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Skechers Widens its Reach with New Roblox Store, John Deere Collab

Retail TouchPoints

Skechers is bringing its brand to new audiences with a virtual store in Roblox aimed at younger consumers and a new co-branded collection with tractor brand John Deere designed for agricultural and construction professionals. The initial line will include Skechers hands-free slip-in, arch fit and relaxed fit technologies.

Games 208
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Social Commerce: Retailers (and Platforms) Struggle to Catch up With Consumers’ Enthusiasm

Retail TouchPoints

Suffice it to say that social commerce has arrived in America. However, one reason for this flurry of enhancements is that there’s still considerable friction in social commerce processes. Whether social commerce will play a crucial role in retail going forward is no longer a question. Many [social] purchases are very organic.

Consumer 283
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What Gen Z Expects from In-Store Experiences: Shared Values and Community Connections

Retail TouchPoints

The firm conducted a series of qualitative and quantitative studies to better understand how the Gen Z consumer feels about different browsing and buying experiences. She added that when it comes to technology use, “they have pretty high expectations, so we need to understand how to delivery upon that.”

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The New Retail Landscape in 2023: Where Every Day is Game Day

Retail TouchPoints

Some retailers such as the Harry Potter store hire actors with a passion for Harry Potter to engage and interact with their consumers. Here are the five trends driving the New Retail Landscape in 2023: Social media-designed stores and experiences. and it is working.

Games 244
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10 eCommerce Social Media Marketing Success Case Studies

Korona

The world of social media has allowed even the smallest businesses to proliferate in a highly-competitive eCommerce industry. Effectively marketing their products in the social media landscape can result in enough increase in sales and profits to transform a business. The Impact of Social Media Marketing on Brands.

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KUIU Unlocks Global DTC Success in Partnership with ESW

ESW

LONDON – April 9 – Performance outdoor apparel brand KUIU has extended its global Direct To Consumer (DTC) and marketing reach into 37 international markets in partnership with ESW , the world’s leading DTC ecommerce company. With high demand for its products in its domestic North American markets of the U.S.

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Retail Consumer Behavior Patterns and Shifting Dynamics: The Future of Retail & Retail Trends

RETAIL MANAGEMENT SOFTWARE

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Walk-out mobile checkout technology and real-time mobile chat allow associates to interact with shoppers during social distancing.