Retail TouchPoints

JUNE 28, 2023

As CCO, Dausch will lead global brand, marketing, digital engagement and customer experience across all of Under Armour’s commerce channels, reporting directly to CEO Stephanie Linnartz, who herself came to Under Armour from Marriott in December 2022. Miles, who also will report directly to Linnartz, joined Under Armour in 2021.

Multi-channel 279

Multi-channel Customer Supplies Apparel 279

Retail TouchPoints

JULY 19, 2023

Sweaty Betty’s apparel and accessories are sold in-store, online and through various wholesale partners. With NewStore , the brand has unified its direct offline and online channels to helps drive operational efficiency and improve the customer experience.

POS 196

POS Mobile Omnichannel Accessories 196

Retail TouchPoints

AUGUST 17, 2022

That’s why Feldman expects that shopping for apparel and footwear will extend into the start of the school year. Associates are under-tapped, especially on digital channels: Kids Foot Locker associates (known as ‘Stripers’) encapsulate the brand and its consumers.

Social Media 266

Social Media Omnichannel Apparel Consumer 266

Retail TouchPoints

AUGUST 12, 2021

Nike Rise was designed to bridge digital and physical channels to create more immersive store experiences. Shoppers can drop off shoes and apparel at the Seoul location, where the product will either be recycled or donated to partnering organizations. Nike has brought its Rise store concept to Seoul, South Korea.

Apparel 296

Apparel Channel Customer Experience Omnichannel 296

Retail TouchPoints

FEBRUARY 14, 2023

Consumer-facing brands have spent hundreds of millions of dollars over the past few decades creating unique customer experiences in their physical brick-and-mortar locations. A new customer experience study from J.D. Take retail banks and credit card providers, for example.

Customer 199

Customer Banking Customer Experience Social Media 199

Retail TouchPoints

NOVEMBER 20, 2023

Matt Kawadler: I’ve been involved in building DTC brands for about 10 years, and what they’re missing is that whole channel of offline revenue, which ends up being 35% of apparel purchases. We need to service those customers where they are, so moving into brick-and-mortar makes a lot of sense.

Apparel 184

Apparel Operations Channel Clothing 184

Retail TouchPoints

APRIL 11, 2022

DBI expects the margin increases to be driven primarily by its renewed focus on private label sales, most of which happen in its own DTC channels. The goal is to hit $4 billion in revenue with an operating margin of 9% (which would be an improvement of over 200 basis points) by the end of fiscal 2026.

Sporting Goods 286

Sporting Goods Accessories Supplies Apparel 286

Retail TouchPoints

JUNE 22, 2021

The department store retailer took a similar route by dividing Saks Fifth Avenue into distinct ecommerce and brick-and-mortar companies — a move that could become a trend among apparel and specialty retailers. Saks OFF 5TH provides a compelling assortment of brands to fashion-seeking customers at the best prices.

Specialty Retailers 159

Specialty Retailers Other Apparel Department Stores 159

Sailthru

MARCH 11, 2019

When it comes to digital marketing channels, none is more reliable than email. At the same time, email isn’t a standalone channel. Email is a catalyst to get consumers there, which is why email must exist within a holistically designed customer experience. Consumers also prefer receiving promotional content via email.

Specialty Retailers 68

Specialty Retailers Definition Apparel Fashion 68

Retail TouchPoints

AUGUST 2, 2022

You need to identify their preferences — from their style preference to skin type, fit or favorite flavors — and use that zero-party data to deliver a more enriching customer experience. Which Channels Work Best for Zero-Party Marketing? There are several channels where consumers have been open to providing more data.

Clothing 222

Clothing Fashion Channel Information 222

Optimizely

FEBRUARY 28, 2020

It shows up most often on their social media channels, as users frequently (and without being prompted!) use #doingthings when they’re sporting Outdoor Voices apparel. This makes for a seamless customer experience, regardless of which channel you’re seeing the brand on.

Outdoor 195

Outdoor Customer Experience Social Media Clothing 195

Retail TouchPoints

JUNE 11, 2021

Now more than ever, retailers are looking for solutions to create more seamless in-person and digital customer experiences. Retailers must look for the right technology that will streamline their operations and improve the customer experience, which can ultimately increase brand loyalty and revenue.

Payment Services 184

Payment Services Payments Retail Sporting Goods 184

Retail TouchPoints

MARCH 1, 2024

Retargeting existing customers to boost conversions has always been a strong tactic for retailers, and it’s likely to become even more important as third-party cookies deprecate and more stringent privacy regulations go into effect. Natori also sells via wholesale channels, to luxury retailers such as Neiman Marcus and Bergdorf Goodman.

Social Media 211

Social Media Department Stores Supplies Apparel 211

Retail TouchPoints

AUGUST 23, 2023

Customers can try on and test apparel under these simulated conditions (no sales inventory is available on-site), and then purchases are shipped directly to their homes. Personalization is also a key retail trend, and phygital approaches provide opportunities for a new level of tailored experiences.

Travel 194

Travel Clothing Technology Customer Loyalty 194

Retail TouchPoints

SEPTEMBER 20, 2022

While the bulk of retail media has been dominated by fairly basic website-based offerings — sponsored search, display ads, promoted listings — the true power of these offerings comes in connecting retail data with other channels, including stores and third-party platforms like social media and connected TV.

Retail 240

Retail Social Media Apparel Omnichannel 240

Retail TouchPoints

OCTOBER 6, 2022

Take note of category demands: While the Mastercard SpendingPulse revealed moderate growth across categories, electronics, apparel and luxury (excluding jewelry) are likely to have the most significant year-over-year gains. This will create a significant opportunity for specialty apparel retailers, which are predicted to see 4.6%

Shipping Costs 244

Shipping Costs Payment Services Merchant Services Payments 244

Retail TouchPoints

OCTOBER 15, 2021

this year alone, representing approximately 21% of the total women’s apparel market. Retailers need to listen to the customers who are demanding representation, or risk walking away from potential profit and alienating a new consumer base.”. billion in the U.S. Inclusion Definitions Expanding Beyond Sizing.

Consumer 289

Consumer Retail Merchant Services Fashion 289

Retail TouchPoints

JANUARY 14, 2021

As consumers return to physical stores, features such as appointment setting and personalization will be the keys to remapping the customer experience. While the pandemic accelerated the convergence of digital and physical stores, it’s about more than having product available in all different channels, said Suitsupply’s De Jong.

Payment Services 190

Payment Services Retail Omnichannel Channel 190

Retail TouchPoints

AUGUST 13, 2020

Apparel companies, in particular, are constantly experimenting with new products and designs or expanding into different markets, only to find that they may have misjudged demand. In March, apparel sales dropped by more than 50%, and now those retailers are sitting on two seasons’ worth of clothing.

eCommerce 278

eCommerce Apparel eCommerce Analytics Small Business Retail 278

ESW

AUGUST 6, 2023

DTC ecommerce channels are uniquely capable of accommodating such pivots and changes nearly instantly. So brands that include online stores in their channel mix are well positioned to make decisions based on market and consumer behaviour. Merchants need to offer the right products on the right channels.

Consumer Electronics 78

Consumer Electronics Electronics Retail Apparel 78

Pivotree Blog

MARCH 6, 2024

“Their laser focus on improving customer experience and their commitment to implementing the best technologies and leveraging automation has been inspiring and we hope to continue with them on this digital transformation journey for years to come.” They get the products to customers the way they want them and when they want them.

Automotive 52

Automotive Beauty and Health Drop Ship Customer Experience 52

Retail TouchPoints

MARCH 23, 2022

This will feature a full suite of distribution channels that will still include wholesale and third-party digital partners (although not Amazon), but will continue to place a greater emphasis on DTC channels, both digital and physical. To that end, Nike plans to begin testing a new Jordan-only store concept in North America in 2023.

Sporting Goods 259

Sporting Goods Apparel Consumer Social Media 259

Retail TouchPoints

JANUARY 4, 2021

“Our goal in opening On NYC is to provide new and existing members of our community a way to interact with the brand that is unlike any other sales channel. Measuring 62’ x 9’ x 3’, the Magic Wall customer experience allows shoppers to analyze their running styles in seconds — by running right on the store floor.

Outdoor 263

Outdoor Technology Apparel Customer Experience 263

Retail TouchPoints

NOVEMBER 20, 2023

The embedded song, titled “Patterns,” was composed exclusively for Balenciaga Music and is not available anywhere else or through any other channel. To listen to the song, Balenciaga customers will have to tap the high-security NFC chip integrated into their Balenciaga Music I Archive item with their smartphone.

Arts 243

Arts Fashion Channel Technology 243

365 Retail

APRIL 3, 2024

Retailers envisioning a seamless, magical customer experience must recognise that AI’s effectiveness depends on high-quality underlying data. AI-powered retail with poor quality data Let’s take a closer look at what AI-powered retail experience with poor data quality could look like.

Customer 74

Customer Outdoor Customer Data Customer Experience 74

Retail TouchPoints

APRIL 19, 2022

The J.Jill customer doesn’t need a confidence boost — she is already comfortable in her own skin. These customers are women aged 45 and up who have built extensive purchasing power, so J.Jill serves as an informed style partner rather than an authority. We’re still promoting it because it was such a great experience for the customer.

Omnichannel 233

Omnichannel Apparel Clothing Customer 233

Groove

APRIL 29, 2022

The Benefits of SMS Marketing SMS is a direct channel. It easily integrates with other marketing channels. From your eCommerce platform to your CRM and third-party apps, it’s critical that all channels integrate together to create the best customer experience possible. You can expect high open rates.

Merchant Services 195

Merchant Services Marketing Shopping Carts Shipping Costs 195

Retail TouchPoints

AUGUST 2, 2023

Three companies in the space — intimates brand ThirdLove , Shopify aggregator Win Brands Group and apparel brand U.S. We look at our stores as a channel for building the brand, but also as a way to get people to increase their basket size ,” Spector said. “We’re

Omnichannel 229

Omnichannel Social Media Shopify Shipping Costs 229

Retail TouchPoints

JULY 30, 2020

The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies. The move from school supplies and apparel to hardware and computers wasn’t at all surprising to us,” Sides explained.

Merchant Services 250

Merchant Services Apparel Omnichannel Clothing 250

Retail TouchPoints

JANUARY 19, 2023

During the sales period, 62 influencer and retailer-run livestream channels surpassed RMB 100 million ( $14.2 ” Building a Foundation for Live Commerce As with any marketing channel or tactic, a sound livestream strategy starts with the fundamentals of brand marketing and storytelling. festival in 2022 for proof.

Social Media 268

Social Media X-cart Consumer Events 268

Retail TouchPoints

MAY 16, 2022

A marketplace like Amazon can’t position itself as an expert on any specific product category, but a shoe or apparel retailer certainly can. The solution was to do a deep dive into every channel, both paid and organic, to see what was driving traffic and where the most loyal customers were coming from.

Social Media 306

Social Media Specialty Retailers Presentation Apparel 306

Optimizely

APRIL 18, 2019

Your most loyal and valuable customers shop across multiple channels, both online and offline. Consumers who buy products both online and in-store have a 30% higher lifetime value than those who shop using only one channel. In fact, customers don’t see “channels” in the same way as marketers do. Far from it.

Marketing 299

Marketing POS Channel Clothing 299

Retail TouchPoints

AUGUST 16, 2021

If this dollar value were a proxy for revenues, the returns channel would be the second largest global retailer behind Walmart. That is a significant amount of capital tied up in the returns channel! Could the returns channel supplement current inventories? According to the National Retail Federation (NRF), the U.S.

Retail 336

Retail Shipping Costs Supplies Shopify 336

Retail TouchPoints

SEPTEMBER 21, 2021

Leslie Hand, GVP of IDC Retail Insights, discusses the new parameters of the customer experience: “Think about the enhanced customer experience through one-to-one mobile and one-to-many streaming content personalization capabilities — we’re starting to see that pop up. Key Ecommerce and Digital Marketing Trends.

Payments 218

Payments Payment Services Customer Experience Social Media 218

Retail TouchPoints

SEPTEMBER 30, 2022

Gen Z is still heavily using Google search and its entire suite of products and, with the launch of these new Google Shopping features, Google can now surface user preferences and data across all its channels at an unprecedented level.”. The majority of U.S. Shopping in particular is a key focus for Google, as it has been for some time.

Multi-channel 258

Multi-channel Apparel Events Information 258

Retail TouchPoints

FEBRUARY 22, 2021

In the end, Kerrits closed out 2020 with growth in both its wholesale and DTC channels, with the latter increasing by an impressive 150% , according to Sara Florin, Senior Director of Branding and Marketing at Kerrits in an interview with Retail TouchPoints. “I Burgeoning Livestreaming Program Helps Build Brand Equity.

Events 231

Events Shipping Costs Outdoor Shopify 231

Omnisend

MARCH 29, 2021

Consumers are just as (and perhaps arguably more so, thanks to COVID-19) comfortable buying new apparel online as they are in-store. Try Omnisend free for 14 days and use marketing automation to create a better customer experience! If the past few years have taught us anything, the omnichannel customer is here to stay.

Fashion 148

Fashion eCommerce Omnichannel Clothing 148