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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

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Lacoste Expands NFT Loyalty Experiences in New Virtual Store

Retail TouchPoints

Photo courtesy of Lacoste Visitors to the store virtually stroll from the beach into a crocodile’s mouth where they can explore Lacoste’s summer collection of clothes, shoes and accessories. An elevator ride leads the users to an outdoor space featuring additional product offerings in a pool-deck setting that overlooks the beach.

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Retail technology for building recession resilience

iVend

iVend Success Stories iVend’s retail technology enables retailers to build resilience. Consumers continue to spend on essentials such as food, personal care, and basic clothing, but reduce their outlay on items such as furniture, home electronics, sporting goods and accessories. Retail technology can help to deliver on these goals.

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Give the Gift of a Hyper-Personalized Shopping Experience this Holiday Season

Retail TouchPoints

The continued advancement of retail technology and ecommerce have set new standards for a quality online shopping experience. Todays’ customers expect seamless omnichannel shopping experiences that are highly personalized. In fact, 80% of customers say they’re more likely to purchase from brands that personalize, according to Deloitte.

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NFTs will Bridge the Gap Between the Real World and the Metaverse

Retail TouchPoints

Due to the global financial crisis, advancements in blockchain technology as well as the proliferation of digital assets available built momentum for NFTs. The automotive retail industry — comprised of those that sell automotive parts and accessories — will become more customer-centric and create a less painful retail experience with NFTs.

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Purina Pilots Interactive Endcaps in Pet Aisles of 200 Supermarkets

Retail TouchPoints

The solution provider’s “lift-and-learn” computer vision technology senses when a shopper picks up an item, and this triggers displays of videos and information related to the product without requiring any further action by the shopper. This can take the large audience of in-store shoppers and move them into being omnichannel shoppers.

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Preparing for a Very Generative AI Holiday Shopping Season

Retail TouchPoints

Preserving customer trust and privacy should be top-of-mind for retailers looking to make generative AI a bigger part of their holiday shopping strategy. Brands seeking to use this technology have an opportunity to engage customers, communicating the presence of generative AI in the consumer experience and where and when it is used.

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