Remove articles
article thumbnail

5 Hacks to Attract Gen-Z Consumers

Kissmetrics

Article sponsored by PayPal. Gen Z’ers, which includes those born between 1996 and 2012, now make up 20 percent of the US population and account for $143 billion in direct spending. Here are five ways to attract and keep Gen Z customers. Gen Z customers value one thing above all else: flexibility.

Consumer 351
article thumbnail

A Beginner’s Guide to a Cookie-Free Marketing Strategy

Retail TouchPoints

As far back as 2012, consumers reported being uncomfortable with being “stalked” by targeted cookies online. It’s always a good practice to make sure you inform your customers of exactly how you’re using their data, why you’re using it and how they can opt out if they choose. Plus, the quality of third-party data can be unreliable.

Marketing 314
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Small and Local Marketers can Take Advantage of the Metaverse

Retail TouchPoints

By following a few best practices, small and local retailers can prepare for the metaverse and reap the benefits that come from digital interactive customer engagement. By reading this article you’re already on your way to understanding the metaverse. Continue your education through virtual courses, articles and books.

Marketing 326
article thumbnail

Writing Content That Is Too In-Depth Is Like Throwing Money Out the Window

Kissmetrics

The question is, should you be writing 2,000-word articles? I’ve even tested out adding custom images and illustrations to these in-depth articles to see if that helps. Short articles don’t rank well. Here are my traffic stats for November 2012 on Quick Sprout. But you already know that. So, what do you think?

Article 264
article thumbnail

Is Your Job Up For Grabs By Chatbots?

RTP blog

“New industries are not labor intensive,” said Ford, making the following comparison: • In 1979, General Motors generated $11 billion in earnings (measured in 2012 dollars) and employed 840,000 workers; • In 2012, Google generated $14 billion in earnings, 20% more than G.M., One final note: This article was not.

Workshop 150
article thumbnail

13 Automotive Ecommerce Sites Revving Up Online Sales

BigCommerce

billion in 2018 , representing a 121% increase compared to 2012 revenue. Below we’ve highlighted 13 automotive brands that are focused on creating exceptional customer experiences by designing ecommerce sites that drive sales, revenue, and market share. Download a Customer Information Sheet for more information. CruiseMaster.

article thumbnail

Can Retailers Hold Their Own In The Battle Of DTC Vs. Private Label?

RTP blog

and Glossier have taken retail by storm in recent years — in fact, $3 billion in venture funding has gone to DTC brands since 2012, according to CB Insights. Whether through iteration or innovation, these brands prioritize their customers and up-leveling their respective categories.

Retail 150