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10 Promotional SMS examples [+case studies]

Omnisend

In fact, 66% of consumers prefer promotional SMS to emails. They are valuable touchpoints that bridge the gap between brands and consumers. This expands your brand’s reach through trusted recommendations. Remember, promotional messages are more than just a communication channel.

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The Comprehensive Guide To Selling Consumer Packaged Goods Online

Groove

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

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The Google Ads Strategy of Glossier (Case study)

Store Growers

Glossier is one of the direct to consumer beauty brands that are challenging the established beauty conglomerates. Being at the crossroads of big audience actual consumers and industry contacts, she had a good feeling of the opportunities in that market. Their millennial customers can’t resist the minimalist look and close interaction.

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Ecommerce Companies Should Care that the FTC is Targeting False AI Claims

Retail TouchPoints

What are some of the Established Use Cases for AI and ML in Ecommerce? It’s helped consumers through personalized recommendations and automated customer service, and ecommerce shop owners have seen their workload streamlined through supply and demand management, fraud detection and churn prediction. What results were achieved?

eCommerce 244
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LinkedIn Live Recap: Meet the need for instant gratification, with Lori Howitt and Jon Reily

Fabric

Navigating consumer habits in the instant gratification economy Lori and Jon kicked off the event by discussing the shift in consumer habits and the rise of the instant gratification economy. They emphasized the need for retailers to adapt to changing consumer expectations throughout the entire shopping journey.

eCommerce 130
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Consumer vs Customer: The Difference and Why it Matters

Email Audience

So, you’ve probably heard the terms “consumer” and “customer” thrown around a lot, right? In this article, we’re going to help clear up any confusion you might have about consumers and customers, and why it’s crucial for businesses to treat them differently. ” Well, not always!

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10 Powerful Ecommerce Targeting Tactics to Boost Your Sales in 2023

UpSellIt

With ever-evolving technologies and shifting consumer behaviors, it’s crucial to implement effective targeting tactics to maximize your sales potential. It involves utilizing customer data, preferences, and behavior to deliver relevant and personalized content, regardless of the channel or device used by the customer.

eCommerce 126