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Virtual Event Momentum Will Move Strategy and Tech Forward Rapidly

Forrester eCommerce

B2B marketers are turning to virtual event solutions as an alternative to physical conferences and meetings during the coronavirus pandemic. Successful marketers start with strategy and define the customer experience they want their online events to deliver.

Events 384
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Creating Experiential Campaigns with Cloud-Optional Technology

Retail TouchPoints

Yet as more retailers turn to immersive customer experiences to create a competitive advantage, there is one major problem many are unprepared for: unreliable internet. To truly bring immersive experiences to life, retailers need to examine their tech stack closely. That’s where cloud-optional technology comes into play.

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Your Guide to eTail West 2024 in Palm Springs, CA: Event Tips & Tricks

Groove

If you’re a retailer, technology partner, or systems implementer looking for a place to showcase your products and network, then mark your calendars! Etail West 2024 is the go-to event for staying on top of the constantly changing eCommerce world. What Do I Need To Know About Etail West 2024? Are you in the eCommerce industry?

Events 195
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Product Substitution: How Savvy Retailers and Manufacturers can Build Supply Chain Resiliency, Reduce Costs and Improve Customer Experiences

Retail TouchPoints

Shipping delays and stockouts lead to frustration and disappointment, especially when logistical problems impact time-sensitive purchases, such as special occasion gifts, event tickets or prescription medications. Product substitution capabilities ensure they can respond to demand shifts, consumer trends and emerging technologies.

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Currys Enhances Customer Experience with Improvements Across 65 Stores

365 Retail

Currys , the omnichannel retailer of technology products and services, is continuing to invest in its stores, with plans to transform 65 locations across the UK and Ireland. The refit aims to better cater to customer tech needs and improve the overall shopping experience.

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A Roadmap to Outsmart Bad Bots and Protect Customer Experiences This Holiday Season

Retail TouchPoints

A Roadmap to a Bad Bot-Free Holiday Shopping Experience. By taking a few proactive steps, brands can deliver a world-class customer experience while managing the impact of malicious automated traffic. Luckily, retailers aren’t defenseless from the threat of bad bots. The ideal strategy can be broken down into four steps: 1.

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How Technology Affects Communication

Kissmetrics

For better or worse, technology affects communication because it is a part of our everyday lives. You might see the average elementary-aged child with their head buried in a smartphone and tempted to take a gloomy outlook on what technology has done to us. How Has Technology Affected Communication? But is it all bad?