Retail TouchPoints

MARCH 29, 2021

Luxury online fashion retailer Mytheresa has improved add-to-cart and conversion rates as well as reduced mobile bounce rates and increased newsletter signups in China following the deployment of the Kibo unified commerce solution.

Omnichannel 264

Omnichannel Fashion Mobile Improvements 264

Liveintent

DECEMBER 13, 2022

Retailers and eCommerce brands can claim a piece of the retail media pie by capitalizing on a valuable and likely-already-available source of first-party data and audience attention: the email newsletter. The power of email newsletters. Control your destiny. .

Presentation 114

Presentation Technology eCommerce Retail 114

Liveintent

JULY 2, 2018

The fundamental technology that underpins programmatic is solid: A global network of publishers and advertisers who are deeply concerned with quality and who conduct real-time bids to get the best ads they can in front of people. That second technology? The tale of two technologies. We have a specific one in mind. Get my guide!

Technology 86

Technology Consumer Blog Marketing 86

Retail TouchPoints

MARCH 16, 2021

The retailer can now promote weekly offers, embed a customer’s savings dashboard, distribute personalized newsletters and offer curated bundles that appeal to each individual recipient. Algonomy’s market-leading AI technology enables personalized marketing campaigns with maximum precision and minimal effort.

Omnichannel 179

Omnichannel Customer Experience Technology Channel 179

ChannelAdvisor

MARCH 28, 2019

Welcome to ChannelAdvisor Pulse, our monthly e-commerce newsletter. Where to Buy in 2019: Technology to Modernize the Consumer Experience. We’ll be posting each month’s edition to the blog, but if you’d prefer to have it delivered directly to your inbox, sign up here. New Webinar. Other Featured On-Demand Webinars. Seller Spotlight.

eCommerce 45

eCommerce Webinar Games Blog 45

BigCommerce

MAY 15, 2018

I already knew the benefits of SaaS across other pieces of the commerce platform stack, including: Omnichannel commerce technologies. In fact, I witnessed a large migration to SaaS across the entire commerce and business technology stack, not just the ecommerce platform itself. Sign up for our weekly newsletter. OMS Systems.

Merchant Services 419

Merchant Services Payment Services eCommerce Platforms Technology 419

ChannelAdvisor

MAY 30, 2019

Welcome to ChannelAdvisor Pulse, our monthly e-commerce newsletter. We’ll be posting each month’s edition to the blog, but if you’d prefer to have it delivered directly to your inbox, sign up here. Google’s New (and Improved) Shopping Actions. Watch a quick preview here. ). Register Now. Seller Spotlight.

eCommerce 45

eCommerce Webinar White Paper Automotive 45

Liveintent

JANUARY 12, 2022

LiveIntent offers a selection of inventory packages that advertisers can use to reach target audiences across premium email newsletters. Advertisers can use content packages to deliver ads across emails of specific content categories, such as food & drink, style & fashion, and technology & computing. Seasonal packages.

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Customer Gifts Fashion Blog 126

Retail TouchPoints

DECEMBER 14, 2020

Its editorial mission is a great fit for Retail TouchPoints as we continue to focus on innovation in technology and business strategies, and commit to provide timely and tactical insights to retail decision-makers as they strive to enhance their omnichannel customer experiences.”

Retail 298

Retail Omnichannel Webinar Arts 298

Retail TouchPoints

MARCH 15, 2022

Originally developed by Google in 2015, accelerated mobile pages (AMP) is open source technology designed specifically to boost how fast pages load on smartphones and tablets. The technology eliminates (or greatly reduces) the need for recipients to click away from their emails through to a website, and its uses are endless.

Marketing 289

Marketing Document Payment Services Shopping Carts 289

Liveintent

MAY 24, 2021

Check out the video clip below to hear his insights: Email newsletters as a customer acquisition channel. With the right technology, you can reach the audiences you engage on Facebook and retarget them on email newsletters. Retargeting audiences on email newsletters is a powerful tactic for driving business results.

Channel 127

Channel Social Media Blog Improvements 127

Sailthru

MAY 12, 2023

The Endurance of Email and Newsletters Even as the number of platforms available to marketers and audiences multiplies, email newsletters remain one of the strongest ways for publishers to convert visitors into paid subscribers. The enduring popularity and success of email newsletters have inspired new players to enter the space.

Consumer 78

Consumer Marketing Webinar Subscription 78

Kissmetrics

MAY 10, 2021

The boom of Bitcoin has made blockchain technology a trending topic. More people see the value of investing in Bitcoin, and companies are warming up to the idea of using its technology in business. More people see the value of investing in Bitcoin, and companies are warming up to the idea of using its technology in business.

Cryptocurrencies 262

Cryptocurrencies Marketing Social Media Cryptography 262

Retail TouchPoints

MAY 12, 2022

If your digital marketing efforts are limited to only a bare-bones website and email newsletter, you’re probably not ready to join the metaverse. Evocalize technology connects businesses to execute marketing programs together that are not possible on their own. Embrace multichannel marketing.

Marketing 344

Marketing Social Media Games Small Business Retail 344

Retail TouchPoints

MARCH 19, 2021

Experts discussed: How beauty trends are changing in light of new social norms and standards; The power of digital in cultivating community and driving intent; Whether “in-real-life” (IRL) experiences will make in impact once vaccines are completely rolled out; and Expanded roles for technology innovation and tools like gamification.

Consumer 263

Consumer Technology B2C Marketing 263

Liveintent

JULY 14, 2021

In March of 2021, LiveIntent surveyed more than 200 senior marketing and publishing executives from small to mid-sized companies, with newsletters ranging from 10,000 to over 1 million subscribers. The rise of the email newsletter. percent of marketers and publishers invest in newsletters or email advertising, while a whopping 96.9

Channel 127

Channel Subscription Consumer Marketing 127

BigCommerce

APRIL 3, 2018

“Mobile has become the primary shopping method for many online consumers, and ecommerce brands are increasingly realizing that their mobile sites need greater prioritization,” said Brian Dhatt, chief technology officer for BigCommerce. Out-of-the-box mobile-readiness so you can focus on marketing, not the technology. AMP-Ready Themes.

BigCommerce 368

BigCommerce eCommerce Mobile eCommerce Design 368

Retail TouchPoints

OCTOBER 22, 2021

Connect email newsletters with news about your products or services and inform your customers about changes and promotions. To do this, you need to continually stay abreast of the latest trends in technology and marketing. After your site is ready, there is one more step – developing a marketing promotion strategy.

Payment Services 264

Payment Services eCommerce Customer Web Design 264

BigCommerce

APRIL 26, 2018

Sign up for our weekly newsletter. From changes in technology to pending legislative issues, these are the top items to keep an eye on in 2018 and beyond. Technology. Sign up for our weekly newsletter. Don’t miss a post. Amazon Growth Highlights. What can we take away at a high level from this report? Image source.

Payment Services 417

Payment Services eCommerce Shipping Costs Payments 417

Liveintent

SEPTEMBER 14, 2021

Marketers will be leaning more heavily on adtech and martech partners to educate and assist them on making changes to technology and identity partners. We will be leaning more heavily on adtech and martech partners to provide the necessary tech support/assistance to update and implement new technology/code. Monthly unique visitors.

Webinar 71

Webinar Technology Presentation Marketing 71

Liveintent

APRIL 21, 2023

For example, you are interested in travel newsletters while traveling but otherwise remain dormant with that newsletter. LiveIntent has developed its own email reactivation technology for brands because it is one of the least expensive, most effective methods to drive acquisition for them.

Customer Retention 62

Customer Retention Travel Improvements Customer 62

Liveintent

DECEMBER 1, 2021

Publishers are increasingly leaning into email newsletters as critical components to their first-party data and monetization strategies. The publication has more than 50 newsletters — of which seven are entirely new as of 2021 — and have more than 8 million subscribers. Technology team. Not important. Don’t know.

Channel 125

Channel Other Technology Improvements 125

Liveintent

MARCH 14, 2022

Native ads work with newsletters without interrupting their design, creating a better reading experience, and strengthening reader engagement. The company wanted to explore ways to complement its existing efforts for its email newsletter direct sales and increase the overall yield of its program. It was that easy!).

Operations 62

Operations Consumer Electronics Electronics Blog 62

BigCommerce

JUNE 5, 2018

Tech debt from historic open source or custom-built ecommerce technology solutions slow down internal decision making and threaten internal innovation and testing. Thanks to SaaS ecommerce technology allowing brands to rapidly build modern ecommerce websites affordably. Sign up for our weekly newsletter. Don’t miss a post.

Payment Services 340

Payment Services eCommerce Marketing eCommerce Marketing 340

Liveintent

MAY 12, 2021

LiveIntent’s new technology allows publishers to streamline ad serving and campaign operations for native ads in email while maintaining the overall newsletter design. ” While industry momentum has gathered around email newsletters as a primary vehicle for driving subscriptions, so too has the trend of Native Advertising.

Channel 71

Channel Subscription Consumer Blog 71

BigCommerce

MAY 9, 2018

Sign up for our weekly newsletter. Open SaaS gives you the flexibility you need to stand out, the data orchestration you need for operational efficiency and the low total cost of ownership that lets’ you reallocate dollars to marketing spend, not technology debt. And begin future-proofing your technology stack. .

Retail 406

Retail BigCommerce Consumer Fulfillment 406

Retail TouchPoints

JUNE 30, 2023

Personalizing Content and Winning Hearts and Minds One of the ways we are creating more personal relationships is through our content, including the “Celebrations Pulse” weekly email newsletter that our Founder and Chairman Jim McCann, and our CEO Chris McCann, started sending during the pandemic to help lift the spirits of our customers.

Customer 277

Customer Workshop Gifts Multi-channel 277

Liveintent

DECEMBER 19, 2019

Ads in news and shopping newsletters performed the best. Those newsletters received 11x more clicks and 10x more conversions compared to other categories. The poorest performing newsletter categories were “real estate,” “pets,” and “personal finance.” Ads for popular gift categories topped the performance list.

Gifts 143

Gifts Mobile Definition Fashion 143

Liveintent

APRIL 5, 2022

Everyone has email; it’s a very foundational piece of technology.” As an email-driven publisher, Axios runs over 30 unique newsletters like Axios Latino, Axios Crypto, Axios Sports, and Axios Science — and they’re just getting started. Axios, for instance, began delivering mostly free newsletters. ” 3.

Webinar 62

Webinar Banking Subscription Definition 62

Liveintent

DECEMBER 7, 2021

With inventory Packages, advertisers can contextually target audiences at scale inside the premium email newsletters they’re already reading. Advertisers can use content packages to advertise on specific types of email newsletter content. If not, that’s where LiveIntent’s inventory Packages can help. Custom packages.

Consumer 71

Consumer Blog Customer Technology 71

Optimizely

MAY 30, 2019

Subscribed to your newsletter. It also pulls in data about the acquisition channel, whether Google Ads, social, or newsletter, and the properties of the particular products they viewed. If a customer opens your newsletter and closes it again two seconds later, then they are less likely to make a purchase. Clicked an ad.

Article 170

Article Blog Social Media Events 170

Liveintent

FEBRUARY 5, 2020

The ad categories ‘Technology and Computing’ and ‘Education’ converted the worst on Friday and Saturday, with 10x lower conversion rate as compared to typical ads. The newsletter category ‘Science’ performed the best on Friday and Saturday (i.e. . & Politics’ and ‘Pets’ converted the best on Friday and Saturday (i.e.

Automotive 90

Automotive Travel Games Blog 90

Liveintent

NOVEMBER 22, 2022

In a recent AdExchanger interview, Karthic Bala, EVP of Data, Product and Technology for CNET talked about the importance of upholding data privacy over monetization. A kitchen appliance brand, for instance, can launch ads in an email newsletter from a food or cooking blog. So, how can businesses make the most of that data?

Subscription 62

Subscription Blog Consumer Improvements 62

Retail TouchPoints

JANUARY 21, 2022

There are some 50 million content creators worldwide that sell digital content, according to estimates from SignalFire , including educational courses, digital art in the form of non-fungible tokens (NFTs), investment advice, newsletters, various forms of social media content and more.

Merchant Services 264

Merchant Services Payment Services Payments Social Media 264

lateshipment

JULY 31, 2023

Introducing Milled.com, a game-changing free e-commerce marketing tool that acts as a comprehensive newsletter search engine.

eCommerce 130

eCommerce eCommerce Marketing Marketing Social Media 130

BigCommerce

JULY 6, 2018

With a focus primarily on the United States market, eTail West attracts some of the brightest minds in the industry, ranging from big-box retailers to innovative startups, who deliver insightful information about marketing, customer engagement, technology, and how they all fit into the ecommerce landscape. Sign up for our weekly newsletter.

eCommerce 331

eCommerce Events Online Retail Technology 331

BigCommerce

MARCH 13, 2018

Technology is restructuring how money moves. Since then, the same technology Apple uses for Apple Pay has become ubiquitous worldwide: EMV, a payment tokenization specification. To see how these trends are vying in 2018, I’ve interviewed 7 BigCommerce brands using the technology to understand their use case, their data and thoughts.

Payment Services 420

Payment Services Mobile BigCommerce Mobile Payments 420