Retail TouchPoints

AUGUST 23, 2023

The shoe brand, known for donating a pair of shoes to a child in need for each pair sold, provided VR headsets to enable shoppers to join TOMS employees and partners as they travel to communities around the world, measuring and outfitting children with new shoes.

Travel 243

Travel Clothing Technology Customer Loyalty 243

Retail TouchPoints

JANUARY 11, 2024

Generative AI is poised to help retailers deliver on these expectations while also providing internal benefits like productivity gains and a better employee experience. In fact, nearly all (95%) of retail decision makers in our recent research say that generative AI will have an impact on customer experience.

Retail 276

Retail eCommerce Technology Social Media 276

Retail TouchPoints

MARCH 5, 2024

And now, people are traveling more. Go There is a double entendre to not only fulfill those travel fantasies, but also go there with your style and take it to the next level. We covered all of these activations across our social channels and, of course, it’s still on our [social] grid.

Fashion 264

Fashion Travel Multi-channel Games 264

Optimizely

JUNE 21, 2018

Customer experience is more important than channels. While you may think about your business in terms of online or in-store, customers don’t think in channels. All your customers care about is having a fantastic buying experience. This customer experience, though, needs to be right for your brand.

Workshop 312

Workshop Travel Channel Customer Experience 312

Retail TouchPoints

NOVEMBER 2, 2021

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection.

Point of Sale 299

Point of Sale Mobile Customer Marketing 299

Retail TouchPoints

AUGUST 3, 2020

Will the travel industry rebound? Stitch Fix, Warby Parker and others became beacons for established brands, including Coca-Cola, to invest in DTC sales channels. Few industries have suffered more during the shutdown than travel. What about retail, especially the brick-and-mortar variety?

Outdoor 299

Outdoor Retail Beauty and Health Travel 299

Retail TouchPoints

FEBRUARY 9, 2022

However, if customer service is excellent, 78% of consumers will do business with a company again, even after a mistake. The number of touch points and level of consistency shoppers expect across all departments and channels is increasing. Today, 74% of customers said they use multiple channels to start and complete a transaction.

Payment Services 264

Payment Services Shopping Carts Omnichannel Multi-channel 264

Retail TouchPoints

SEPTEMBER 12, 2023

Sales in these specific categories not only exceeded our expectations at launch, but also brought in new customers to shop with us.” Beyond providing shelf space at stores, Uncontained products will appear across all of The Container Store’s owned digital channels, including brand ambassador and influencer programs.

Travel 263

Travel Customer Channel Retail 263

Retail TouchPoints

FEBRUARY 7, 2023

Of note, consumers (especially Gen Z and young millennials ) are “more knowledgeable and choosy” and are clamoring for unique products and experiences. These consumers are using digital channels and experiences to discover and engage with once out-of-reach luxury brands. Will Luxury’s Biggest Market Rebound?

Payments 290

Payments Omnichannel Payment Services Consumer 290

Retail TouchPoints

DECEMBER 22, 2021

Working across both online and offline channels, Dynamic Yield delivers individualized content and offers based on factors including past purchases, page views, time of day, current store traffic and trending products.

Merchant Services 276

Merchant Services Payment Services Financial Services Travel 276

Retail TouchPoints

DECEMBER 14, 2022

The larger-than-life piece can be seen from nearby buildings and often catches the eye of airline travelers. Photoshoots and additional traveling attraction setups are also in the works. It is also used for events, livestreamed concerts, music videos, unique activations and more. Designed by Tucson, Ariz.-based

Social Media 279

Social Media Arts Travel Events 279

Retail TouchPoints

SEPTEMBER 6, 2022

The longer the parcel has to travel, the longer it takes to get to the customer and the more fossil fuels used. The less miles a parcel has to travel, the less money it costs the business and the faster it gets to the customer.”. In this case, what has been good for sustainability has also been good for business.

Supplies 278

Supplies Shipping Costs Travel Multi-channel 278

Retail TouchPoints

JULY 6, 2023

These include: Digital enablement: As digitization becomes more widespread, retailers should ensure they have the proper digital tools to anticipate and understand their customers’ needs. Do we have the right user experience? Do we have the right customer experience? Do our physical and digital platforms match?

Customer Loyalty 272

Customer Loyalty Customer Retail Financial Services 272

Retail TouchPoints

JUNE 11, 2020

Half of customers shopped digital channels for products they’ve never bought online before, with consumers buying groceries, household products and toys , while B2B customers purchased supplies , health and safety equipment , and IT hardware. Sellers Minimize Upside With Poor CX. Both studies included respondents from the U.S.,

eCommerce 179

eCommerce B2B Toys B2C 179

Retail TouchPoints

OCTOBER 16, 2023

For instance, a fashion retailer could create a quiz titled “Discover Your Ultimate Black Friday Style,” asking customers about their preferred clothing choices for holiday parties or winter getaways. In the process, the retailer can gather information about color preferences, style inclinations and even travel plans.

Social Media 278

Social Media Consumer Information Marketing 278

Retail TouchPoints

DECEMBER 3, 2020

Sheldon believes that retail will experience a significant evolution in mobile shopping and specifically “couch commerce” as house-bound consumers grow hungrier for instant access and gratification. We’ve been stuck at home, not at work or traveling. The concept of ‘couch commerce’ has evolved quite a bit,” Sheldon explained.

Small Business Retail 205

Small Business Retail Mobile Travel Consumer 205

Retail TouchPoints

NOVEMBER 12, 2021

You might be familiar with a pricing strategy called price segmentation from industries like hospitality and travel, but it can actually work for retailers, too. Dashing to New Digital Channels. By now, most brands and retailers have explored legacy online channels, whether from their own websites or through marketplaces like Amazon.

Comparison Shopping 278

Comparison Shopping Channel Travel Operations 278

Retail TouchPoints

JULY 28, 2023

“Instead, they need to understand the nuances of the consumer as an individual — pay close attention to data and analytics — and use that insight to offer the right product and the right experience at the right price in the right places on the right channels.”

Consumer 246

Consumer Leisure Multi-channel Retail 246

Retail TouchPoints

APRIL 5, 2023

It’s a community gathering place and, in turn, it’s the responsibility of the owner and programmer of that center to make sure that it has all of those things that keep the customer there, brings them in more frequently and encourages them to stay longer. Embedded in that is the next iteration of shopping experience centers.

Food and Beverages 306

Food and Beverages Operations Consumer Omnichannel 306

Retail TouchPoints

DECEMBER 22, 2021

Ecommerce brands are desperately looking for people with expertise in merchandising, customer experience, site design, conversion optimization and countless other roles, but the available talent pool simply doesn’t exist. Brands can’t easily redeploy in-store personnel to their ecommerce channel. What will Become of Ecommerce?

eCommerce 306

eCommerce Shipping Costs Shopify Conversion Optimization 306

Wiser

DECEMBER 11, 2023

A comprehensive store audit helps optimize product placement, enhance customer experience, and ultimately, drive more sales. This method not only allows for frequent and timely audits, but it also provides a more accurate reflection of the customer experience. That’s where crowdsourcing comes into play.

Operations 148

Operations Games Customer Experience Information 148

Retalon

AUGUST 16, 2019

In any business undertaking that caters to a consumer marketplace, there are two major challenges – delivering an experience that feels personalized to shoppers, while simultaneously creating a consistent experience across retail locations and channels so that customer can enjoy the comfortable familiarity of your brand.

Customer Experience 32

Customer Experience Customer Retail Fulfillment 32

Kissmetrics

JANUARY 17, 2022

Most marketers use the strategy on multiple channels. The point of personalized marketing is to understand your customers more and how they like to communicate so you can better engage them in the busy online world. Segmentation helps brands to understand their customers better and target their products accordingly.

Marketing 273

Marketing Recommendation Social Media Improvements 273

GetElastic

JANUARY 25, 2019

For John Padgett, Chief Experience Innovation Officer at Carnival Corporation, transforming customer experiences with technology is nothing new. Creating frictionless experiences with wearable technology. Before joining Carnival, he was a key player in the technology development and success of Disney’s MyMagic+.

Shipping 152

Shipping Travel Technology Customer Experience 152

ViiBE Blog - Retail

AUGUST 31, 2020

With social distancing as the new normal, words like “travel” and “contact” are considered taboo. Customers and companies alike have adapted in unique ways to handle the challenges of the pandemic. As a result, this push to provide new communication channels was a logical step for many companies.

Customer 98

Customer Omnichannel Travel Technology 98

Retail TouchPoints

JUNE 10, 2022

Think about why younger shoppers liked these tools, add in what appeals to them in other channels today, and use this information to inform your initial metaverse adoption strategy. However, new channels also mean new expectations. Are you effectively tracking how your customers are navigating the metaverse?

Social Media 278

Social Media Channel Technology Travel 278

lateshipment

SEPTEMBER 16, 2022

For shoppers, the festive season comprises the much-needed break they deserve from their daily lives to spend quality time meeting friends, family, and colleagues; traveling; buying gifts for their loved ones; etc. Expand your sales channels to boom festive season sales. Focus on providing memorable post-purchase experiences.

eCommerce 130

eCommerce Merchant Services Shipping Costs Social Media 130

Sailthru

JUNE 1, 2023

Experiences like polls, quizzes, and enter-to-win sweepstakes give shoppers a genuine reason to stay engaged with your content and yield vital psychographic information. A cruise line can ask travelers to rank their top three bucket list destinations to inform new routes and itineraries.

Travel 78

Travel Customer Retention Demo Recommendation 78

Retail TouchPoints

APRIL 29, 2022

CPG and DTC brands are exploring new ways to build customer engagement across all channels. During the BNPL Summit , developed in partnership with the Canadian Lenders Association, thought leaders and tech execs will dig into the latest trends in payment experience, including “embedded payment” and using BNPL as an acquisition channel.

Payments 300

Payments eCommerce Events Payment Services 300

Sailthru

MAY 19, 2023

From choosing doctors, travel getaways, or a new wardrobe, business is more social than ever, and digital platforms make for easier window shopping. Customer engagement has been upended. The new competitive battlefield is the customer experience. Organizations know they can no longer compete just on price or product.

Customer Data 78

Customer Data Technology Demo Channel 78

GetElastic

JANUARY 27, 2019

For John Padgett, Chief Experience Innovation Officer at Carnival Corporation, transforming customer experiences with technology is nothing new. Creating frictionless experiences with wearable technology. Before joining Carnival, he was a key player in the technology development and success of Disney’s MyMagic+.

Shipping 133

Shipping Travel Technology Customer Experience 133

GetElastic

AUGUST 10, 2021

To scale and stay competitive, companies need to ensure they’re meeting customers where they are, on the devices they use, and are delivering consistent messaging. Many businesses have taken the first step and adopted a multi-channel approach to engage with customers across a myriad of channels such as web or mobile.

Omnichannel 148

Omnichannel Multi-channel Banking Food and Beverages 148

Retail TouchPoints

DECEMBER 22, 2021

But COVID was an incredible accelerator in terms of strategic thinking and was pivotal for a lot of those brands to not just embrace direct-to-consumer, but also move from thinking of online as a complementary channel and instead as an immersive, integrated experience.”. We also see streaming having an impact now.

eCommerce 277

eCommerce Consumer Channel Travel 277

Retail TouchPoints

JULY 9, 2020

In a best-case scenario, where a vaccine becomes available or the economic ramifications of the pandemic are not too severe, people will resume shopping and traveling and give a boost to luxury goods sales,” said Willersdorf in an interview with Retail TouchPoints. Five Trends Shaping The Future Of Luxury Retail.

eCommerce 311

eCommerce Travel Social Media Consumer 311

Retail TouchPoints

SEPTEMBER 20, 2021

Particularly as we emerge from the pandemic, experiential spending is already coming back strong, as consumers place more emphasis on appearance and start to spend more on tangible products related to travel and other experiences. Bose recognized the potential of search marketing as an essential advertising channel in 2004.

Retail 279

Retail Food and Beverages Magazine Technology 279

GetElastic

OCTOBER 25, 2017

Digital commerce is playing a pivotal role in customer experience strategies. The world’s leading research firm, Gartner, recognized that digital commerce is a key way to acquire customers, develop relationships, drive revenue and reduce costs. It boils down to customer engagement across the entire customer journey.

Technology 146

Technology Customer Experience Games Recommendation 146

Retail TouchPoints

JANUARY 31, 2023

High-fidelity assets can be explored in a virtual showroom, replacing the need for physical samples and the associated cross-country supply chains’ logistics and travel. Of course, every experience will only be a success if it has a true reason for being.

Technology 305

Technology B2C Consumer Social Media 305