ROI Revolution

APRIL 23, 2021

This data will operate under a one-day click attribution model and will be aggregated, delayed, and modeled. With the rapid shifts that took place last year, 2021 will be about finding ways to reach wary consumers and filling your marketing toolbox with innovative strategies to stand out. YouTube Leading Social Media Growth.

Social Media 78

Social Media B2C Events B2B 78

Retail TouchPoints

NOVEMBER 15, 2022

And consumers, accustomed to going from discovery to purchase with just a few clicks on social media and retail sites, are primed to do the same with streaming ads. Arecent study found that 76% of consumers would use a QR code in a TV ad if it was relevant to them. Create relevant and engaging ads.

Consumer 246

Consumer Shopping Carts Social Media Clothing 246

ROI Revolution

SEPTEMBER 17, 2020

Welcome to our September 2020 Social Media Water Cooler. As marketers, this presents a significant opportunity to capitalize on the additional traffic found on the platform as consumers begin to plan vacations and flight ticket sales continue to increase. We hope you enjoyed the September Social Media Water Cooler!

Social Media 78

Social Media Travel Events Presentation 78

Retail TouchPoints

OCTOBER 4, 2023

The firm conducted a series of qualitative and quantitative studies to better understand how the Gen Z consumer feels about different browsing and buying experiences. Although the archetypes helped MG2 better gauge high-level behaviors and expectations, Gonzalez noted that many consumers were actually hybrids of multiple archetypes.

Social Media 299

Social Media Workshop Technology Consumer 299

Forrester eCommerce

APRIL 2, 2019

In recent years, a wave of so-called digitally native direct-to-consumer (DTC) startups have burst onto the scene and have grown in popularity. Consumers are increasingly purchasing products and services such as mattresses, shoes, razors, and groceries from the over 400 DTC firms now in operation.

Consumer 388

Consumer Operations Social Media Online Retail 388

Retail TouchPoints

JUNE 9, 2022

billion by the end of 2022 , in large part because influencers can provide direct connections to consumers and allow brands to deliver messaging in an authentic and relevant way. Retail TouchPoints (RTP): How can marketing and, specifically, social media help brands better manage consumer demand?

Supplies 355

Supplies Social Media Consumer Marketing 355

Retail TouchPoints

JANUARY 29, 2024

and five other countries, more than 90% of which are owned and operated by independent businesspeople under franchise agreements. “We With the launch of PF Media Network, we look forward to helping more brands unlock high-value audiences and grow their customer intelligence.” million members, both in clubs and across digital channels.

Games 255

Games Retail Social Media Channel 255

Retail TouchPoints

MAY 2, 2024

As consumers demand more flexible payment options, it is no surprise that the digital top-up card industry has had a strong year. As the industry evolves, it will be crucial for stakeholders to remain adaptable, leveraging data and partnerships to meet the changing needs of consumers in a digital-first economy.

Customer Retention 252

Customer Retention Payment Services Gifts Marketing 252

Retail TouchPoints

NOVEMBER 9, 2022

Retailers have reason to be positive about the holiday season — Americans are still planning to spend about the same or more than last year on gifts, despite the fact that 93% are concerned about the economy and rising living costs, according to EY’s latest Consumer Future Index.

Consumer 222

Consumer Gifts Fashion Social Media 222

Retail TouchPoints

JANUARY 25, 2024

Three Chevron ExtraMile convenience stores are implementing dynamic merchandising, social media content and AI-powered sommeliers as part of a pilot program with Samsung Electronics America. Sprinklr Social integration will deliver social media content and interactive polls to consumers.

Social Media 248

Social Media Live Chat Electronics Recommendation 248

Korona

NOVEMBER 3, 2022

Social media is one of the most important online consumer markets for eCommerce ventures. They are essential channels for building a relationship with consumers, but they’re also important avenues for retail merchandising. In the age of social media, shoppers are constantly connected online.

Social Media 52

Social Media eCommerce Merchant Services Payment Services 52

Retail TouchPoints

MAY 25, 2023

According to AP reporting, Target “said that customers knocked down Pride displays at some stores, angrily approached workers and posted threatening videos on social media from inside the stores.” store taking in travelers trapped by a snowstorm in late December 2022.

Social Media 247

Social Media Accessories Travel Clothing 247

Retail TouchPoints

JANUARY 24, 2023

Social shopping is becoming more and more popular given the surge in social media usage and the ease of completing a transaction without ever leaving the app. It’s no surprise that social commerce sales are expected to reach $45.74 The Transformation of Search Consumers are searching a lot. billion in 2022.

Social Media 232

Social Media Channel Customer Loyalty Banking 232

Retail TouchPoints

SEPTEMBER 21, 2022

There’s also a trend toward brands selling and distributing NFTs without a middleman like a third-party social platform. Instead, they’ll use sites and their own branded marketplaces or wallets to reach consumers. He has lived and operated companies in the U.S., Consiglio spent seven years building businesses at AOL.

Consumer 190

Consumer Marketing Games Social Media 190

Retail TouchPoints

SEPTEMBER 14, 2023

Shopping online can feel completely overwhelming for consumers when options feel infinite. Choice paralysis can occur when consumers are presented with too many options that are difficult to compare, which can result in the shopper becoming overwhelmed and avoiding making a choice altogether. Know your customer.

Customer 253

Customer Social Media Recommendation Presentation 253

Retail TouchPoints

MAY 21, 2024

The retail landscape is transforming, driven by rapid technological advancements and changing consumer behaviors. In this dynamic environment, making informed, data-driven decisions has become a cornerstone of competitive advantage and operational success.

Payment Services 191

Payment Services Retail Supplies Operations 191

Retail TouchPoints

DECEMBER 28, 2023

In her new role as Chief Digital Officer, Rawlinson will oversee both ecommerce and marketing, including creative, traditional and digital media, as well as the loyalty, social media and public relations functions with a focus on bolstering the Custom Spaces offering across consumer touch points.

Social Media 252

Social Media Customer Experience eCommerce Management 252

Groove

APRIL 1, 2022

Introduction Because you’re reading this eBook, you’re likely an eCommerce retailer selling consumer packaged goods online, or you own a brick-and-mortar store and want to transition to eCommerce. What are Consumer Packaged Goods? First, let’s define what you’re trying to sell — consumer packaged goods. increased $63 billion.

Merchant Services 195

Merchant Services Consumer Shipping Costs Drop Ship 195

Retail TouchPoints

JANUARY 4, 2024

Consumers responded to steep discounts in key ecommerce categories, including electronics, where discounts peaked at 31% off listed prices (versus 25% in 2022); toys ( 28% versus 34% last year); and apparel ( 24% versus 19% ). Online holiday sales increased 4.9% YoY, reaching $222.1 billion for the period from Nov.

Social Media 250

Social Media Payments Payment Services Toys 250

Retail TouchPoints

MARCH 7, 2024

The company, in operation for 12 years, boasts clients including Walt Disney Imagineering (where Harmon himself worked for three years), Sea World , Hershey Park , Google and Universal Creative. He discussed the parallels between retail and theme park-style entertainment and what the former can learn from the latter.

Customer 265

Customer Retail Social Media Outdoor 265

Retail TouchPoints

MARCH 9, 2023

Now owned by the SPARC Group (a joint venture between brand management firm Authentic Brands Group (ABG) and mall operator Simon Properties ), Forever 21 has spent the last few years refining its image and business model to avoid a repetition of its 2019 bankruptcy. We just did an event with 100 influencers at our Hollywood store.

Omnichannel 274

Omnichannel Social Media Mobile Fashion 274

Groove

JULY 9, 2020

Rather than disruptively pushing messages out to consumers, businesses must build an effective eCommerce branding strategy to provide prospects with the right content and information at the right time. Establish your brand on social media. Establish Your Brand On Social Media. Share your story.

Social Media 352

Social Media eCommerce Webinar SEO 352

Retail TouchPoints

OCTOBER 25, 2023

Many operate through social media platforms, with Facebook and Instagram being top performers. Brands partnering with deal-centric influencers can therefore get their product in front of consumers who may not be looking for it directly. So how can brands effectively insert themselves into these conversations?

Social Media 277

Social Media Travel Apparel Clothing 277

Retail TouchPoints

DECEMBER 13, 2023

This is crucial considering a recent Publicis Sapient report on customer loyalty , based on a survey of over 8,000 consumers across six countries, revealed that 52% of global consumers report having slight to no brand loyalty overall. A well-designed store can create a memorable brand experience that strengthens customer loyalty.

Retail 312

Retail Customer Loyalty Social Media POS 312

Retail TouchPoints

MARCH 1, 2024

He compared the level of interest of a consumer who had simply seen a Natori ad on social media to one who had “gone to the website, added something to their bag and abandoned the cart. That’s much more useful [data] than the first consumer. We aren’t blindly retargeting every user,” said Natori.

Social Media 212

Social Media Department Stores Supplies Apparel 212

Retail TouchPoints

DECEMBER 2, 2022

The store has had an ecommerce site for over 20 years now, and more recently social media has been taking a larger role in the business. But one thing hasn’t changed — Economy Candy is still family owned and operated — and that, Skye believes, has been the secret to its staying power. Word-of-Mouth in the Digital Age.

Social Media 269

Social Media Multi-channel WooCommerce eCommerce 269

SellBrite

MARCH 9, 2018

Despite what some may tell you , social media for business is not dead. While it’s true that it is becoming a lot more difficult for businesses and brands to reach social media users organically today, there’s still a lot of value and potential ROI that can be gained from participating on sites like Facebook, Twitter, and Instagram.

Social Media 85

Social Media Channel Recommendation eCommerce 85

Retail TouchPoints

FEBRUARY 23, 2022

To answer customers’ demands, business leaders must find the balance between adapting services to consumers’ digitally-driven shopping behaviors and staying true to the company’s strategy. Here are three tips for implementing these changes into retail operations without compromising your business. Expect the need for a crypto manager.

Payment Services 314

Payment Services Cryptocurrencies Social Media Telecommunications 314

Retail TouchPoints

OCTOBER 13, 2023

Like many other brands in the direct-to-consumer (DTC) space, Bask was eager to test Threads when it launched in July 2023. The suncare brand is always looking for new and different ways to engage with its audience, and Threads was promoted as an extension of Instagram, its most valuable social platform.

Social Media 268

Social Media Travel Consumer Operations 268

Retail TouchPoints

DECEMBER 20, 2023

Over three -plus years, I have had the honor of speaking with industry pros who have rich backgrounds in tech, marketing and advertising, operations, finance and so much more. The Retail Remix podcast was developed to feature the founders, executives and practitioners shaping retail’s future.

Retail 232

Retail Supplies Merchant Services Social Media 232

Retail TouchPoints

MAY 18, 2023

Lisbona attributes a share of her brand’s rapid rise to its early adoption of NetSuite , which laid a “strong foundation” for more analytical business operations and real-time decision-making. “A Touchland analyzed data to understand consumer behaviors and found that shoppers were buying six or seven units at a time.

POS 247

POS Channel B2C Social Media 247

Retail TouchPoints

APRIL 8, 2024

Ecommerce Growth with TikTok Today’s consumers have short attention spans and are constantly on the lookout for the next big thing in viral content. To make a splash on a platform like TikTok that caters to this kind of consumer behavior, you must become adept at creating content that quickly showcases why your product deserves to go viral.

Social Media 232

Social Media eCommerce Marketing Presentation 232

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Social media marketing: from casual browsing to visual identification tracking. Personalization in the data mining age.

Consumer 94

Consumer Retail Social Media Payment Services 94

Retail TouchPoints

JUNE 13, 2023

The private sector, consumer groups, and governments need to work together to stop these fake review brokers and send a clear message that this illicit activity must stop.” However, these high-volume fake review brokers are a global problem, impacting customer reviews across multiple industry sectors.

Social Media 242

Social Media Information Operations Improvements 242

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Payment Services 52

Payment Services Consumer Retail Social Media 52

ROI Revolution

SEPTEMBER 29, 2023

Being a leader of a consumer brand is both thrilling and challenging. Consumers have an uncanny ability to tune out noise and distractions. Ecommerce leaders are grappling with the constant emergence of new players, the shifting tides of consumer behavior, and the battle for market share.

White Paper 78

White Paper Consumer Marketing Books 78