Skechers Widens its Reach with New Roblox Store, John Deere Collab
Retail TouchPoints
MAY 14, 2024
Skechers is bringing its brand to new audiences with a virtual store in Roblox aimed at younger consumers and a new co-branded collection with tractor brand John Deere designed for agricultural and construction professionals. The initial line will include Skechers hands-free slip-in, arch fit and relaxed fit technologies.
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