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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

As 2024 unfolds, the B2B ecommerce sector is undergoing significant transformation driven by technological advancements and shifting buyer behaviors. Here we’ll take a look at these trending technologies and how they will shape B2B businesses’ ability to deliver a frictionless experience with their digitally native buyers.

B2B 251
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5 BigCommerce Competitors You Should Consider in 2024

Groove

Depending on the plan you choose, Shopify offers a wide range of features and apps designed to help you build your eCommerce store and attract customers. Salesforce Commerce Cloud also offers a deep integration with Salesforce's customer relationship management (CRM) platform. For one, Shopify is a hosted platform.

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Innovation Labs Showcase Tech That’s Ready for Tomorrow’s Challenges

Retail TouchPoints

By necessity, retailers are most concerned with the present day: they have to make sales and engage customers in the moment, no matter what channel they’re operating in. There’s the AI-powered Customer Data Platform provider Pairzon , AI imaging provider Claid.ai ; and AI-powered inventory optimization from syrup.

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The 5 Step Approach to Cross-Channel Customer Engagement

Kissmetrics

That’s why it’s important to map out how your business engages with customers across several channels. Cross-channel engagement involves integrating multiple marketing channels to seamlessly interact with your target audience. You want every interaction to embody brand consistency and offer customer satisfaction.

Channel 226
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10 Tips To Help Customers Find Your Products — in Any Channel

Pivotree Blog

These organizations understood their customers’ greatest currency—time and trust—and created a frictionless experience to meet those needs. . When you help your customers easily find what they need, you save them time. When you present them with personalized recommendations, they learn to trust. .

Channel 98
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Why Two Cannabis Retailers are High on In-Store Tech and Innovative Design

Retail TouchPoints

While online platforms and communities like Instagram are the “cornerstone” of the brands’ digital footprints, Del Fante explained that each physical location presents a unique opportunity to “express our brand in a way for us to retain customers. Everything from the millwork to the fixtures and technology drive a brand story.

Retail 354
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From Obligation to Opportunity: Make Compliance Your Biggest USP

Retail TouchPoints

The challenging economic environment, intense regulatory pressure and ever-present threat of fraud are creating a perfect storm that’s sweeping across the global payments landscape. The Ever-Present Challenges of Compliance We’re all living in a very different world from the days when financial services were only offered by large banks.