Retail TouchPoints

AUGUST 15, 2022

New research from PwC has found that three in 10 customers are more likely to try a new brand — and that number is even higher among younger consumers. But winning (and keeping) customers’ loyalty is no longer confined to programs and points. Collect and Leverage First-Party Data . Stand Out Beyond Free Shipping .

Customer Loyalty 218

Customer Loyalty Customer Retail Shipping Costs 218

Retail TouchPoints

FEBRUARY 28, 2023

There’s no question that rising prices have altered consumer behaviors. Our recent survey of North American, UK and APAC consumers — which is the basis of an upcoming Eagle Eye report — found similar trends globally: 61% of shoppers worldwide are using money-saving tactics like seeking out on-sale items and coupons more often.

Retail 275

Retail Books Consumer Social Media 275

365 Retail

JUNE 7, 2023

Amperity , the leading enterprise customer data platform (CDP) for consumer brands, has announced Forever 21 has selected Amperity to ‘maximise the value’ of its omnichannel customer data. With Amperity, Forever 21 will be able to provide more relevant, personalised customer experiences.

Customer Experience 70

Customer Experience Customer Customer Data Customer Loyalty 70

UpSellIt

AUGUST 23, 2023

Personalization has become a key element for ecommerce brands to stand out and create meaningful connections with their customers. With ever-evolving technologies and shifting consumer behaviors, it’s crucial to implement effective targeting tactics to maximize your sales potential.

eCommerce 126

eCommerce Recommendation Omnichannel Customer Data 126

Retail TouchPoints

JULY 2, 2020

Exploiting customer data (offline and online), predictive models now make it possible to quickly detect the best suspects according to a marketing objective. Predictive marketing is revolutionary in that it statistically predicts the best suspect customers for a campaign. This is where predictive marketing comes into play.

eCommerce 240

eCommerce Retail Omnichannel Operations 240

Retail TouchPoints

MARCH 25, 2022

This group, known as Generation Z, represent a buying power of $44 billion. This is further supported by a study from NetSuite , which found that 97% of consumers see a need to go to a physical store. The customer data is stored in the app, so all it takes is a few clicks to pay. population.

Payments 273

Payments Payment Services Social Media Electronics 273

Retail TouchPoints

FEBRUARY 23, 2022

In the pandemic’s wake, many retailers set up flexible fulfillment services in order to meet new safety guidelines and consumer requirements. Currently, these groups exist in their own silos — a common challenge that still exists for most retail organizations.

Fulfillment 282

Fulfillment Vend Operations Technology 282

Retail TouchPoints

MAY 3, 2023

As we all know, in marketing, the main goal is to know the customer. “By By understanding what customers value accurately, we can recommend products that match individual needs, improve our stores, and use customer data to support manufacturers’ product development and promotion activities,” said Mr. Kobayashi of Lawson.

POS 251

POS Customer Experience Customer Technology 251

Retail TouchPoints

MAY 16, 2022

“Target grocery benefited from the pandemic, gaining $3 billion in market share and building trust with our guests,” said Gomez in the session titled Bringing Tar-Zhay to Target’s Food and Beverage Business , moderated by Liza Amlani, Principal and Founder of Retail Strategy Group. Loyalty Program Yields Rich Customer Data. “We

Food and Beverages 253

Food and Beverages Omnichannel Fulfillment Retail 253

Kissmetrics

JANUARY 17, 2022

This is a technique marketers use to divide their list into smaller groups or segments. Segmentation helps brands to understand their customers better and target their products accordingly. One-to-one personalized marketing is all about reaching out to a customer. Customers Prefer Personalized Messages. Segmentation.

Marketing 273

Marketing Recommendation Social Media Improvements 273

Wiser

APRIL 26, 2022

Visual merchandising strategies like marketing displays in-store or online can draw in customers and increase foot-traffic. Having a well-planned store layout and monitoring your inventory makes it easier for consumers to find your products and increases the number of products purchased. 2: Omnichannel Buying Experiences.

Customer Loyalty 146

Customer Loyalty Omnichannel Customer Experience Improvements 146

Retail TouchPoints

JUNE 23, 2022

However, with the prevailing winds of retail moving in the direction of “channel integration,” “omnichannel,” “frictionless experiences,” (insert your favorite buzzword here), the broad consensus among retail experts is that ecommerce spinoffs are a terrible idea. The push toward omnichannel retail isn’t going away either.

eCommerce 280

eCommerce Omnichannel Channel Department Stores 280

Retail TouchPoints

FEBRUARY 14, 2024

It’s been more than four years since mall operator Simon launched its ecommerce joint venture with Rue Gilt Groupe , and the Shop Premium Outlets (SPO) marketplace is going strong. Grover: Part of why I was so excited to come here and still believe it’s such a great opportunity is we have so many locations close to the consumer.

Fulfillment 201

Fulfillment eCommerce Other Consumer 201

365 Retail

NOVEMBER 17, 2023

Today’s retailers face an increasingly competitive environment, driven by changing consumer behaviours and technological advancements. The rise of e-commerce, the expectation for seamless omnichannel experiences, and the growing importance of data analytics have all posed new challenges.

Retail 57

Retail eCommerce Customer Experience Technology 57

Optimizely

NOVEMBER 30, 2017

How will you be analyzing customer data? In 2018, customer marketers will realize the one metric to measure is repeat purchase rate. Repeat purchase rate is the most important KPI because an average of 40% of a company’s revenue comes from just 8% of the customer base. What KPIs are a waste of time? For all of those 12.5

B2C 186

B2C Marketing Channel Customer Data 186

Retail TouchPoints

NOVEMBER 9, 2023

(Photo credit: adobe.stock.com) A combination of ecommerce platform and affiliate marketing hub, Bookshop.org sells directly to readers, but its most important customers are independent booksellers, helping them easily digitize their business and leverage their power as a group to create a compelling alternative to Amazon.

Small Business Retail 298

Small Business Retail Books Shipping Costs eCommerce 298

Ecommerce Platforms

MARCH 18, 2023

The term “retail” refers to the sale of goods and services to consumers. Retailers rely on a business model which leverages a supply chain filled with manufacturers, shipping and logistics experts, and other professional groups. Most retailers act as the final link in the chain that takes products from a creator to a customer.

eCommerce 104

eCommerce Shipping Costs Payment Services Small Business Retail 104

Retail TouchPoints

DECEMBER 17, 2021

Omnichannel is a buzzword in the world of retail customer experience. But despite its popularity, there is a lot of misinformation about what it actually means and how to create an omnichannel strategy that works for your business. Myth #1: Omnichannel and multichannel are the same. The benefits of going omnichannel?

Omnichannel 320

Omnichannel Multichannel Multi-channel Customer Retention 320

Optimizely

AUGUST 21, 2017

The conference brought together an audience of retailers large and small, alongside expert speakers who shared a number of cutting-edge ecommerce and omnichannel strategies. Gary McEldowney, VP of Marketing, Allergy Buyers Group LLC. Marketplaces offer a new way to reach consumers. “In eTail East 2017 was a huge success.

Mobile 180

Mobile Magazine Fashion Omnichannel 180

Omnisend

MAY 7, 2020

Companies today are in a constant battle for consumers’ attention—but getting that attention isn’t easy. As consumers are increasingly being exposed to generic marketing and distraction only a fingertip away, marketers need to find ways to stand out and from the crowd and provide relevant, personalized and attention-grabbing messaging.

Demo 88

Demo Customer Data Information Marketing 88

UpSellIt

FEBRUARY 26, 2024

Whether you’re looking to boost lead collection or recover more sales, we’ve grouped all the ways that we help brands with leads and remarketing into one main category: the “Remarketing Experience.” Our campaigns are meticulously tailored to align with our clients’ goals and key performance indicators.

Customer Loyalty 108

Customer Loyalty Conversion Optimization Shopping Carts Technology 108

Kibo

DECEMBER 14, 2021

Now, this generation is entering its prime spending years, and as millennials age into their 30s and 40s, they will be an increasingly important consumer group. Merchants are shifting toward a fast and efficient customer digital shipping experience to meet the demands of the millennial shopper. In a survey of U.S.

Social Media 62

Social Media Retail Mobile Omnichannel 62

Ecommerce Platforms

JANUARY 12, 2021

Once you log into your account, the dashboard will display all relevant data summaries related to your selected product subscription. NetSuite groups data sets into expandable interfaces known as “portlets”. Like KPIs, Metrics and Scorecards, revenue, customer data, or invoice-related data.

Payment Services 118

Payment Services Merchant Services Shipping Costs Payments 118

RETAIL MANAGEMENT SOFTWARE

AUGUST 18, 2023

While some sectors, notably the apparel industry, stand to benefit from these trends, other segments, such as consumer electronics, might encounter fluctuations in sales. Harnessing the Power of Personalization In the age of data-driven marketing, personalization is the key to capturing the attention and loyalty of your customers.

Retail 67

Retail Social Media Consumer Electronics Payments 67

Optimizely

AUGUST 31, 2017

Learn from these companies how NOT to target consumers, and instead focus on making your marketing truly personalized. So much so, the customer screencapped the ad and shared it with their followers on Twitter, publicly shaming the company for their marketing tactics. Don’t become a tragedy. Don’t offer irrelevant content.

eCommerce 199

eCommerce B2C Gifts Marketing 199

Omnisend

APRIL 25, 2021

As consumers, we are surrounded by cross-selling strategies. Choose marketing software that features the following characteristics, which are essential to enabling the automation that will power efforts: Captures comprehensive customer data Employs workflows Delivers robust reporting Segments customers based on behavior.

Shipping Costs 78

Shipping Costs Retail Recommendation Gifts 78

365 Retail

FEBRUARY 23, 2022

Amazon, Farfetch, Very Group, Marks & Spencer and Morrisons are announced as just some of the retail industry’s leading visionaries speaking at the Retail Technology Show , as the event, which brings together Europe’s most forward-thinking retailers and leading tech innovators, announces its conference programme.

Technology 52

Technology Payment Services Retail Events 52

365 Retail

FEBRUARY 1, 2022

For some years now, personalisation has been gaining pace in retail – but a certain group of trailblazers are supercharging the concept. Disney +, for example, is a perfect model for the collisional power of big data and tech. The data balance and leveraging tech. imagery or messaging) that is also customised just for them.

Recommendation 52

Recommendation Arts Consumer Travel 52

Retail TouchPoints

AUGUST 31, 2022

Jill Standish, Global Lead, Accenture Retail Industry Group : “ While the idea of having persistent shared virtual worlds existing in tandem with the real world is still a ways off, there are already a continuum of early metaverse-like experiences that retail can explore. One of the key areas to watch this holiday season is consumer behavior.

Omnichannel 273

Omnichannel Toys Shipping Costs Sporting Goods 273

Retail TouchPoints

JANUARY 5, 2023

But data strategy is only one of the beauty brand’s many “superpowers,” according to Ekta Chopra, e.l.f.’s s Chief Digital Officer: “We don’t give our consumer just one thing — we learn from our community and then we bring on new superpowers that they want,” Chopra said in an interview with Retail TouchPoints.

Customer Experience 303

Customer Experience Customer Data Consumer eCommerce 303

Dynamic Action

SEPTEMBER 11, 2017

Amazon’s operating model is centered on the customer. Leveraging customer data, they are able to achieve one view of the the customer to identify buying habits, purchase history, purchase frequency and spend—and then turn that data into a customized shopping experience that pleases the consumer and fortifies a lasting customer relationship.

Operations 59

Operations Shipping Costs Retail Merchant Services 59

Retail TouchPoints

DECEMBER 28, 2021

Ideally, of course, omnichannel retailers will find ways to provide a seamless experience no matter what touch point a shopper uses or where they are in their purchase journey. Moving Closer to the Omnichannel Ideal. That omnichannel view of understanding is terribly important.”. It’s true that double-digit growth in U.S.

eCommerce 275

eCommerce Omnichannel Fulfillment Order Fulfillment 275

Kibo

NOVEMBER 1, 2021

Omnichannel shopping isn’t just a passing trend. It represents the new normal in how B2B and B2C consumers research, purchase, and acquire products. A recent survey of 1200 US consumers found that the majority of respondents are shopping online, 41% via ecommerce websites, and 16% via shopping apps. Source: Google.

Omnichannel 114

Omnichannel Management Multichannel B2C 114

ROI Revolution

JUNE 27, 2019

For IRCE 2019 Day 2, Eric Dean, CEO and founder of Whereoware and Andrew Cullen, Digital Marketing and Communications Director at WaterCraft Group and Yamaha Motor Corp. Compile data to develop core personas. Take all that data, start organizing it, and determine the different selling styles needed. Identify data triggers.

Merchant Services 87

Merchant Services Customer Experience Blog Improvements 87

Ecommerce Platforms

MARCH 8, 2023

Live chat add-ons for ecommerce stores are simple tools which can embed into your existing store, providing customers with access to live chat support. These convenient plugins are excellent for increasing customer satisfaction scores, as they provide website visitors and consumers with another way to reach out for help and guidance.

Live Chat 104

Live Chat eCommerce Shipping Costs Payment Services 104

Ecommerce Platforms

MARCH 4, 2023

Live chat add-ons for ecommerce stores are simple tools which can embed into your existing store, providing customers with access to live chat support. These convenient plugins are excellent for increasing customer satisfaction scores, as they provide website visitors and consumers with another way to reach out for help and guidance.

Live Chat 104

Live Chat eCommerce Shipping Costs Payment Services 104

Smile.io

AUGUST 25, 2023

Through its tiered VIP program, Blume also offers community-driven experimental rewards like access to the brand’s close friends’ Instagram story and a private Facebook group. Program highlight: reward exclusivity Sephora’s Beauty Insider is undoubtedly one of the best ecommerce customer loyalty programs out there.

Customer Loyalty 78

Customer Loyalty Beauty and Health Customer Food and Beverages 78