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Marketers Must Adapt to Find More Authentic Ways to Engage With Customers

Retail TouchPoints

The original and most potent form of social commerce is embodied by everyday word of mouth, in which people recommend things to their family and friends. Customers recommend products and services to other people, casually and in-the-moment, millions of times each day on social media, in direct messages, texts, emails and so on.

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What’s in Store for Grocery in 2022?

Retail TouchPoints

Outfits like GoPuff, Gorillas and 1520 took the grocery market by storm in 2021, offering a limited menu of consumables, delivered to your door in an incredible 30 minutes or less (and commanding multi-billion dollar valuations in the process.) Artificial Intelligence will define winners and losers.

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How to get repeat customers: Proven strategies for success

Omnisend

Understanding how to get repeat customers can boost your revenue. You can find out who your returning customers are from several sources: Customer data from your CRM system Point of sale data Understanding the value of repeat customers Is learning how to get repeat customers worth it? They are also known as recurring clients.

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How to Make ‘Buy Online, Pick Up in Store’ (BOPUS) Work for Your Digital Brand

Kissmetrics

However, it requires synergy between online commerce channels and physical retail to succeed. What are the advantages of the buy online, pick up in-store strategy, and how can retailers deliver? How to Have a Successful Buy Online, Pick Up In-Store Business Model. Here are some tips to consider. Train Staff.

eCommerce 282
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How to Spot Tracking Issues in Google Analytics 4

ROI Revolution

Upcoming Webinar: Navigating GA4 Reports & Explorations | June 27th, 2023 | 2 pm EST. While GA4 offers many exciting new customizations, learning how to navigate an entirely new platform can easily become overwhelming – especially when the insights from the data are crucial to your organization.

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How to Sell Across Channels and In-Person with Shopify POS Go

Ecommerce Platforms

We’ll cover: How to sell across channels with Shopify POS Go How to sell in person with Shopify POS Go How multi-brand stores can sell with Shopify POS Go Keep reading to learn all about the selling potential you have with Shopify POS Go. What is Shopify POS Go?

POS 104
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The Evolution of Ecommerce for Considered Purchases

Retail TouchPoints

As the percentage of purchases consumers make online continues to grow exponentially, retailers are facing a challenge — how to educate online shoppers and close the sale for certain products traditionally bought in person. These technologies can provide experiences that both delight customers and inform them about products.

eCommerce 298