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How Technology Affects Communication

Kissmetrics

For better or worse, technology affects communication because it is a part of our everyday lives. You might see the average elementary-aged child with their head buried in a smartphone and tempted to take a gloomy outlook on what technology has done to us. How Has Technology Affected Communication? But is it all bad?

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AI Isn’t Going Anywhere: How Retailers Plan to Deploy the Tech in 2024

Retail TouchPoints

Nvidia surveyed more than 400 retail professionals at all organizational levels and found that while AI adoption is still in its early stages, more than 60% of respondents are planning to boost their AI investments in the next 18 months. But many of these tasks may just represent the low-hanging AI fruit.

Retail 294
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What Do Your Buyers Love? Ask Them in a Customer Survey

Optimizely

This is exactly why you should survey your customers directly. With surveys, you can find out first-hand what buyers really and truly want from your B2C brand. Customer surveys can help you keep up with the changing needs and wants of your buyers, and adapt your marketing strategy accordingly. …and much more.

Customer 250
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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

This article delves into the evolving threat landscape, examining the impact of these disruptions on retail operations and exploring proactive measures for safeguarding businesses, customer data and reputations. In the store environment, retailers need to evaluate the physical security of POS terminals and self-scanning technology.

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How Edge Computing Enables the Retail Store of the Future

Retail TouchPoints

A survey from this year’s World Retail Congress suggests that the uncertain times aren’t over for the industry. The survey also found that less than 13% of retail organizations are investing in technology to tackle these challenges, instead remaining focused on short-term fixes like increasing prices and running marketing campaigns.

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Putting the Customer First: Building a Profitable Online Presence

Retail TouchPoints

This article examines how application programming interfaces (APIs) and customer identity and access management (CIAM) technologies are assisting retailers in building a more engaging, efficient and profitable future with their online presence. A recent survey by McKinsey & Co. Online is now the preferred method of shopping.

Customer 312
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Voice Technology is Changing the Rules of Ecommerce and Customer Experience

GetElastic

Empowered by voice technology, data from past interactions, and pre-set commands, the devices understand a handful of phrases to answer questions, make purchases, and even get dinner going so it’s hot by the time they get home. Voice technology in banking. Voice technology in leisure and hospitality. Just say the word.