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The Marketing Behind the Most Exciting Ecommerce Fashion Brands

Optimizely

Loyalty isn’t easy to earn in the ever-changing world of ecommerce fashion. It’s harder than ever to win the hearts (and wallets) of fashion-conscious shoppers. According to Shopify , the death of brand loyalty in fashion ecommerce is due to increasing market fragmentation. All of this is worrisome for ecommerce fashion brands.

Fashion 236
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How to Merge Facebook Accounts

Kissmetrics

In this article, we’ll discuss tips and tricks on how you can merge Facebook accounts, but before that, we’ll go over the benefits of this strategy. Let’s say you manage a fashion website, and your sister company runs a travel website. Rather than sharing strictly fashion-related content, you can spice it up with travel content.

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92 Small Business Tax Deductions to Use Now (+11 You Should Never Try)

BigCommerce

This means you need to keep receipts – all of them, and in an organized fashion. Business travel (here’s what you need to know!). Charity or traveling to perform charitable services. Eating out while you’re traveling for business. Home office ( see our handy article ). Small business in the U.S. Board meetings.

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New Madewell campaign eschews fashion models and influencers

RetailWire

The Madewell apparel brand, which has not used fashion influencers and models in previous campaigns, is featuring three high-profile individuals best known for their connection to the culinary world.

Fashion 40
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How to Make Money on Instagram With & Without Followers

Kissmetrics

In this article, I’m going to show you how to make money on Instagram using seven of my favorite strategies: Get paid for sponsored posts. Adam Gonon is a fashion and lifestyle influencer from New York. You don’t have to promote fashion or other lifestyle products to get paid for sponsored posts. Promote affiliate links.

Payments 363
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A Very Bifurcated Christmas For Retail

Steve Dennis

In true Dickensian fashion, this retail holiday shopping season looks to be a tale of two cities. In addition, many individuals and families are spending a lot less on travel, fashion, eating out, commuting and the like, which leaves the more affluent with even more discretionary income than before.

Retail 167
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July newsletter ideas to spruce up your next campaign

Omnisend

You can choose from a wide variety of categories such as Fashion, Birthday emails, Accessories, Pets, Health and Beauty, and more. Here are some newsletter ideas based on the theme of a summery July: Summer fashion If your readers live in a typically cold place, they’ll have to change their entire wardrobe for the summer.