What Gen Z Expects from In-Store Experiences: Shared Values and Community Connections
Retail TouchPoints
OCTOBER 4, 2023
Even though “digitally native” is on the short list for describing Gen Z, its members are most certainly in-store shoppers as well, albeit with their own set of priorities and expectations. We wanted to make sure that we took a deeper dive, understanding that this is a complex group.
Let's personalize your content