It’s Time To Improve Employee Experience For Remote Workers

Forrester eCommerce

The number of regular work-at-home employees has grown 115% since 2005, and 40% […]. Remote workers are here to stay. Are you willing to embrace them? Today, we’re excited to announce the publication of our latest report on the state of remote working, which focuses exclusively on creating a better experience for employees who primarily work-from-home. age of the customer

A Blog Isn’t a Blog, It’s a Business


I wrote my very first blog post on July 24, 2005. But you know what, back in 2005, the blog post was pretty darn good. And in 2005, the web was still so small that there were only 64 million websites (with only a small portion of them being blogs).

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Folgers Advertises the Intangible


The commercial ran until 1998 and in edited form until 2005, transforming Folgers into the U.S.’s The biggest challenge with advertising food and drink is really conveying its essential features to an audience –– taste and smell.

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4 Reasons SMS Marketing is More Popular Than Ever


In June 2005, Americans sent approximately 7.25 SMS marketing is more effective than ever. Although marketers have utilized text messages since the 90s, the medium has exploded in popularity recently. SMS marketing grew nearly 200% between 2015 and 2017 and shows no signs of slowing down.

The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges


2005 Amazon launches Amazon Prime with expedited, flat-fee shipping for members. 2005 Esty, an online marketplace for handmade and vintage goods launches. 2005 – Amazon introduces Amazon Prime membership. 2005 – Etsy is launched.

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Exploring Retail Revolution: The Correlation Between Technological Advancements In Financial Services And Online Retail Success

Retail TouchPoints

He originally joined Western Union in 2005 as the Vice President of National Accounts, and he has held the roles of SVP, Global Key Accounts and SVP of Commercial at Western Union.

The Great Sears Demise: What Can Retailers Learn?

Retail TouchPoints

Don’t get me wrong, both retailers had been struggling for years even as they merged in 2005. It had been predicted by multiple retail analysts for quite some time, but the long and winding road for Sears finally reached its inevitable conclusion — bankruptcy.

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Jobs to Be Done (JTBD) + CRO

Rishi Rawat

I read Clayton Christensen’s book The Innovator’s Dilemma in 2005. I’ll never forget the first time I understood the connection between site visitor data and conversion optimization (CRO). That was 11 years ago. On November 15th, 2018 life took another turn. I attended a 2-day workshop by Bob Moesta for Jobs to Be Done (JTBD). Jobs thinking isn’t exactly new. The book describes the famous McDonald’s milkshake insight.

Do You Need Both Amazon Sponsored Ads And Google Shopping Actions?

Retail TouchPoints

Zach Morrison , president of Elite SEM , joined the company in 2005 as a founding member. By Zach Morrison, Elite SEM Long gone are the days of pay-per-click ads living only on Google and other search engines. The battle for your ad spend has come to Amazon, too.

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PayPal Blocks Merchant Accounts Due to Magento Carding Vulnerability

Onilab User Guides

The company bought the gateway in 2005 for $370 million dollars when eBay allied with VeriSign, a once-leading provider of online payment security services. In April 2019, PayPal Payflow Pro is suddenly under a massive attack from scammers.

Applying Kotter’s 8-Step Change Management Process To Retail

Retail TouchPoints

Together with Mikko Kärkkäinen and Michael Falck, Johanna founded RELEX in 2005, coding RELEX’s first simulator. By Johanna Småros, RELEX Solutions Benjamin Franklin famously said, “In this world nothing can be said to be certain, except death and taxes.”

Cyber Monday is the Biggest Sales Opportunity in 2018: Here’s What to Do About It + Marketing Ideas


When it started in 2005, Cyber Monday didn’t even rank in the top ten sales days of the year. After 2005, the day itself took on special significance to coincide with the rise of Internet retail. Cyber Monday just may be the only retail holiday that advocates shopping in your pajamas.

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Will Voice Shopping Change Black Friday As We Know It?

Retail TouchPoints

Shoppers have increased their spending on Black Friday by 138% since 2005, and are still spending hours waiting in lines to claim that great deal only available on that day. By Ryan MacInnis, Voysis Black Friday has been one of the biggest days for retailers in the U.S. for the past decade.

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3 Stats That Will Challenge Everything You Thought You Knew About The “Retail Apocalypse”


In 2005, its debt was downgraded to junk bond status and the retailer tried – unsuccessfully – to find its footing, experimenting with different product lines and store configurations.

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Neiman Marcus kicks the can down the road. So now what?

Steve Dennis

Last week brought two big pieces of Neiman Marcus news. The day started with the announcement that the company had successfully extended the maturities on some $4.6 billion in debt. Then, a few hours later, Neiman’s reported quarterly results , which were concerning.

Survival Of The Personalized: Brand Success In The Age Of The Retail Apocalypse

Retail TouchPoints

Google Trends shows the term first appeared in 2005, with intermittent spikes every couple of years until it skyrocketed to unprecedented popularity at the start of 2017. By Enda McShane, Velocity Worldwide The fear of a ‘Retail Apocalypse’ is not new.

Blake Nordstrom: Gone too soon, but his impact on retail will long be remembered

Steve Dennis

I met Blake Nordstrom, co-president of the namesake retailer, only one time, and it was way back in 2005. I was an executive at Neiman Marcus, and many of us on the senior leadership team were attending the grand opening of our new store at the Shops of La Cantera in San Antonio, Texas.

How We’re Creating a Culture that Scales at FastSpring


Since I joined FastSpring two years ago, I have been lucky to witness the extraordinary evolution of FastSpring, and it’s even more impressive when you consider how far we’ve come since 2005. The past year has been nothing short of incredible for FastSpring.

How Do Search Engines Work?


If this were 2005, we would be having a much different conversation here, but the fundamental truth is that appeasing Google should be your business’ primary SEO concern. This will be the first article for our series on Search Engine Optimization (SEO).

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Considering Shopify POS? Get the Answers to All Your Questions

Ecommerce Platforms

Since 2005 it's been a significant player in the e-commerce industry. Are you looking for a reliable point of sale system? If so, Shopify POS might be the solution for you. Continue reading to find out everything you need to know about this software! What's Shopify POS?

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The Empowered Marketer: Power Customer Acquisition the Smart Way


As the Director of Growth Marketing for One Click , an Indianapolis-based ecommerce company founded in 2005, the team grows not one but three separate eyewear brands: , Sunglass Warehouse , and felix + iris. It’s not easy to optimize. As marketers, we’re constantly A/B testing every little thing. Add an emoji to that subject line, make that ad copy a bit punchier, and try switching the website CTA to orange instead of blue.

How to Conduct Online Market Research for Your Ecommerce Business


Do a search for a product or business idea, and then view the directional search demand for that keyword throughout the past few years (you can go all the way back to 2005, as of this writing). Conducting market research for your ecommerce business ideas is not only wise, it’s essential.

CS-Cart Review: A Solid Self-hosted Platform with Tricky Pricing

Ecommerce Platforms

Started in 2005, CS-Cart is part of the Simtech conglomerate, and it's been known as a solid solution for those who want to sell on a self-hosted platform.

The FastSpring Team Meets Up for 2nd Annual Fall Summit


It’s incredible to think about how much things have changed since the company was first started in 2005. At FastSpring, we take our company mission, vision, and values seriously. They are a big part of what makes FastSpring the leading all-in-one ecommerce platform for digital businesses around the world, and a great place to work. One of the ways we showcase our mission, vision, and values is our annual Fall Summit event.

4 Reasons Why You Need to Sell on Walmart Marketplace


In 2005, Amazon launched its Prime membership. As a retailer, you’re in business to attract lots of customers and sell as much as possible. But only selling on your website limits your audience to people actively searching for your products that already know about you.

How Amazon and Independent Ecommerce Brands Grew Online Sales 18,233% in 20 Years [Infographic]


Every $10,000 invested at Amazon’s IPO in 1997 would today be worth $4.8 million. Even if you only had $1,000 to invest in 1997, today you’d have more than $626,000.

The Psychology of Competitive Pricing for Ecommerce


In a 2005 study , researchers found that a price ending in nine is perceived to be much cheaper than a price one cent higher ending in zero. Pricing for ecommerce is a tricky beast.

Our 2017 guide to holiday email marketing


According to Forbes, between 2005 and 2015, Cyber Monday has grown at a 16.8% You know that Black Friday and Cyber Monday, collectively known as “BFCM,” are just a few short weeks away. So here’s the big question: Are you ready? Last year was huge.

From Back-Office Management to Pricing Optimization: 6 Must-Have Technologies for Magento E-Commerce Success


Swedish company Klarna – est. 2005 – claims to offer that ideal online payment experience to more than 65.000 e-commerce merchants worldwide, serving a total of 45 million consumers. E-commerce success is not an easy thing to achieve.

Everything Online Brands Should Know About Amazon Prime


The Amazon Prime program started back in 2005 as an initiative by Jeff Bezos to incentive buyers to shop on the eCommerce site. Amazon Prime has truly revolutionized the concept and expectation of shipping. Years ago “fast shipping” would have been considered a week or so. Now, thanks to Amazon Prime, consumers expect fast shipping to take just a couple of days. If consumers don’t see fast, free, or low-cost shipping, many of them will actually drop the items that they have in their cart.

Salehoo Review 2018 – Wholesale and Dropshipping Supplier

Ecommerce Platforms

Founded in 2005 in Christchurch, New Zealand, Salehoo has become one of the biggest wholesale and dropshipping directories on the planet.

How to Manage Marketing Campaigns like a Financial Currency Trader


Not just because it’s an incredible, intense account of the 2005 housing crisis. The main concept of the movie was based on the true story of Michael Burry , a hedge fund manager who shorted the housing crisis of 2005. KPIs are due EOD. Profit and loss statements need to be generated.

From Bookstore to Superstore: The Evolution of


2005: Amazon Prime, the company’s now-overwhelmingly popular membership program, is born. Can you believe that a little more than two decades ago, Amazon was still one man, a light bulb idea and a home garage? Circa 1994, Jeff Bezos began working on a business plan (yes, in his garage) for what would eventually become the largest internet retailer in the US. In 1995, the company made its official debut. Since then, a lot has changed.

How Digital Marketing Will Change in 2019


When I started my first blog in 2005, there weren’t as many people online creating sites or producing content. Digital marketing is going to change drastically in 2019. And sadly, you aren’t going to like a lot of the changes. And no, I don’t mean change from a competition standpoint.

The Future of Content Marketing: It’s Not What You Think


But that was way back in 2005 and content marketing was much different back then. Have you heard the saying, “content is king?”. Well, of course, you have. But creating more content won’t necessarily get you more search traffic.

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Big Cartel vs Shopify – The Ultimate Comparison

Ecommerce Platforms

It has explicitly focused on creatives and artists since 2005. As an ecommerce merchant, you’ve probably noticed that Big Cartel vs Shopify is one of those debates that are seemingly here to stay. While Shopify boasts of a huge following, BigCartel, on the other hand, has its fair share of fans who are convinced that it’s the best balanced online selling platform. Whichever side you lean towards, one thing’s clear- you want the best for your online store.

The Go to Guide for Social Media Marketing Automation

Ecommerce Platforms

Before 2005, Facebook and LinkedIn were all the rage. Social media has come a long way since Six Degrees, the first social platform was created.

Five Ways to Improve E-Commerce Fulfillment Efficiency


For better or for worse, Amazon Prime’s 2005 debut changed the standards for all other e-commerce retailers. Five Ways to Improve E-Commerce Fulfillment Efficiency. Many e-commerce businesses live and die by the speed and efficiency of their fulfillment.

Wine Ecommerce: How To Sell & Ship Wine in 2018


gallons — an increase of more than 20% since 2005. Since the late ‘90s, wine sales in the U.S. have steadily increased. And according to research by the Wine Institute , the U.S. has been the highest consumer of wine in the world since 2014.

Are your KPIs driving profit for your retail organization?

Dynamic Action

About the author: Courtney Manning has been active in eCommerce since 2005 and has held roles in both Site Merchandising and Digital Analytics for Macy’s, Bloomingdales, Amazon and Nordstrom. by Courtney Manning. If you are a retailing executive who is focused on driving profit for your business, it’s important to ensure that teams across the various functions are also aligned with that goal.