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NPS US Benchmarks 2023: Fewer Brands Show Improvement

Forrester eCommerce

New analyses from Forrester's Customer Experience Benchmark Study reveals subdued customer advocacy continues in 2023 as fewer brands have significant improvements and more brands have significant drops in Net Promoter Score℠ (NPS) compared to 2022.

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2023 Canada Net Promoter Score (NPS) Rankings: Industries Lose Gains Made in 2022

Forrester eCommerce

Forrester just published The Canada Net Promoter Rankings, 2023 report, which includes the Net Promoter Score℠ (NPS) and industry rank for 100 brands across nine industries.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customersloyalty is no longer confined to programs and points. Despite their investments, there are a few gaps and opportunities for improvement.

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Canadian Customer Experience Quality Falls To A New Low

Forrester eCommerce

The Canada CX Index 2023 shows brands backsliding on performance. Read about the results and meet two brands that beat the odds and improved their CX Index scores in a tough year.

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Customer Obsession Awards — Nominations Wanted

Forrester eCommerce

The 2023 Customer Obsession Awards will recognize organizations and executives who put customers at the center of everything — and, in the process, accelerate growth, customer loyalty, and employee engagement. Learn more and nominate yourself now.

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If You Want to Succeed in High-Heat Retail, Bake Fairness into the Experience

Retail TouchPoints

But with 73% of consumers saying that “a good experience is key in influencing their brand loyalties,” according to PwC , there has never been a better time for brands to relook at their processes, upgrade their antiquated technology and find a new solution that delivers a fair experience to sustain customer loyalty.

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Customer loyalty programmes vital for retailers to retain customers, report finds

365 Retail

Customer loyalty programmes are ‘vital’ for retailers to retain customers, with over half of the UK consciously buying less due to the cost-of-living crisis, according to a new report by Deployteq and the Data & Marketing Association (DMA).