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How Kids Foot Locker Inspires Gen Alpha…from TikTok to the Metaverse

Retail TouchPoints

While many brands and retailers are focusing on engaging Gen Z, Gen Alpha is slowly creeping into the picture. Gen Alpha — consumers born after 2010 — have grown up immersed in technology. Kids Foot Locker aims to create opportunities for them to do just that through metaverse experiences and even through TikTok campaigns.

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Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Retail TouchPoints

The questions now are twofold: At what point will the ability to buy products and services on social platforms become so frictionless and ubiquitous that every new feature update is no longer noteworthy? and What do retailers, brands and social media platforms have to do to get there? In 2010 , adults in the U.S.

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Who is Generation Alpha, and Why Are They Important to Marketers?

Kissmetrics

Generation Alpha covers those born between 2010 and 2024. For starters, Generation Alpha will be the most technologically advanced generation to date, growing up with mobile devices, AI, social media, advanced healthcare, and robotics as parts of their everyday lives. Generation Alpha Social Media Trends.

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The Definitive Guide to Online Reputation Management

Kissmetrics

Some people think it’s just social media monitoring, while others believe it has something to do with public relations, and still others have no idea the impact it can have on sales. We have plenty of outlets to do what we need… — Dark Horse Espresso (@darkhorsecafe) January 15, 2010.

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7 Link Shortener Alternatives to Goo.gl

Kissmetrics

Which one do you think looks more attractive on a website or social media post? However, Google made the tool available to the public in 2010, which made it simpler for all website owners to access and use. wasn’t designed for anything other than desktop browsing. Which one would you be more likely to click on?

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How to Find Instagram Influencers

Kissmetrics

It’s hard to believe Instagram started in 2010. US businesses also love the social channel, and about 71% use it to connect with their market. While Instagram isn’t the biggest social media platform (that spot belongs to Facebook ), it’s still the most impactful influencer marketing channel.

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Easy Ways to Manage Promo Code Misuse

GetElastic

This article was last published in September 2010 and has been updated for relevancy. Only offer private promo codes directly linked to specific customers accessible via email or text for specific timeframes, avoiding any posting to social media or coupon sites that encourage sharing.