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How Amazon, Poshmark and Rolling Stone Use Livestreaming to Break out from the Ecommerce Grid

Retail TouchPoints

Here are six recent examples of how Qurate Retail , Amazon , Poshmark , Rolling Stone and others are leveraging livestreaming to bring the interactivity and fun of shopping IRL into the often homogenous land of ecommerce. However, Amazon’s shift from a social media-style setting back into television is a sign of the preferences of U.S.

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4 Spectacular Site Traffic Sources That’ll Help You Move Beyond Google

Kissmetrics

It was the most visited website on the internet, dwarfing every other site. Until one day when a new media marketing era started that made people socialize online. And if you aren’t on the first page, you can almost abandon thinking about organic traffic, direct traffic and any other kind of web traffic from Google.

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What are Influencers: Types, Examples & How Much They Make

Kissmetrics

Others in the community look to them when making their own purchasing choices. Influencer marketing, then, is the field of marketing in which influencers are paid (via cash or other incentives) to promote a brand or product. They usually huge followings on social media and are brand advocates as well as niche promoters.

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Re-imagine retail experiences with immersive augmented reality (AR)

365 Retail

Whether you’re launching a new pop-up, e-commerce activation, social media campaign, or looking to re-imagine in-store experiences, immersive technology and interactive experiences can help spotlight your brand and drive deeper consumer engagement.

eCommerce 110
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Brands and Consumers: How TikTok is Changing the Dynamics

Retail TouchPoints

TikTok is undoubtedly at the forefront of technological innovation and more advanced, engaging content. Brands should also engage with other creators’ content in their industry by responding to common pain points people share, reaching out to sort collaborations or leaving comments. The Future of VR Interactions on TikTok.

Consumer 245
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Meta Debuts Suite of New AI Tools Including Chatbots, Celeb Voices and Image Editing

Retail TouchPoints

And while Meta hasn’t completely abandoned its namesake, the metaverse — reveals at the event also included the new Quest 3 VR headset and upgrades to its line of smart glasses with Ray-Ban — the company has clearly shifted its focus to this year’s hottest technology, AI. As to the question of “why?”

Magazine 297
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Ecommerce Marketing in 2021: Your In-depth Guide To Doing It Right

Ecommerce Platforms

This world of ecommerce marketing often seems like an intimidating one, with marketing types ranging anywhere from social media outreach to influencer engagement, and email marketing to regular advertising. This includes social media marketing, email marketing, and a large number of other options to reach out to new and old customers.