impressive. Let’s look at how some of these AI tools for media can transform the way you work. Frequently Asked Questions About AI Tools for Media Creation.

Article 363
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Kroger Looks to Build on 2020 Growth by Accelerating Digital, ‘Leading with Fresh’

Retail TouchPoints

“Today, Kroger is uniquely positioned because of the strength of our assets and our competitive moats cultivated over several years of disciplined investment and focused execution,” said McMullen in a statement.

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Madison Reed Raises Another $52 Million on the Heels of 130% Growth

Retail TouchPoints

During the peak of the COVID-19 surge, Madison Reed reports that consumers bought its hair color kits every five seconds , prompting the brand to expand into hair color for men and hair masks. With many salons shuttered for much of last year, the brand was well-positioned to capture consumers looking for at-home hair coloring alternatives.

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10 Automated Video Creation Tools, Tips, and Resources

Kissmetrics

Instead of signing into each of your brand’s social media platforms, automation means you can post on all of them at the same time. This automated video creation platform lets you maximize your reach by converting your best videos into impactful social media videos. 10 Tools for Automated Video Creation.